Internet Marketing Blog - WordStream Google is making a big announcement on Tuesday, April 22 (yep, that's TOMORROW). They will announce 10+ new AdWords products, features, and research studies that they have been working on for the past year.Last year, we were the first to bring you complete coverage of Enhanced Campaigns, the biggest change to the AdWords ecosystem in the last decade. This Wednesday, we’ll be holding a free, live webinar to clue you in on this new announcement and what it means for your AdWords campaigns.The moment the embargo is lifted, we’ll start bringing live coverage of the announcement plus actionable advice on how it will affect your account and how to take advantage of the changes.There’s been plenty of speculation so far on what those changes might entail. We’ve seen what people are saying,...
Daily Blog Tips How Internal Linking Can Affect Your SEO and Page Traffic - Internet Marketing Blog - Internet Marketing Company Quite so often, people think that their internal linking is the links that they create in the navigation bar, or in the side bar of their websites. Nevertheless, this is actually structural linking, where internal linking is something totally different. Internal linking refers to the linking strategy where you use your keywords, in other words anchor text, to create contextual linking within the body of your content to link from one page to another within your own website. Even though this linking strategy creates something beyond structural linking, many people don’t realize the related importance to SEO. To start with; studies show that people are more likely to click on the links within the body of your content then navigation bar, or the side bar. This is related to visitor experience, and as you know search engines are now measuring this factor, as they are incorporating it to your page rank calculations. It is important to link to another related content on your site.Less is more.