Creative Review

LINE LA — Ala Champ LINE LA | Photograph Adrian Gaut Set amongst Southern California’s highest concentration of restaurants, bars and businesses, the LINE LA seamlessly blends into the buzzing Los Angeles district of Koreatown open 24/7. The hotel has connected with key instigators of the LA scene to ensure their authenticity, celebrating their location and the building’s architecture. Champ team, architect Paul Cournet and designer Sabine Marcelis, explore the modern design and culture-led hotel. Located between Hollywood and downtown Los Angeles, the LINE LA perfectly reflects the energetic lifestyle of Koreatown. French Blast French Blast a French selection of blasts Archive Subscribe to RSS

10 Differences Between Advertising and Public Relations If you're searching for a career or trying to promote your company, you may have questions about advertising vs. public relations. These two industries are very different even though they're commonly confused as being one and the same. The following ten properties just scratch the surface of the many differences between advertising and public relations. CIDA We are legion We have 12,000 creative and cultural organisations, artists and creative entrepreneurs on our books. Small organisation – pretty large bite! Cr8net Insight About the never-ending stream of new technology innovations, and the relevance of them. By thinker & doer Jonas Lundin, based in Stockholm. Today we live in a time of great promise; hardly a day passes without some new technological innovation being unveiled.. According to some observers, we shall almost certainly see in the next few years more scientific and technical advances than in the entire 20th century—whether these will truly be of a groundbreaking nature or merely incremental in character is a subject of lively debate for now and for the future. The unceasing stream of promising innovations may offer tempting visions of a rewarding future—but no matter how attractive any technological break-through may appear to be it remains extremely important, indeed essential, to closely examine and interpret the inherent limitations and possibilities of each alternative. Today there are a great number of fine examples of how to successfully harness technology to productive ends.

Opinions on Corporate and Brand Identity Work UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More… Ad of the Day: Ford Turns Parallel Parking Into a Pinball Game One hot trend in automotive marketing is the giant, experiential video game—a public event that brings car gaming out of the living room and into the real world. Mercedes in South Africa did this with a racing game that let people using tablet computers control cars projected on outdoor boards and buildings. Smart car in Germany did something even more immersive, organizing real-world games of Pong between actual drivers behind the wheel of actual Smart cars—moving forward and backward to play the game on a big screen.

50 Best Content Marketing Brands of 2018 – The NewsCred Top 50 Fitness + Lifestyle GamePlan A All day I dream about soccer standout content marketing, and Adidas is a brand that keeps it coming – not just for its customers, but its internal community, as well. In 2016, the company launched GamePlan A, a digital magazine uniquely developed to build company culture and attract and retain employees. “Designed for those who believe in the power of sport, GamePlan A is here to make work life better, more inspiring, and fun, be it at Adidas or anywhere else,” reads the site. It’s “a mindset – and a platform…tackling work life with an athlete’s heart.”