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The Tiny Swiss Company That Thinks It Can Help Stop Climate Change

Later, Wurzbacher told me he wants to offer a “one click” consumer service, perhaps in a year or two, which would expand what they’re doing in Iceland to individual customers and businesses. A Climeworks app could be installed on my smartphone, he explained. It could then be activated by my handset’s location services. “You fly over here to Europe,” he explained, “and the app tells you that you have just burned 1.7 tons of CO₂. Do you want to remove that? Well, Climeworks can remove it for you. Paradoxical though it may seem, it’s probable that synthetic fuels offer a more practical path to creating a viable business for direct air capture. Steve Oldham, Carbon Engineering’s chief executive, added that direct-air-capture synthetics have an advantage over traditional fossil fuels: They won’t have to spend a dime on exploration. Climeworks perceives a large market for fuels, too. In an expanding market, synthetic fuels could have curious effects.

https://www.nytimes.com/2019/02/12/magazine/climeworks-business-climate-change.html

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