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5 Social Media Marketing Case Studies Social media is about building relationships through value creation. This simple rule of thumb is reiterated almost everywhere, yet many businesses still don’t understand this basic rationale, and limit themselves to traditional push communication. Times have changed, so have the consumers. Whether you’re a social media expert, a student or a business owner, the videos below will provide you with insights on how social media can be used. 1. Catch how Pipersport sells aircraft via social media. 2. Ikea showed the world how it cleverly used Facebook photo tagging to create a viral campaign. 3. Social media campaigns don’t necessary have to be online based. 4. Social media marketing need not be sophisticated. Each post is short and very topic oriented, just like what we suggested in our social media KISS strategy. 5. Speaking the teenage girls’ language and engaging in conversations with zero hard selling – that was how P&G advertised tampons in a subtle manner.

Social Media Sharing | Encuentros de experiencias Social Media | Otro sitio realizado con WordPress AP Stylebook Adds 42 New Guidelines for Social Media - (Build 20 The AP Stylebook has released its new social media guidelines, including the official change from “Web site” to “website” (a move first reported back in April) and 41 other definitions, use cases and rules that journalists should follow. Among the more interesting changes –- at least from a grammar and style standpoint –- are separating out “smart phone” as two words, hyphenating “e-reader,” and allowing fan, friend and follow to be used both as nouns and verbs. Beyond that, the AP has also defined a number of acronyms that are commonly used in texting and instant messaging. While most of them should be fairly well-known to regular web and mobile phone users (ROFL, BRB and G2G are among the definitions) one actually was new to me: POS. According to the AP, this stands for “parent over shoulder” (I’ve used POS to refer to something else occasionally, but I digress), and is used by “teens and children to indicate, in an IM conversation, that a parent is approaching.”

Casting Calls, Art & Photography Contest & Dance Auditions, Online Talent Search, Portfolio for New Artists, Models, Music Marketing, Tips on How To Become Famous Market Yourself to Casting Directors Don't have an agent, but still want to get into major auditions? It's possible to get into those auditions without an agent if you market yourself directly to casting directors. Breaking Into the Talent Industry "Type?" How To Get Famous In Hollywood Once you arrive in Hollywood looking to get famous as a screen star, you will face one main question: how do I break in?

15 Case Studies to Get Your Client On Board With Social Media Jonathan Rick is a social media strategist in Arlington, VA. You can follow him on Twitter @jrick and read his blog at JonathanRick.com. In business, definitions are everywhere. Understandably, the plague of ambiguous definitions is why a plethora of pundits have sought to corner the elusive term “social media” within the scope of the dictionary. In order to sell the field that everyone is talking about, but on which few can illuminate, we first need to reframe the conversation. Specifically, social media strategist Ari Herzog has argued, when you reach for the term “social media,” don’t spew broad buzzwords like Facebook or Twitter or YouTube. In these contexts, “social media” refers not to platforms, but to what those applications enable: social interaction. Think of these interactions the next time you confront a reluctant client.

New Media Connect with the IRS The IRS uses social media tools to share the latest information on tax changes, initiatives, products and services. Connect with the IRS through the following social media tools. IRS2Go If you have an Apple iPhone or iTouch, you can download the free IRS2Go app by visiting the iTunes app store. If you have an Android device, you can visit the Google Play Store to download the free IRS2Go app. YouTube Tune in to the IRS YouTube channels. Twitter IRS tweets include various tax-related announcements, news for tax professionals and hiring initiatives. Tumblr The IRS Tumblr blog provides current tax information. Facebook The IRS Return Preparer Facebook page posts useful information for tax professionals. Audio files for Podcasts Subscribe to IRS Podcasts on iTunes or download them from the Multimedia Center. Widgets Post IRS widgets on your website or social media networks to help direct others to IRS.gov for complete details on a variety of topics. Subscriptions

Social Media Metrics Superlist: Measurement, ROI, & Key Statisti Are you using content marketing as part of your digital strategy to grow your business? If so, you're not alone. According to the Content Marketing Institute, the lion's share of marketers (some 92%) report using content marketing. In the fast moving world of digital strategy, things are always changing. What should you expect in 2014 to change in the world of content marketing? Hana Abaza of Uberflip has put together an infographic detailing five key content marekting trends for the coming year. 1. 2. 3. 4. 5.

Dashboard Social Media Case Studies & Examples Are you using content marketing as part of your digital strategy to grow your business? If so, you're not alone. According to the Content Marketing Institute, the lion's share of marketers (some 92%) report using content marketing. In the fast moving world of digital strategy, things are always changing. What should you expect in 2014 to change in the world of content marketing? Hana Abaza of Uberflip has put together an infographic detailing five key content marekting trends for the coming year. 1. 2. 3. 4. 5. Social Media Security Gateway | IM Security | Web Filtering | UC Compliance | FaceTime - (Build 20100625223402)