Viral Marketing : ViperChill How Brain Science Turns Browsers into Buyers: SXSW Recap If you were one of the many folks at SXSW who weren’t able to get into the room to view Sunday’s SXSW panel, How Brain Science Turns Browsers into Buyers, or if you weren’t at SXSW at all, here’s a recap. (If you were turned away at the door, or had to sit on the floor, please accept our apologies. We don’t pick the venue, and this year SXSW put branding and neuromarketing panels in smallish rooms at the Intercontinental. Derek Halpern Derek Halpern is the founder of Social Triggers, where he explores the use of psychology and neuroscience to convert visitors into leads, and leads into buyers. Derek reviewed some of the research on fonts in his excellent post, What’s the Best Font For Your Site? Derek also touched on content width, which he wrote about in What’s the Perfect Width for Your Online Content? Related Neuromarketing Resources: Convince with Simple Fonts, When Fancy Fonts Work, Fancy Fonts Boost Recall.] Brian Clark Both were happily married. Dr. A.K. . at Amazon.com.]
13 Hot Facebook Marketing Tips From the Top Pros Facebook continues to be the most powerful social network on the planet with over 750 million active users. Businesses simply cannot ignore Facebook as part of their online marketing strategy. We spoke with top marketing book authors and Facebook brand managers. Take your Facebook marketing to a new level with these hot Facebook marketing tips direct from the top pros in Facebook marketing. #1: Give people a reason to become fans Richard Krueger “A Reveal tab offers first-time visitors a clear call to action. By encouraging the visitor to first “Like” your fan page in order to receive a free trial, coupon or even specialized information, you can significantly increase fan conversion rates, while giving real value in becoming a fan,” says Richard Krueger, co-author of Facebook Marketing for Dummies. TruTV's Operation Repo fan page challenged fans to get their friends to become fans for access to a never-seen-before episode. #2: Stay on topic Daniel Sundin Sundin gave the following tips: Mari Smith
In 5 einfachen Schritten gute Artikel schreiben, das Buch zum Blog & Passives Einkommen | AFOMA Moin, Moin und Frohe Ostern aus Hamburg! In 5 einfachen Schritten gute Artikel schreiben Informative Artikel sind stets gefragt und ziehen Leser in ihren Bann. Ausgezeichneter Content ist daher das oberste Gebot, wenn es darum geht Besucher auf eine Website zu locken. Nur qualitative Artikel erzielen den gewünschten Effekt. Gute Artikel zu schreiben ist gar nicht so schwer. 1. Schreiben Sie möglichst über Themen, die Sie gut kennen und beherrschen. Grenzen Sie das Thema sinnvoll ein und entscheiden sich für ein relevantes Thema. 2. Ihr Titel kann informativ oder provozierend sein. 3. Am Anfang muss der Leser möglichst zügig erfahren, was ihn erwartet. Die Einleitung kann ebenso aus einer Feststellung oder These bestehen. 4. Nachdem die wichtigsten Informationen in der Einleitung übersichtlich in Kurzform dargestellt wurden, bleibt nun genug Spielraum um tiefer in das Thema einzutauchen. Im Haupttext können Sie den Text durch Listen und Aufzählungen ergänzen, wenn es passt. 5.
Seth's Blog Shoemoney – Skills To Pay The Bills — Skills to Pay the Bills O corpo humano feito de papel A artista Lisa Nilsson criou diversas partes do corpo humano com tiras de papel enroladas. A técnica da artista é surpreendente. How to Use A/B Testing to Maximize your Facebook Advertising ROI Click here to sign up and view the full report. Running Facebook ads can be a great strategy to increase the reach of your brand, and drive traffic to your pages. However, unless you know which ads work well for your demographic, and which ads fall flat, you may be tossing money into the wind. By A/B testing your ads throughout the campaign process, you can determine what works for your users, and what doesn’t. In this post, we will explain in an easy way how you can effectively test, measure and optimize your ads (what many call ‘A/B testing’) to ensure that you get maximum results. What is A/B testing and how can it help your Facebook ad performance? A/B testing is the process of comparing two ads against each other, one slightly different than the other, and seeing which one gets the best results then testing the ‘winning’ ad against a new variation and so on until you’ve optimized your ad. How do you use A/B testing to increase the performance of your Facebook ads? Hot Tip!
17 Apps To Help You Make Ebooks That Get Noticed This is a non-paper world, right? I’m an old-school artist, so I hope not, but when it comes to our books…it seems like it is tilting that way. Content marketers have to rejoice: Ebooks cost less to produce, are more portable, and can reach a wider audience with easy distribution. The decision to make ebooks is a no-brainer, it seems, right? Is Anyone Reading Ebooks? The answer to whether people are reading ebooks is a hearty yes. We’ve made heavy use of ebooks on our website, mainly to entice our audience to sign up for our email list in exchange for an ebook. But I have a confession about all of the free ebooks I’ve grabbed: I rarely read them. In fact, I grabbed that author’s free ebook, just like 24,000 other people did…but I never got around to reading it. In the busyness of life and work, when it comes time to sit down and read, I don’t grab my tablet to read a PDF on SEO secrets. As a tool for grabbing emails, the ebook exchange still works well enough. Ebooks are cheap. Scribd Blurb
ConversionXL Before you get out your pitchforks, I want to stress that this article does not represent Peep’s views. The easiest lies to believe are the ones we want to be true, and nothing speaks to us more than validation of the work we are doing or what we already believe. Due to this we become naturally defensive when someone challenges that world view. The “truth” is that there is no single state of truth and that all actions, disciplines, and behaviors can and should be evaluated for growth opportunities. It doesn’t matter if we are designers, optimizers, product managers, marketers, executives, or engineers, we all come from our own disciplines and will naturally defend to the death if we feel threatened even in the face of overwhelming evidence. Read post
Millionaire Society