background preloader

Social media toolkit

Facebook Twitter

How To Create A Social Media Marketing Plan In 6 Steps. So now you need to create a social media marketing plan.

How To Create A Social Media Marketing Plan In 6 Steps

No easy task, right? 72 Must Follow Facebook Pages for Aspiring Content Marketers. One thing I love about working in social media & content marketing is finding new people to Like & follow online. Social media & content marketers give me a lot of great ideas! But there are also tons of artists, writers, musicians, speakers, athletes, journalists, businesses & influencers from various disciplines who motivate me.

If you're reading this article, you probably love Facebook. And you're probably always on the lookout for must follow Facebook pages. 99 Best Facebook Pages to Follow for Aspiring Social Media PROS. 6.2K Shares6.2K Shares × I recently compiled a list of Facebook pages for aspiring content marketers.

99 Best Facebook Pages to Follow for Aspiring Social Media PROS

That article was such a hit that I decided to drill down and create another list amazing Facebook pages & profiles to follow. This time the list is geared more toward social media. The occasional musician, journalist & motivational speaker found a place among these 99 influencers — but most of these people & brands made their names on social media. The list includes heavyweights like: Chalene JohnsonSue B. Sniply: Social Media Conversion.

Social Media Examiner. Infographic: What happens in a Twitter minute? 347,222 tweets sent, $1,744 ma... Introducing the Content Marketing Team Matrix. A few months ago I created the Periodic Table of Content Marketing, to provide a handy – and hopefully helpful - cut-out-and-keep guide for content professionals.

Introducing the Content Marketing Team Matrix

The table was both practical and tactical, which resulted in more than tens of thousands of shares, and hundreds of thousands of views. I remain humbled by its popularity, and the feedback I’ve had since I published it. Since then I’ve been asked many questions, of which two stand out: The simple image sharer. 25 Tips on How To Start Using Pinterest For Business. There are 53 million unique monthly Pinterest users in the United States, and Forbes reports that is about 22% of all Americans, ahead of Twitter at 19% and about equal to LinkedIn.

25 Tips on How To Start Using Pinterest For Business

When it comes to marketing on Pinterest, many businesses are stuck and don’t know where to start. Here are a few quick tips that can get you started on using Pinterest for business and take the intimidation out of Pinterest marketing, for almost any business. Cover Image Choose a cohesive cover image for all your boards, with the board title on the image. Pins You can pin gifs and videos, as well as regular images. Titles Be really specific with your boards and include clear titles. Categories. 3 Ways to Use BuzzSumo to Boost Your Social Media Marketing Efforts - Social ... 11 of the best Instagram videos from July 2014. It's the final day of July, which means it's time to look back at some of the best Instagram videos we've seen in the past four weeks or so.

11 of the best Instagram videos from July 2014

This time around we've got submissions from Samsung, Nike Skateboarding, KFC, National Geographic, American Apparel, Southampton FC and the NBA. And for more of the same, check out our roundup of some of the best social media campaigns from July. Enjoy! Samsung Mobile One of the Galaxy S5's selling points is that it's water resistant. That means you can leave it on the side of the sink while you shave and slosh water all over it, as this product video demonstrates. Oreo Oreo's social team must have a fun job.

Mini Short but sweet, this Instavid from Mini crams humour and surprise into fewer than five seconds. Read Christopher Ratcliff's post for a broader look at Mini's excellent social strategy. American Apparel My favourite video from July, this short Instavid from American Apparel is as silly and frivolous as it looks. National Geographic. 5 Twitter Mistakes You Will Never Make Again - Social Media Today - The world... 10 Creative or Weird Uses of Instagram - Social Media Today - The world's bes... Instagram: Fastest Growing Social Network. 4 Brands Riding the Wave - Social ... Fewer Than 10% of Mentions Are From Power Users (and Other Social Media Facts) [INFOGRAPHIC] Find Guidelines - The fastest way to brand assets.

Understanding Twitter Analytics: What You Need to Know! 5 Things You Shouldn’t Tweet. More than 278,000 tweets are sent every minute of every day out into Twitterland.

5 Things You Shouldn’t Tweet

That is a lot of bird chirping, and if birds aren’t your thing, your News Feed could become quite annoying. With the growth of Twitter quickly mounting, the doors to unwelcomed tweets about the gym and Foursquare check ins are wide open. The popularity of Twitter is growing with every tweet, and hopefully so is your number of followers. Twitter Upgrades Tweet Analytics Dashboard For Advertisers, Verified Users. There are more ways to measure engagement on Twitter than just retweets and favorites.

Twitter Upgrades Tweet Analytics Dashboard For Advertisers, Verified Users

Twitter rolled out an updated analytics dashboard on Friday that highlights the number of impressions tweets get, in addition to retweets and favorites, which were viewable in an earlier version of the tool. The dashboard is available to marketers, Twitter Card publishers and verified users. A source familiar with Twitter's thinking told Mashable there are no plans at the moment to expand the dashboard to all users. With the analytics tool, users can visualize impressions and engagement rates for regular and promoted tweets.

You can also dive into key metrics for specific tweets — including the number of times the tweet was expanded, the link was clicked, shared via email and even the number of clicks on your user handle. 53+ Free Image Sources For Your Blog and Social Media Posts. Update – we launched Pablo a new tool to create beautiful images for your social media posts in under 30 seconds You can use Pablo right from the get-go, no need to login or create an account. Just quickly create amazing images super fast. You can try out the first version of Pablo right now – no login required. Just head to and give it a try! 14 Great Tools to Create Engaging Infographics and Images for your Social Media Posts. 3.8K Flares Filament.io 3.8K Flares × It wasn’t long ago that Twitter added inline image previews to its official apps, including the web view.

14 Great Tools to Create Engaging Infographics and Images for your Social Media Posts

Now, Twitter is including more image focus in the latest redesign. On the left-hand side of Twitter’s new web view, your profile and header images are now visible. We’ve done tests on our own Twitter account previously that showed images make a huge difference to engagement: Images aren’t just useful for Twitter, either. In particular for looking at Twitter, in a recent research study we conducted, we found that images can increase retweet rate by up to 150%: