http://www.publiz.net/2011/01/27/25-exemples-de-pages-facebook-creatives-de-marques/
jeffbullas Facebook marketing campaigns seem to be going all warm, caring and fluffy recently as brands realize that solving problems and helping those in need can be a very effective marketing tactic. Three of the Facebook campaigns in this list have an altruistic reason behind their campaigns, from donating $500,000 each to 20 schools to raising funds for the “Make A Wish Foundation”. The marketing goals for the Facebook pages vary but quite often the simple goal of just increasing their fan count to their Facebook page seems to be top of the list as brands have worked out very quickly that being able to communicate to 1,000′s or even millions of fans via a simple status update is very efficient highly leveraged marketing. Companies have also realized that people’s main reason for becoming a fan for the most part is not so charitable, but is about having access to the latest special offers and freebies. 10 Best Facebook Campaigns 1.
20 Awesome Facebook Fan Pages Facebook is a key online marketing tool for businesses-;if utilized to its fullest it can drive increased traffic to your website, generate additional sales, promote brand recognition and loyalty, and provide you with a direct communication link to your clients and customers. Here's 20 companies-;chosen from nominations by entrepreneurs, social media experts, Inc. editors, and Facebook-;that we think have awesome fan pages. Vote for your favorites by clicking the "Like" button on this page. Facebook Launches Twitter-Like ‘Subscriptions’, Lets You Share With Unlimited Users Today, in the buildup to its f8 conference, Facebook is rolling out another key new feature: a one-way follow model called Subscriptions. It’s sort of like Twitter, sort of like Google+, and it massages one of the service’s biggest pain points for users who have a lot of friends (or who want to share their status updates broadly). Here’s how it works.
Killer Facebook Fan Pages: 5 Inspiring Case Studies Callan Green works in public relations and social media at Bailey Gardiner in San Diego. You can read her posts on the company's marketing blog or follow her on Twitter. When Facebook re-launched its fan pages earlier this year, companies were thrilled. At last, there was a solid way to have a presence on Facebook, and users were actually responding positively. How Facebook Tracks Its Users For the first time, Facebook has revealed details about how it tracks users across the web. Through interviews with Facebook engineering director Arturo Bejar, Facebook spokesman Andrew Noyes, Facebook corporate spokesman Barry Schnitt and Facebook engineering manager Gregg Stefancik, USA Today's Byron Acohido was able to compile the most complete picture to date of how the social network keeps tabs on its 800 million users. Here is what Acohido learned: Facebook doesn't track everybody the same way. It uses different methods for members who have signed in and are using their accounts, members who are logged-off and non-members.The first time you arrive at any Facebook.com page, the company inserts cookies in your browser. If you sign up for an account, it inserts two types of cookies.
The 50 Most Creative Brand Pages On Facebook With so many brands out there on Facebook, everyone has a different way of using the medium. Some do it brilliantly while others not so much. There are many ways to make your page memorable and engaging for users so to help illustrate the point, here are the best examples of brand pages on the site. Sports Nike As a sports brand, Nike is all about inspiration so its layout reflects this.