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Latest Features The Plastiki Green Solutions The crew of The Plastiki--a full length catamaran made out of old plastic bottles--plan to sail around the Pacific ocean to each of its major floating islands of trash--one of which is said to be larger than Texas... The Story of Cap and Trade Annie Leonard Animated video explains why cap n trade is a terrible solution to the climate crisis. Why Bio Fuels Suck Z Facts It takes 30 football fields of corn to make enough fuel for one flight from NY to London. Where does all the Stuff really come from and where does it all go. The Venus Project Sustainable Living Futuristic design for totally sustainable cities and society. Flow documentary (2008) New documentary addresses the global water crisis— particularly bottled water & water rites.
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Bloom Energy's Fuel Cell Breakthrough
The Silicon Valley green startup is selling power by the watt, with no up-front cost With its compact fuel cells that can generate electricity with low carbon emissions, Bloom Energy is one of the most hyped companies among Silicon Valley's growing roster of green startups. Bloom unveiled its generator on 60 Minutes last February and boasts A-list investors (John Doerr of Kleiner Perkins Caufield & Byers), board members (Colin Powell), and customers (Google, Coca-Cola). Yet it has long been unclear whether Bloom could generate power at competitive prices on a large scale. Paying off that investment typically takes at least three years, says KR Sridhar, Bloom's chief executive officer and creator of its fuel-cell technology. For now, Bloom's technology is available only in California, where state subsidies of up to $2.50 per watt for fuel-cell installations help the company undercut grid prices. The challenge for Bloom is scaling up production to meet growing demand.
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