Avoid selective hearing with 20 top social media monitoring tool You hear that? … What about that? … Still can’t hear it? What you’re probably not hearing is the sound of people talking about your brand online. Right now, you could be missing tens, hundreds, thousands, perhaps even millions of consumer led conversations about your brand. Unconvinced? Chances are that if you work for a big brand, your PR agency is listening to what the media and big bloggers say about you. There are painless and time-efficient social media monitoring tools that you and/or your PR agency can use to learn about what people are saying about you. By one count, I’ve read that there are over 100 social media monitoring tools out there. Free tools: BoardTracker: This search facility allows you to effectively search forums and discussion boards. BlogPulse Conversation Tracker: Run by AC Nielsen, this tool allows you to search for a company name and see a threaded view of the conversational graph that emerges. Trendrr: A useful site that allows you to track and compare trends:
Campaigns run better on Rocket Fuel Facebook Analytics and Measurement With consumers active in your mobile, social and online properties, it’s easy to feel overwhelmed by data. You can stay focused with Webtrends Multi-Channel Measurement, which includes a unified analytics dashboard that shows you customer activity across every digital channel. A team of Webtrends experts will help you interpret your results and transform them into a measurement strategy that’s right for you. This is more than analytics. It’s an all-in-one solution that helps you understand consumer behaviors so you can create relevant experiences for all of your customers. Use less guesswork, get more customers. Technologies may be new and ever-evolving, but some things never change.
Best Tools to Analyze, Aggregate, and Visualize Twitter Data | T Twitter is a social networking and micro-blogging service that allows its users to send and read other users’ updates (known as tweets), which are text-based posts of up to 140 characters in length. Estimates of the number of daily users vary as the company does not release the number of active accounts. In November 2008, Jeremiah Owyang of Forrester Research estimated that Twitter had 4-5 million users. A February 2009 Compete.com blog entry ranks Twitter as the third largest social network (behind Facebook and MySpace), and puts the number of users at roughly 6 million and the number of monthly visitors at 55 million. Find below a collection of the best tools to analyze, aggregate, and visualize twitter data. Twitterholic.com Twitterholic not only shows top 100 lists by number of friends, followers and updates, but it also shows detailed information for a Twitter user account. Twist Twitter Spectrum TweetVolume Twitt(url)y Retweetist Tweetmeme TweetLists
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Collective Intellect | Social Media Analytics Oracle Social Cloud is a cloud service that helps you manage and scale your relationship with customers on social media channels. Oracle has integrated the best-in-class social relationship management (SRM) components - social listening, social engagement, social publishing, social content & apps, and social analytics - into one unified cloud service to give you the most complete SRM solution on the market. Why Oracle? Only Oracle can connect every interaction your customer has with your brand. Our goal is to help you deliver the best customer experience wherever your customer touches your brand. Only Oracle has a social platform that includes all of the capabilities to manage a holistic social media strategy; along built-in integrations with other Oracle solutions to leverage the power of social media throughout your business.
Online brand reputation or social media listening software - a r Social media management for your enterprise | socialvolt | socialvolt Wakoopa - Tracking & Understanding Social Media Management | Facebook for Business Oracle Social Relationship Management delivers the first, unified solution for social monitoring, marketing, applications, engagement and analysis, and it fully integrates products from Vitrue including Publisher, Tabs, Shops, Games, Open Graph Object and Analytics.