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Atlanta SEO Social media is an effective way for increasing brand equity and customer loyalty towards your brand. Instagram is one of the most popular social networking sites in the world which has grown to 800 million users as of September 2017. As a result, Instagram has become a host to various business sites, who leverage it for advertizing and spreading a word about their product or service to the potential clients. Instagram videos are a great marketing media, but the real challenge is to increase video views to optimize the effect. Use Appropriate Hashtags – A relevant Hashtag will steer the target audience to watch the video. An appropriately used hashtag for a video can do wonders. Run Instagram Video Ads – To increase the outreach, one must take advantage of Instagram’s paid advertising options. Use boomerangs, Instagram stories and other available options that can make you stand out from your competitors. Post On Peak Times – ‘Strike when the Iron is hot.’
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SEO Company Atlanta With over 330 million monthly active users as on January 1, 2018, Twitter has opened up a plethora of new opportunities for businesses to market their products or services. People are increasingly tweeting and retweeting, so companies must take advantage of this new rage to market themselves and their products. Being a great platform for communication and interaction, twitter has much more to it. From being used to share information, do networking, managing reputation online, building brand equity and interacting with customers, twitter has a huge potential to help you grow your business if used the right way. What Is The Right Strategy – Setup An Engaging Profile – The first and foremost step is to have the right blend of all elements to make your profile engaging and interesting. Some Other Tips – Use appropriate hashtags.Tweet valuable content.Keep posting regularly to stay in touch with your followers.Add images for shared links.
SEO Services Atlanta Copy writing is an essential element of a business’s SEO strategy. It involves the correct use of keywords and key-phrases to drive more traffic, clicks and conversions to your website. However, it is important to make sure that the content is easy to understand and doesn’t sound repetitive. Let’s take a look at some of the major benefits of including SEO copywriting in your SEO strategy: Improves Your Ranking On Search Engines When it comes to search engine rankings, one must never settle for anything less than ‘Page One’. Helps You To Communicate With Your Target Audience Creating a website that is able to communicate with your target audience is as important as having an attractive website. Avoids Your Website From Getting Penalized Google and other search engines penalize websites for using duplicate content. Delivers Quality Content On Web To answer all queries of the customers, it becomes very important for businesses to deliver rich copywriting.
Atlanta SEO Voice search, that was initially used to navigate Google Maps, has now become a preferred tool to explore other options as well. Be it searching for a nearby restaurant, upcoming movie or a recipe, people are actively using voice search instead of typing the whole query. This method has transformed the way people search online, forcing organizations to reconsider their SEO strategies. Longer Keyword Phrases The keyword phrases will get longer and become more conversational in nature. Emerging Trend Of Mobile Search As voice search is faster and easier than typing a query, its users are gradually increasing over the past few years. Location-Based Searches The role of location in voice search is very important as these searches are more location-specific. A simple yet an effective way to find out the impact of voice search on your business’s SEO is by using it yourself. To learn more about how voice search can impact your business, consult the SEO specialists at Centex Technologies.
SEO Services Atlanta Marketing automation is a technology that is increasingly being used by businesses to streamline their marketing efforts. It aims at marketing the product or services of a company on different channels such as social media, email, websites etc. using specially designed softwares. The whole idea is to automate repetitive tasks in order to save time and effort of the marketing personnel. Albeit, marketing automation has changed the way businesses market their products or services around the world, but even now few companies are skeptical about automating their marketing processes. • Myth 1 – It Is Expensive For Small Businesses Some people consider marketing automation way too expensive. Automation can help you save your time and effort, thus enabling you to leverage better returns by investing your time on more productive activities. • Myth 2 – It Is Time Consuming & Difficult To Understand This is another myth about marketing automation that needs to be busted.
Atlanta SEO Services To get better results from your SEO campaign, you must engage in effective content marketing. Guest blogging is one of the most common techniques being used by businesses to increase traffic on their websites. It basically works in two ways, either you create blog posts to appear on someone else’s website or vice versa. Guest blogging can be beneficial for your business in many ways, some of these have been discussed below: Website Remains Fresh: Adding guest blogs offers novelty to your day-to-day readers and adds something different for the new readers. Social Networking And Interaction: Sharing the guest posts on Facebook, Twitter and other websites can create huge impact on your posts as existing followers of the guest writer may start reading and liking your posts. Enhanced Credibility And Authority: A lot of internet users give importance to credibility of the marketer before visiting any website. Curated Traffic: Build Relationships:
SEO Services Atlanta A lot of businesses overlook the importance of blogging in their SEO strategy. Spending time on researching interesting topics and keeping the blog updated may seem to be tedious. However, adding a blog to your business website is not only important for SEO, but also as an element to soft-sell your products and services. Listed below are some of the reasons why you should include a blog in your business website: Interaction With Potential Customers Though you may have perfectly optimized your web pages, a blog provides additional resource for the users to know more about your business. Adds Fresh Content To Website Search engine bots are constantly looking for fresh content to be indexed. More Positions In The SERPs Content is one of the most important aspects of SEO. Opportunities For Social Media Marketing It is a known fact that an active social media presence is essential for any business to be successful in its digital marketing efforts.