What is Social Bookmarking? Common Craft It's just too much. Did you know that there are over 15 billion web pages? To make sense of it all, we need to pluck out the best pages and save them for later. We have choices. There's a new way that doesn't use a browser. We'll focus on three things: How to get started with bookmarking, how bookmarks are organized by tags, and why this kind of bookmarking is social. First, go to delicious.com to sign up for a free account. Consider this example, you are a teacher who often uses the web to find math lessons for 8th graders. Here's what happens when you tag a site: a new window opens and asks for more information. When you save a page like this, two things happen. Let's fast forward two months to make our second point: Why tags are so important. To find all your sites about algebra, you click the algebra tag, and voila, one hundred becomes three. Think about your fellow teachers. Think about it this way. Remember there are three steps to get started.
Explorers Team wiki Online Photo Sharing in Plain English - Common Craft - Our Produ When asked what should be saved in a fire, along with family and pets, people often choose photos. If photos mean a lot to you, it's time to learn why keeping them on the web makes sense. As you know, cameras and photography have changed. What used to appear on paper, now appears on computers and phones. First, let's be practical. Now, because photos can be uploaded to a web site, all sorts of cool things are possible. You visit the Grand Canyon and take beautiful photos. Now, let's look at the new way with a popular service I use called Flickr. You visit the Grand Canyon and take beautiful photos with a digital camera. But it doesn't stop there. Now, once your photos are online and findable, it's time to look at another fun part of online photo sharing - the actual sharing. So, try sharing your online photos with the public. So, photo sharing sites like Flickr do two things really well:
Social Networking in Plain English Networks get things done. Whether it's sending a letter or lighting your home. Networks make it happen. To get from Chicago to Santa Fe, we need to see the network of roads that will get us there. Of course, people networks can help us with finding jobs, meeting new friends, and finding partners. The problem with social networks in the real world is that most of the connections between people are hidden. This problem is being solved by a type of web site called a social networking site. Here's how it works. When you find someone, you click a button that says, "Add as Friend". What's really cool, is that you can see who your friends know, and who your friends' friends know. This solves a real world problem because your network has hidden opportunities. Like a map for a highway, they can show you the people network that can help you get to your next destination, whether it's a job, a new partner, or a great place to live.
Seven Strategies for Marketing in a Web 2.0 World Cover Story Seven Strategies for Marketing in a Web 2.0 World By Darlene Fichter When you start to talk about marketing library products and services, the four P’s of marketing come to mind: product, pricing, promotion, and placement. Traditional marketing plans identified the product or service features that would satisfy the wants and needs of consumers, as well as the right price, the method of promotion, and the merchandizing or distribution. Many librarians focus their marketing energy and time around promotional activities including advertising, special events, publicity, and brand awareness. But in today’s world, marketing managers need to have Web 2.0 strategies and techniques as part of their library marketing plans. Traditional marketing is a controlled process where messages are developed, crafted, and delivered by a PR person. Web 2.0 technologies are a disruptive force that’s changing the way that messages about products and brands are delivered and received. 1. 2. 3. 4.
What are Blogs? Common Craft You've seen the word, you've seen the web sites and you may even have one. But have you ever wondered: What's the big deal about blogs? To make sense of blogs, you have to think about the news and who makes it. We'll look at news in the 20th vs. the 21st century to make our point. In the 20th century, the news was produced professionally. The 21st century marked the point where news became both professional and personal. As blogs became popular, they created millions of news sources and gave everyone an audience for their own version of news. With a blog...A business owner can share news about his business A mother can share news about her family Or a sport star can share news with fans These people are all "bloggers". How did this happen? Blogs are websites that are organized by blog posts - these are individual news stories, like articles in the paper. Also, Each blog post can become a discussion through comments left by readers. Speaking of relationships, bloggers often work together.
NSW LearnScope wiki Podcasting in Plain English - Common Craft - Our Product is Expl Remember the good old days of TV and radio? Everyone would gather around to be entertained. Shows were broadcast at specific times and if you weren't there on time, you missed it <boo>. Here's the big idea. Here are three reasons why podcasting is becoming so popular. The first is that anyone can do it. The second is subscriptions. The third reason is gadgetry. So, let's look at how Jason uses podcasts. He uses the web everyday, rides the bus to work and loves Japanese culture. Recently he found a podcast by a Western couple living in Tokyo. Podcasting made it happen. RSS in Plain English The Internet has problems. Technorati says there are 50 million weblogs, and as you can see, it's going up. This is overwhelming. Today's show is about a new and efficient way to keep up with all this cool stuff that's happening on the Internet. I'm going to talk about two ways that you can keep up with what's happening on the Web. This is you, and here are your favorite websites. Now, let's consider the new and fast way, which is simply taking these arrows and turning them the other direction. So, what we're talking about is using a single website that becomes your home for reading all the new stuff that's coming from your favorite websites. The first step is you need a home for reading new posts. Step number two, is to set up a connection between your reader and your favorite websites. To set up these subscriptions, you just need to look for funny little icons. After you click that button, one of two types of pages will appear. A quick recap.
Institute: Get Smart About Your Readers Your comment reminds me of Phil Meyer's recollections in his book "The Vanishing Newspaper." He recalls a conversation with a Knight Ridder executive, Hal Jurgensmeyer, who says newspapers aren’t in the news business, or even in the information business. Newspapers, Jurgensmeyer said, are in the influence business. He goes on to quote Jurgensmeyer:“A newspaper produces two kinds of influence: societal influence, which is not for sale, and commercial influence, or influence on the consumer’s decision to buy, which is for sale. “This is true because a news medium’s societal influence enhances its commercial influence. Posted by richgor at April 20, 2007 10:48 PM Rich, these are excellent points, and will be new to many newspaper publishers, but I have to note that they were all made in The Cluetrain Manifesto, the first book to be "reverse published" from a Web site, in 2000. Posted by Michael at April 23, 2007 1:44 PM Rich – thoughtful and comprehensive post. heizen Reader's Entertainment