The 15 Greatest Long Takes In Cinema History | Taste of Cinema - Part 3 5. Children of Men (2006) – Ambush scene, 4 minutes 7 seconds & Battle scene 7 minutes 34 seconds Alfonso Cuarón had already done some long takes in his previous work and would go one to push the art of the continuous shot even further later on his career with the earlier mentioned Gravity, which makes him the only director with two separate entries in this post, but Children of Men contains no less than three of them. The most often mentioned take is the spectacular and insane car ambush scene, in which the characters are driving along a road and are ambushed by a bunch or forest dwellers. To achieve this shot a special rig was constructed inside and around the car, whilst the seats and windshield were modified so that they could be moved to get actors out of the way and the camera out through the windscreen whilst being able to turn 360 degrees. Four people were on top of the roof to control the whole contraption. 4. 3. 2. 1. Pages: 1 2 3
How to Create An Internet Marketing Strategy: 8 Steps Edit Article Edited by Mirko Venčeljovski, Jacob, Dena M, BR and 9 others Online and brick-and-mortar businesses require Internet marketing strategies. Ad Steps 1Develop your brand name and image before communicating with your market. 8Evaluate your ROI and repeat any strategies that were successful, if and when you launch new products. Tips Sign up for trial versions of email blast software, such as Constant Contact, Vertical Response or Volusion. WestJet Christmas Surprise Will Make You Believe in Santa
Archetypes in Branding Excerpted with permission from Archetypes in Branding: A Toolkit for Creatives and Strategists (F+W Media, imprint HOW) By Margaret Pott Hartwell & Joshua C. Chen What Are Archetypes and How Can They Help? Archetypes embody the universal stories and journeys that all human beings share: the story of the Alchemist within the fairy tale of Rumpelstiltskin, the Hero’s journey in Shakespeare’s Henry V, the story of the Lovers in Nick Bantock’s Griffin and Sabine, the archetypal depiction of the Child in Antoine de Saint-Exupéry’s The Little Prince and the story of the Ruler King Arthur in Camelot, to name but a few. We offer this book, Archetypes in Branding, and the accompanying deck of cards as a new means for collaborating on branding and communications projects. Defining Brand To varying degrees and for various reasons, people are in relationship with brands. The Connection Between Archetypes and Brand Who is this Tool for?
Google Glass and Wearable technology wears me out I was super stoked that Stained Glass Labs put on the inaugural Wearables conference in San Francisco. Wearables has been called the next big thing and I agree – It could very well be. Welcome to Glazed We decided that a one day trip would be good, given that Oracle had their annual conference in San Francisco as well. Hotel rooms started at $ 500 a night – ouch. The flight out of San Diego was smooth and Southwest was great as usual. The Venue was at Mint Plaza, a beautiful historic building with a lot of heritage and history. The opening remarks were by Owen Thomas, Editor in Chief Read Write web. The first speaker was Robert Scoble author of the book The Age of Context – I am giving him a plug, because that book is a must read for any techie, strategist, nerd, geek, innovator and entrepreneur. This session was the worth the price of admission. From then onward, I have to be honest, the sessions were mediocre at best. Which one do you prefer? The Good The Bad The Ugly I am worn out.
Clever Ads Billboard Here is a series of brilliant billboard ads dedicated to promoting science in Vancouver, by Science World Museum in collaboration with Rethink Canada… World museum – Rethink Canada 25 Things You Should Know About Storytelling 1. Stories Have Power Outside the air we breathe and the blood in our bodies, the one thing that connects us modern humans today with the shamans and emperors and serfs and alien astronauts of our past is a heritage — a lineage — of stories. Stories move the world at the same time they explain our place in it. They help us understand ourselves and those near to us. Never treat a story as a shallow, wan little thing. 2. We love to be entertained. 3. Segmentation. 4. Story is also not a square peg jammed in a circle hole. 5. You put your hand in a whirling clod of wet clay, you’re shaping it. 6. A story is so much more than the thing you think it is. 7. The storyteller will find no original plots. 8. The audience wants to feel connected to the story. 9. The audience isn’t stupid. 10. Conflict is the food that feeds the reader. 11. 12. It’s not just tension. 13. The story you tell should be the story you tell. 14. The audience cannot relate to big ideas. 15. 16. 17. 18. 19. 20. 21. 22.
Google Glass' 3rd Tour Stop Is Austin, TX, Next Weekend The Google Glass marketing tour will make its third stop next weekend in Austin, Texas. The public is invited to get a hands-on experience with Glass and visit with Google’s “Glass guides” to ask questions and learn how Glass works. Google has already done tour stops in Raleigh and Detroit; to get an idea what the events are like, see Jenny Halasz’ photo recap from Raleigh in early October. One thing Google learned from the Raleigh event is that one day isn’t enough for these tour stops. So Google did a full weekend in Detroit last month, and is doing the same next weekend. The event will run from 10:00 am to 6:00 pm on both December 14th and 15th at Brazos Hall in Austin. Google is asking attendees to RSVP online. Related Topics: Channel: Mobile Marketing | Google | Google: Glass | Top News
Breezy Home in Key Biscayne By Magaly • Jun 22, 2013 • Selected Work This breezy home is located in Key Biscayne, an island town near Miami, Florida, USA. The home is a perfect white against the constant blue Floridian skies and the lush palm trees that inhabit its surroundings. It is currently for sale for $13,800,000. Buy it now! Breezy Home in Key Biscayne: “This island estate offers serenity & privacy. High floor to ceiling windows with streaming natural light provide Zen-like views of beautifully landscaped grounds. Photos courtesy of Sotheby’s International Realty Click any photo to see a larger image - Use buttons or j/k/arrow keys to navigate through the articles Audience Segmentation App Behaviors Keep track of what each user has bought, played and downloaded. Know if they’ve opened the app recently and use these insights for audience segmentation. User Preferences Users set their own preferences in your app, defining when, how often and with what content you may contact them. Location Location matters when you send users a message. Devices and Systems Send the right messages to the right devices across Apple iOS, Android, Windows and more. Deliver what they want to hear, when they want to hear it. Mobile apps create a treasure trove of information about your users' interests that is unrivaled by any CMS system. Good Push practices suggest that marketers should use this data to create more personalized messages and compelling content. Customizable business rules. High-value messaging. Boost message relevance, improve your mobile engagement strategy and increase app engagement with contextually targeted content to key audience segments. Turning location into loyalty.
A Detailed Breakdown of a 30-second TV Spot (with diagrams) In this post I will provide a detailed breakdown of a 30-second Public Service Announcement (PSA) I made in 2005 for a competition. My apologies for the soaking wet message at the end of the spot — I was younger and considerably less wise back then. You can watch the spot below (QuickTime required) and I will then analyze specific aspects. Shooting conditions We shot the spot on a bitterly cold night in November 2005 in Oxford, UK. Equipment Camera The camera was the Canon XL1 — this was in the bad old days when independent filmmakers were forced to choose between the unaffordable expense of shooting on film and the barely acceptable quality of DV. Lights We used one large HMI lamp (4K if I remember correctly), a couple of blondes (essentially 2K incandescent lights) and one or two smaller lights. The HMI light was powered by a generator that we hired as part of the grip package. There were three tracking shots in the spot. Achieving the blue look Lighting set-ups Dappled light Later in the shot:
Round up: Latest Developments in Marketing Tech Marketing isn’t what it used to be. Today we’ve got billboards that can ascertain our ages and genders, movie trailers that can change in real time depending on who the viewer is, and mobile apps that can detect what commercial is airing on TV and send viewers related coupons on their phones. And that’s just a start. There’s no doubt technology is ushering in some fascinating new ways of connecting brands with consumers. Disruptive is an adjective more likely to be used today because, honestly, tech exponentially builds on itself, resulting in a veritable sandstorm of innovation. “There’s definitely a renaissance of marketing technology,” says Andrew Frank, research vice president in Gartner’s media industry group. Here is our roundup of 10 of the latest developments in technology that can impact your marketing. 1. Unilever, the company that makes things like Lipton soup and Suave shampoo also makes ice cream and figured it would use some of it to get customers to smile—literally. 2. 3.
How to Make a Music Video: 7 Hard-Earned Tips Shooting the music video 1. Record the track that you are playing back on set as you shoot. 2. 3. 4. 5. 6. 7. Editing the music video Review all the takes and choose your favorite take for every shot. Use the waveform picture in your editing application to align the scratch track with the master copy of the track. A nice trick I have used to edit a music video efficiently is to place all the selected clips on the timeline, one above the other on stacked video tracks. To cut from one shot to another, you simply use the razor tool and delete all clips above the one you want. Advice for success in the music video industry (includes rant) Stylistic coherence One of the characteristics of high-end music videos is their high level of visual and stylistic coherence. Very simply, that means that every shot in those music videos looks like it was designed, lit and directed by the same person. The kind of music video that tends to do well: conceptual, non-vanilla videos My answer:
da:ns festival 2012 Date 19 & 20 Oct, Fri & Sat Time 8pm (1hr 30mins no intermission) Venue Esplanade Theatre Price $20, $40*, $70**, $100 Limited concessions for students, NSF and senior citizens: $25*, $45** Save up to 20% Early Bird Packages (ends 16 Sep) and other ticket specials! School Special for Tobari & Flamenco sin Fronteras: $10 tickets for school bulk bookings of 10 students and above. All Secondary Schools, Junior Colleges / Centralised Institute & ITEs May use the Tote Board Arts Grant to subsidise up to 50% if this programme. "You don't have to know anything about butoh to enjoy Tobari, which offers 90 minutes of meditative visual beauty." – The New York Times "The audience could not help but gaze at this soothing philosophical performance." – Le Monde "The singular glory of Sankai Juku is that it achieves almost pure metaphor." – Time Magazine This stunning work had its world premiere at Théâtre de la Ville, Paris, in May 2008 to a sold-out run. House Programme: Download programme notes here .