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What Makes A Great Curator Great? How To Distinguish High-Value Curation From Generic Republishing

What Makes A Great Curator Great? How To Distinguish High-Value Curation From Generic Republishing
Today content curation is "sold", promoted and marketed as the latest and trendiest approach to content production, SEO visibility, reputation and traffic building. But is it really so? Is it really true that by aggregating many content sources and picking and republishing those news and stories that you deem great is really going to benefit you and your readers in the long run? Is the road to easy and effortless publishing via curation tools a true value creation business strategy, or just a risky fad? How can one tell? Photo credit: theprint Let me clarify a few key points: 1. 2. 3. 4. For these reasons, I think that much of the apparent new curation work being done is bound to be soon disappointed by the results it will gain. Highly specific news and content channels, curated by passionate and competent editors will gradually become the new reference and models for curation work. Here's is my official checklist, to identify value-creation curation, from everything else. Why Curation?

Content Curation Strategies for Corporate Learning « Media1derLand Welcome to the legacy Media1derland blog site. Please visit our new site for the latest on performance improvement for today’s workplace. In my previous blog post, Your New Role: Learning Content Curator, I underscored the need for corporate learning professionals to begin to let go of content creation and start nurturing a content curation mindset. According to global marketing strategy guru Rohit Bhargava, a Content Curator is someone who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online. By donning the content curator hat on top of a strong foundation in instructional design and performance consulting, we open doors to a new incarnation of interactive online learning. You’re Probably Already Curating Content If you actively use social media, you have likely already participated in content curation. If you have ever developed learning content, you are wired for content curation. Like this: Like Loading...

iMedia 25 - 2011 East Coast Agencies to Watch The most captivating stories are usually told around campfires, so with a name like Campfire, expectations are naturally high. Thankfully, the folks at this agency really know what they're talking about, and -- even better -- they're willing to share their insights to help lead digital forward. Here's a clip of Mike Monello, co-founder and executive creative director at Campfire, speaking at length about transmedia story telling: Babies, Buns And Buzzers: What 100 years of experiential entertainment can teach us about transmedia storytelling from Campfire on Vimeo. Of course, it's not just about lecturing at Campfire. Verizon My Home 2.0 Case Study from Campfire on Vimeo. Campfire is located in New York, but its stories exist everywhere.

Are Content Curators the power behind social media influence? By Neicole Crepeau, Contributing {grow} Columnist Are you overlooking some of the most powerful influencers on the social web? Let’s find out. Traditionally, there has been a 1-9-90 rule when it come to creating and consuming content: There’s a new element in this equation, though: Content Curators — people who make a practice of finding content relevant to their friends and followers, and then sharing links to that content. I am making a distinction between a curator and an aggregator who pulls content from around the web, usually related to a specific topic, to display on websites generally to enhance search engine optimization. Of course, we’re all curators to some extent, consuming content and, on occasion, sharing what we find interesting or entertaining. ExactTarget calls these people “megaphones” and says: “Megaphones want to connect, educate, and share resources and information online with others. ExactTarget’s research shows that only 7% of online users are megaphones.

Welcome To The New Age Of Curation I’m guessing that a lot of you think that now – right now – is a golden age of creation. And in many ways, it is. It’s never been a better time to make art of all kinds, from video games – my own art of choice – through books to filmed entertainment and beyond. Sure, the massive media disintermediation spawned by the Internet has spawned a golden age for creators, at least for touching audiences directly. But finding great, sometimes underappreciated art is the thing we consumers need the most help on right now – especially because there’s so much of it out there, and so much of it that can be easily accessed. That’s why, in many ways, this is the ‘Age Of Curation’, not the age of creation. 1. 2. 3. Get down too deep, and you’ve no idea what’s going on across the entire medium. 5. Some form of this filtration has been in shape for decades, largely in print form, of course.

What is Content Curation Content Curation, in simple terms, is to discover, gather and present web content based on their specific subject matter. The concept is age old – we are prone to collect and catalogue the best of human inventions and have looked at those as the right sources of knowledge to solve our needs. Content Curation has become essential in the age of Internet. In fact, it has every potential to bring more order and utility to the social web. In addition, it will add voice as well as point of view to businesses, connecting them with customers. This, in turn, will create a communication channel based on valued content instead of marketing messages created by brands. Content Curation is classified into five categories: Aggregation – This practice involves curating the most relevant content into one single location. A large number of tools and sites provide content curation service. Coming back to Content Curation, there are several sites and tools to help you in the process.

30+ Cool Content Curation Tools for Personal & Professional Use As the web becomes more and more inundated with blogs, videos, tweets, status updates, news, articles, and countless other forms of content, “information overload” is something we all seem to suffer. It is becoming more difficult to weed through all the “stuff” out there and pluck out the best, most share-worthy tidbits of information, especially if your topic is niche. Let’s face it, Google definitely has its shortcomings when it comes to content curation and the more it tries to cater to all audiences, the less useful it becomes. The demand for timely, relevant content that is specific to our unique interests and perspectives has given rise to a new generation of tools that aim to help individuals and companies curate content from the web and deliver it in a meaningful way. These new tools range from simple, application-specific types such as social media aggregators and discovery engines, to more complex, full-blown publishing solutions for organizations. Comments(65)

Capitalizing On Curation: Why The New Curators Are Beating The Old Barring the invention of a "time turner" like the one Hermione Granger sported in 3rd Harry Potter novel, most of us will never have enough time to consume the information we might otherwise want to absorb. There's simply too much info and too few waking hours. Enter the notion of curation, a relatively new term that is not unlike the editor of old, a trusted person or organization that filters information and aggregates it in an organized fashion for others to enjoy. According to Steve Rosenbaum, author of Curation Nation, "curation is the new way of organizing the web going forward." You can't curate for everyone, so be targetedIn Brian Solis's recent tribute on FastCompany.com to Rosenbaum's book, Solis noted, "the social capital of a curator is earned through qualifying, filtering, and refining relevant content." Thrillist, for the uninitiated, started in 2005 with a newsletter to 600 New Yorkers and is now in 18 markets with 2.5 million subscribers.

A step-by-step guide to curate your company's news There's plenty of evidence that business is adopting content curation, but the practice hasn't been around long enough for organizations to innovate more targeted, results-focused uses. Business takes many of its lessons from how everyone else makes use of social tools. To start applying content curation, communicators need to pay attention to how others are using the crop of curation tools that have found acceptance online. There are dozens of free tools, but Storify is the one that has demonstrated one of curation's emerging strengths: Curating news that the media isn't covering can lead to media coverage. And, by extension, it can improve and expand on stories the media are covering. Back in November, college junior Ben Doernberg assmembled a Storify story chronicling the New York Police Department's eviction of Occupy Wall Street protesters from Zuccotti Park. The process would look something like this: Identify opportunity Any company news is a potential curated collection.

Herramientas del Content Curator | Doculinux El Content Curator es una expresión que proviene del ámbito anglosajón y que ahora, poco a poco, empieza a calar por aquí. Desde el punto de vista profesional creo que los documentalistas tenemos mucho que decir en este sentido y puede convertirse en un futuro nicho de empleo para nosotros. Definiciones hay muchas en internet y muy buenas. Al ser la primera vez que hablo de este perfil profesional en el blog, he decidido partir la entrada en dos, primero tratando de definir al Content Curator y luego elaborando una lista de herramientas que podría emplear en su labor. Definición El primero en utilizar el término fue Rohit Bhargava en su “ Manifesto For The Content Curator: The Next Big Social Media Job Of The Future? A Content Curator is someone who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online. Volvemos de nuevo al tema de la especialización porque, ¿cómo si no iba a ser un intermediario “crítico” del conocimiento?.

Why Curation Is Important to the Future of Journalism Josh Sternberg is the founder of Sternberg Strategic Communications and authors The Sternberg Effect. You can follow him on Twitter and Tumblr. Over the past few weeks, many worries about the death of journalism have, well, died. Despite shrinking newsrooms and overworked reporters, journalism is in fact thriving. The art of information gathering, analysis and dissemination has arguably been strengthened over the last several years, and given rise and importance to a new role: the journalistic curator. The concept of curating news is not new. But with the push of social media and advancements in communications technology, the curator has become a journalist by proxy. “Curation,” says Sayid Ali, owner of Newsflick.net, “gathers all these fragmented pieces of information to one location, allowing people to get access to more specialized content." Curation as an Intermediary Andy Carvin, senior strategist for NPR who runs their social media desk, finds meaning in the word "media."

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