All Saints – Brand Profile « Stylelogue

The British Brand That Claims To Blend Music And Fashion Into A Potent Mix Of Desirable Clothing Expressing Both Individuality And Attitude All Saints is considered to be one of the hippest retailers on the British high street. Selling men’s, women’s and children’s clothing as well as home furnishings, their name has become synonymous with cutting edge fashion for those in the know. Aiming towards a trendy, style aware niche with a target demographic of 18- 35, All Saints have adopted a unique approach to their marketing, retail and online strategies. Their vision as conveyed through their mission statement, “to create a brand that blends music and fashion into a potent formula of desirable clothing that expresses individuality and attitude” penetrates through their design decisions, social media strategy, store design and e-commerce. Their success is a result of their unique approach. Their retail design has become one of the most recognized on the British High Street.

Major Retailer Analysis: All Saints The high price of High Street chic: A £250 jumper. Winter coats for £1,250. Why have our chain stores become so absurdly expensive? A £250 jumper. Winter coats for £1,250. Why have our chain stores become so absurdly expensive? By Marianne Power for MailOnline Updated: 01:14 GMT, 14 November 2011 Last week I popped into Topshop for the first time in ages. The first thing I picked up was a simple cream Aran knit jumper. I wondered if it might have been a printing mistake and checked the other labels, but no, they all said the same: £250 for a jumper in Topshop. WHISTLES Whistles has always been at the more luxurious end of the High Street, but at £350 for this pretty black dress, you may as well go designer. FRENCH CONNECTIONThis leather dress might be timeless - but at £310 it should be. The next thing I looked at was a knee-length, black leather skirt — not my usual style, but it could be a bit of fun to try out for the winter, a kind of throwaway trend piece. Hanging next to it was a short strapless dress: £250. What’s going on?

Whistles | Search Results | MIY Collection The Minefield That Is Women’s Sizing I touched on this subject in my earlier post about taking measurements and choosing which pattern size to make. It’s such a bug bear of mine that I thought it deserved a post of its own. The Best Ways to Start and Finish your Sewing It might sound obvious – how to start and end sewing, but it’s one of those things that is most likely to get new sewers instantly in a tangle and put them off sewing. Posted in Sewing help Tagged easy sewing patterns, how to start sewing, how to stop sewing, independent sewing patterns, learn to sew brighton, miy collection, miy workshop, modern sewing patterns, sewing classes brighton, sewing patterns for jersey, wendy ward Love your Sewing Machine and get familiar with it! A little whistlestop tour of some of the main features of most sewing machines and some tips on what some of them actually do!