K A I R O S: A Journal of Rhetoric, Technology, and Pedagogy

The Murverse 50 Content Ideas that Create Buzz I've been reading The Anatomy of Buzz Revisited by Emanuel Rosen, courtesy of Rosen himself. The book is a treasure trove of ideas and case studies on the way people share information and how ideas spread. Rather than give you a review of the book, which you can find on Amazon, I thought it would be useful to share some ideas and take aways that apply to content creation - the new business of marketing and communications. 1. Simplify someone's life. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. [photos by Roby Ferrari from Modena]

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