Marketing is from Mars, Sales is from Venus

Top 5 Sales Blind Spots in the IT and Software Industry “Is your sales process be considered an asset or a liability when it comes to closing deals? Most of the time, it’s easier to see the blind spots of others than our own. In sales, ignorance is a disadvantage. In order to become effective in sales, you must learn to recognize the things you don’t know in your sales process instead of focusing on your competitors and see the reality with an objective eye. According to Apttus and Adobe 2014 Sales Survey, many organizations are unaware that their processes are lengthening sales cycles and bleeding top – line revenue. Pro Tips for Drawing In More IT Consulting Clients Consulting services in the IT industry is pretty broad, to begin with. It covers technical stuff from creating effective databases to managing the development of a mobile application. Whatever the topic, you will always need someone to help you iron out the creases and make sure everything is fine tuned perfectly. For this reason, IT consulting firms are in the position to generate a lot of revenue.

Blogging Tips to Generate More IT Leads Technology companies are intensifying their marketing campaigns this year, with a large spike in budget allocations for social media being a testament. According to Salesforce’s 2015 State of Marketing, at least 70% of B2B and B2C entrepreneurs (including those from the IT industry) will increase their spending for social media advertising. Blogging is many such social tools that have a considerable influence over effective IT lead generation. Most IT and software companies reported to have gained at least one customer using their blog.

Top 5 Sales Blind Spots in the IT and Software Industry “Is your sales process be considered an asset or a liability when it comes to closing deals? Most of the time, it’s easier to see the blind spots of others than our own. In sales, ignorance is a disadvantage. In order to become effective in sales, you must learn to recognize the things you don’t know in your sales process instead of focusing on your competitors and see the reality with an objective eye. According to Apttus and Adobe 2014 Sales Survey, many organizations are unaware that their processes are lengthening sales cycles and bleeding top – line revenue. When we say blind spots, we’re not only talking about Sales Reps.

Blogging for IT Leads: Top Ways to Drive New Clients Solutions providers for IT institutions will get the most out of blogging. Not only because it is a fad among B2B companies wanting to identify, locate and sell to their target clients. Engaging one’s audience via blogging platforms such as WordPress also brings added benefits to the high quality IT leads it secures. Aaron Orendorff for the Content Marketing Institute wrote that blogging: Value Your Leads: Lead Nurturing Best Practices... - Marketing and Lead Generation Hacks - Quora According to statistics 79 percent of marketing leads never convert to sales. That figure reveals an even sadder reality: 65 percent of B2B marketers haven’t established lead nurturing. Whatever the reason companies have for not focusing on lead nurturing is a path to self-destruction. With every minute of neglect, the clock slowly ticks until the mechanism finally explodes and destroys everything. The statistics are shocking given the fact that even multi-billion dollar companies place so much premium on lead nurturing. Take Microsoft, for example; the tech giant bought LinkedIn for a whopping $26.2 billion, the most significant acquisition in its history.

IT Business List for Marketing Finding IT sales leads, cracking new accounts, and creating new business opportunities have never been easier with us. We provide leverage to telemarketing campaigns by generating high quality business lists for IT and software companies. Our services are focused on the IT industry alone, making us the most efficient IT sales lead generation channel you can find. While most general business contact databases have sparse coverage of IT executives, our leads are highly targeted and carefully screened to pass strategically-defined lead qualification standards. We generate IT sales leads and deliver corporate prospect contact lists with the following field records. company namecompany profileprospect’s contact information (name, phone number, title, etc.)address (city, state, zip)website informationemail address

Content Marketing Hacks: 5 Things You Should Be Writing for Cloud Buyers Migrating to cloud is no longer an issue of choice. More so because newer software are making it easier to migrate to the cloud, so integration is less of a headache for technical teams. This year, majority of CIOs plan a cloud-first strategy for enterprise applications according to a survey done by Bitglass. However, this does not mean cloud vendors should have it easy, some cloud marketer does it wrong but that didn’t stop them. Buyers can always postpone adoption as a result of challenges. Vendors should well take this to heart if they want to speed up the process. Using IT Telemarketing for Generating Disaster Recovery Sales Leads Accidents still happen, regardless of how cautious we are when it comes to protecting our important and sensitive business data; computer and server shut downs can still take place either due to natural causes or man-made mishandling. And to prevent these accidents, most organizations are prudent regarding data security and employ business continuity solutions to maintain their transactions and dealings in full gear even in adverse situations. Securing and backing up business information are vital and numerous firms and corporations are conducting disaster recovery programs in order to get ready and be equipped for any likely computer or server shutdown as the effect of any untoward incident.