Aldevinco: Thriving In The New Normal

Do You Need Page Likes to Sell on Facebook? So your business has a Facebook page… What’s next, exactly? Facebook is one of the best platforms for promoting yourself to your prospective customers. With its large user base and helpful additions, like Analytics (more on that later), your business has a large set of tools and options at its disposal. How Online Learning Can Help the Filipino Children The education sector is one of the hardest hit segments of society as COVID-19 continues to spread. To address this, the Department of Education and the Commission on Higher Education have pushed for blended learning so that students may continue their studies amid the pandemic. Despite how promising this mode of education is, blended learning, which is a combination of modular instruction and online education, has faced criticism from parents, students, and other concerned groups in the country. On the contrary, other countries see this type of learning as a solution to the educational backlog and teaching issues brought about by the pandemic. Over 1.5 billion students from kindergarten to higher education and educators in other parts of the globe have shifted online to ensure that learning does not stop. Also, a surge in the availability and popularity of online courses developed by leading institutions on various fields of knowledge have been observed in the past months.

Should You Start a Business During This Pandemic? With the global pandemic occurring, it’s no wonder that a lot of businesses, especially the micro, small, and medium enterprises (MSMEs), had to close down. Currently, there are over 90,000 closed businesses all over the Philippines and according to DOLE, this mass-closure caused a displacement of over 10 million jobs for the Filipinos. That is why, a lot of people are asking me and messaging me on my page whether it’s wise to start a business during this pandemic. And in order to answer this question, let’s first take a look on the possible reasons why businesses are closing. Investment Capital Vs. Returns Facebook Marketing Training for Real Estate Agents - Arezzo Place Davao Before we entered the quarantine period in Davao City and the rest of the country, I conducted a social media marketing training for Arezzo Place Davao’s in-house agents. In general, the goal of the Facebook marketing training for Davao City real estate brokers and agents was to maximize the use of Facebook to increase sales. Later on, the skills and techniques discussed in this training proved to be “an extra armor” as the entire country went into full battle against COVID-19. Back to the Basics To start the training, the ABC’s of marketing was discussed, giving emphasis on the buyer persona, and a quick background on social media, especially on identifying one’s goals and strategies on the platform. The in-house agents then explored the buyer’s journey–how someone who does not want to buy or someone who is just thinking about buying, eventually becomes your buyer.

The Benefits of Online/Modular Learning Many businesses and companies have started improving their digital marketing in Davao City in response to this pandemic, because of the internet’s accessibility in a time when we can’t go out often without risk. With the implementation of social distancing measures in our everyday lives, it makes sense for us to start using the online world to get us back on track with our daily needs. We’ve already seen the rise of home-delivered groceries, Zoom meetings for businesses, and other digital methods to get our tasks done. Indeed, digital marketing training in Davao City has changed and become more widespread since the start of the pandemic. Social Media Trends That Captured Davao City As a digital marketing expert here in Davao City, you come to observe how people in your area behave online. With such a concentrated space and such highly active social media users, you eventually come to observe one thing – that it’s not enough to know the technicalities of Facebook ads or master the use of Photoshop. If you’ve been an active internet user in the last decade or so, you’d know that nothing gets people talking and brands selling like going on social media. It’s worth noting that ‘virality’ covers a whole entire spectrum of social media trends, and these definitely vary from city to city.

What are Some of the Ways You Can Optimize your Facebook Marketing? Facebook is one of the biggest social media platforms out there, and it’s one that has thrived and innovated throughout the years. The online world is a big part of our lives, and Facebook is an ever-present factor in how we use the internet to communicate and present ourselves. Because of the platform’s great impact, it only makes sense for it to be used for marketing. Providers of digital marketing services in Davao City understand this, which is why they use Facebook extensively in their online marketing campaigns. If your company or business wants to promote themselves well, they should use Facebook in an optimal way. Things to Learn From Digital Marketing Experts in Davao City Setting up an online presence for your company is a must these days. As the Philippines continues to adjust to the safety measures implemented to prevent more coronavirus infections, more and more Filipinos are devoted their time indoors online. Because of this, digital marketing has become an ideal way to keep businesses up and running. However, digital marketing is more than just maintaining a profile page, setting up Facebook ads and sending the occasional email.

Arezzo Place Davao Holds Facebook Marketing Training For Real Estate Agents To educate real estate agents on the power of social media in their industry, I conducted a social media marketing training for Arezzo Place Davao’s in-house agents last March 15, 2020. Davao City is one of the fastest growing areas in terms of real estate investments and properties that’s why real estate marketers need to be equipped with the right and timely skills to win in this highly competitive industry. Thus, during the training I focused on various topics where Arezzo Place Davao’s in-house agents can develop valuable social media marketing skills. The topics covered during the two-day social media marketing session includes: Introduction To Social Media Marketing where the participants were able to know about the basics of marketing and social media and how these two can synergize in the era of digitalization.Determining Your Ideal Customer By Creating A Buyer’s Persona.

The Most Enduring Social Media Trends in Davao City during the Quarantine The social media scene in Davao City is constantly changing. Some trends blow up fast and become viral within a matter of days, only to lose steam and disappear. Other trends start slow, but become long-lasting and impactful outside of their digital platform. This year alone produced a lot of memorable and viral online trends, trends that were as surprising and unpredictable as 2020 itself. When you’re a provider of social media training in Davao City, you have to be abreast with the latest happenings in social media, because you can learn a lot from both the trends that thrive and the trends that disappear. Here are some of the trends I’ve noticed in Davao City’s social media sphere in the last few months.

What is Facebook Marketplace and How Can It Help Your Small Business Now While Shopee and Lazada are dominating the online shopping experience in the new normal, Facebook’s very own Marketplace has also risen in popularity, especially among local shops and those who ventured into home-based businesses. These people utilize the marketplace to pursue their hobbies during the quarantine or to make ends meet during these challenging times. Fully released in May 2017, Facebook Marketplace is a free feature designated for buying and selling various products and services through the social media platform itself. Since then, social media experts in Davao city have lauded its advantages and gained some positive feedback from users. Recently, the Marketplace gained momentum as physical stores have closed to observe protocols related to COVID-19.

A Few Good Tips for your Digital Marketing Plans in 2020 COVID-19 has virtually frozen the global economy, with the measures taken to slow its spread forcing businesses big and small to adapt and overcome this new challenge. In this time of physical distancing, it’s important for businesses to expand their digital marketing plans. For example, many businesses have already begun optimizing their online presence, such as companies who utilize social media in Davao City. Because of the measures that they took, their reach and relevance continued to remain high or at least consistently good in these challenging times. You, too, can improve your online reach.