Content Creation & Curation

Stylized Photography: Create gorgeous images for your brand with less than $20 - Laura James Studio >> Branding Photography Design. EDIT: this post has already gotten some amazing views and I’ve received a few questions about how I take the photos and add text and get them ready for the web, so I’ve put together a video for you.

Check it out: Watch My Free Quick Edit Video >> I love clean, styled images for my brand. I use them constantly throughout my blog posts, header images, and marketing pieces. On occasion, I purchase styled images, however, sometimes stock photography just isn’t in the budget or I can’t find exactly what I’m envisioning. So, in order to keep my blog branded to my style, sometimes I take my own styled photos. Only $20? Customizing Your Social Media Curation Strategy for Each Network.

December 29, 2014 by Tricia Goss Consistent curation can help you engage your current social media followers and attract new ones as well.

Curating the right way is essential to your social marketing success. What does this mean? Fruitful curation is like a puzzle comprising many unique – but equally important – little pieces. You must identify your audience and determine what they want, you need to handpick the best types of content for each social channel and you should present it in the best possible way. Some people may follow all of your brand’s accounts while others stick to their personal favorites, but they all have expectations and desires based on the specific social platform.

Learning what social media users respond to most positively can help you reach and exceed your goals using Facebook, Twitter and Google+. Link Sharing Facebook: Paste or type the link of the content you wish to share directly into the status box. Google+: Twitter: Images Timing and Frequency. 11 Chrome Extensions To Help You Be A Better Curator. July 14, 2014 by Ronda Bowen If you curate content for your blog, social media accounts, newsletters, or other channels on a regular basis, then you know how time-consuming it can be to find great material worth sharing.

Like other browsers, Google Chrome has a ton of extensions that are supposed to help you be more productive in this area. Some are great and others are… well, let’s just stick with saying that some are great. We’ve put together a list of Chrome extensions that we’ve found helpful when curating content. If there are others you love, be sure to let us know in the comments! 1. How to Build an Unbeatable Content Marketing Plan.

Integrate Lifestyle Content [Social Media Tip] - DhariLo #SocialMedia. If your social media strategy is feeling lackluster or needs more personality, integrating lifestyle content can be instrumental in giving your content a boost, increasing reach and click throughs on your posts.

WTF do I mean by “lifestyle”? Think about your buyer or brand persona. Create A Content Schedule [Social Media Tip] - DhariLo #SocialMedia. I’m sure you keep hearing “content is king” – but without a plan you won’t be able to capitalize on the traffic and interaction your content is generating.

Creating a content schedule can help you in more ways than you think. Okay, so you’ve got your content strategy down – you know why you want to publish content, who you want to get in front of, where you want to push it, you’ve set some goals and expectations and you may have already worked out how to re-purpose it, or what to do with your findings…now what? You could just start spewing it out there with no rhyme or reason, but you can extract so much more from your content if you have a plan. A content schedule can help you: Create retention: If your audience knows that you post an article on the same day every week, they’ll keep coming back for that over and over again. A big misconception behind having a schedule is that it becomes too repetitive or predictable – with a little creativity it doesn’t!

DhariLo P.S. Like this: Create a Content Bank [Social Media Tip] - DhariLo #SocialMedia. Gathering a ton of content at once may sound like a headache, but the amount of the amount of time and effort you save in the end can be priceless!

In this post you’ll learn about the benefits of gathering a content bank. Get More Engagement With Your Visual Content in 5 Simple Steps [INFOGRAPHIC] “Engagement” is the buzzword of the online marketing world in 2015 it seems.

Engage your viewers, subscribers, followers, customers, etc. The problem is, many small businesses attempting to create and maintain an online presence have no idea how to define and measure engagement, let alone create more of it. Complicating matters further, each social network has a different definition for engagement. For example: Facebook defines engagement as likes, comments and shares.Twitter defines engagement as @replies, retweets, favorites and mentions.YouTube defines engagement as views, likes, and shares. The Busy Person's Guide to Content Curation: A 3-Step Process. Museums curate works of art.

We digital marketers curate blog posts. Though our link shares may not be artistic contributions, the idea of curation is at least the same at museums and online: We’re all seeking only the best material to pass along to our patrons, customers, fans, or followers. Finding and sharing exquisite content has never had more value than it does today. People love being told what’s good to read or essential to see. With that in mind, we’ve collected some ways to get started with curation and to do so as efficiently and expertly as possible. Audience and Content Publishing: 17 Ways to Find Out What Your Audience Wants You to Share. Ever had a piece of content go viral?

It’s a heady experience. Maybe it took off immediately and you watched the share count go up like a rocket ship. Or maybe it was a slow burn, but week after week, you kept shaking your head at how unbelievably well that one piece of content did. Any time this happens the most powerful response (after “That did AWESOME! I rock!”) Sometimes we do get lucky. Viral every time. The Ultimate guide to content curation [Tools to get started] The Definitive Guide to Content Curation. Marketers in a content-driven landscape are responsible for producing huge amounts of content, day in and day out.

But most of us don’t have the time, staff, or budget to publish enough great (or even good) content. We do the best we can, but it’s often impossible to stay ahead of the demand. That’s where content curation comes in. This hands-on guide shows you how curation fills that gap, answering the following questions: