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The right keywords can work wonders in boosting your Google ranking and getting you noticed by your target audience. However, simply using general keywords are not enough to get ranked, you also need to right long-tail keywords. Long-tail keywords are keywords that are longer and more specific. For instance, ‘coffee-maker’ is a keyword but ‘coffee-maker for espresso shots’ is a long-tail keyword. Here we bring you some of the best tips to identify the best long-tail keywords for your brand.
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