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How to Protect Intellectual Property - Strategy for Startups

>Introduction Intellectual property protection should be one of the foremost concerns of a nascently set up entity, particularly a startup. Intellectual property refers to innovative creations arising out of one’s or a team’s intellectual exercise. It includes not only innovative products and processes but also logos and images. Some key intellectual property rights are: a) Patents: Inventions involving both innovative products and processes which contribute to technological development and simplify everyday lives are called patents. b) Copyright: Ideas cannot be copyrighted, but if these ideas are articulated in a permanent form then the creator may be entitled to a copyright over his/her work. c) Trademark: A trademark is a distinctive sign or symbol used by companies to enable the consumers to identify their goods. IP rights and their protection is essential for companies. In this article, we discuss and lay down an ideal IP protection strategy that may be adopted by startups.

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