Email Marketing Solutions
Lyris Technologies – now Aurea Email Marketing – is a leading digital messaging platform. For more than 20 years, Lyris solutions have helped companies engage in customer conversation, increase conversion, and achieve higher returns on marketing investments by better automating, integrating, and optimizing customer engagement programs, like email marketing. The Lyris solutions portfolio includes award-winning messaging automation software, digital marketing strategy and deliverability services, and a flexible integration framework that revolutionizes the way marketers can extend digital messaging across the enterprise. Lyris delivers mature, field-tested email marketing capabilities, as an industry leading cloud-based or on-premise solution that lets customers easily, segment, target, and measure the effectiveness of email campaigns on every device.
Stats
Want to know how many visits your site gets, and what posts and pages are most popular? Your stats page includes a bunch of nifty graphs, charts, and lists that show you all that and more. The following are not reflected in your stats:
A Simple Way to Calculate Return On Investment for SEO Services
What is the ROI for SEO? What will be my “Return On Investment” (ROI) if I pay someone to provide or manage SEO Services? Now that can be a tough question to quantify. Why you ask? Because the search engine industry is very subjective. In other words, ten different people can look at things ten different ways and still, all of them can be correct.
FeedBurner Stats Overview and FAQ - FeedBurner Help
FeedBurner Stats is our analytics offering for blogs, websites and feeds of all kinds. The service is free with every FeedBurner feed and provides publishers with a comprehensive view of their audience. Who needs this service and why?
The Key to Social Media Monitoring and Insights on a Startup Budget
Posted by Shelly Kramer on December 29, 2014 · 3 Comments So a month (or several) ago I had my great friend Wendy Scherer of The Social Studies Group on the #V3Live Videochat Show. The topic we discussed was one that pretty much everyone is interested in — Maximizing Social Media Monitoring and Insights on a Startup Budget.
HOW TO: Track Social Media Analytics
Social media is a relatively new phenomenon, but Delicious, Digg, StumbleUpon and other social media websites have become an increasingly important source of website traffic. This also creates a massive demand for data related to social media. Where are users coming from? What topics excite them?
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Social Time Master is a unique original social autoposter that lets you schedule hundreds of social posts with a few clicks of the mouse and manage everything visually, using a powerful, and easy to use Timeline Interface. It gives you more power in social media to do more and do it faster than ever before… Flexible and easy to use Visual Timeline – the most easy way to preview and manage your social posts. Post to unlimited social accounts.
How to track downloads in Google Analytics automatically
We use Google Analytics here because it is a great tool to help us understand our visitors. Today we're going to talk about a way to track if visitors download files or click on links to external websites. Tracking this sort of behaviour may be really important to see if people are interacting with the web site the way intended. For example, businesses that have their brochures or product catalogues downloadable as PDF's.
How to to Integrate Email and Social Media to Increase Engagement
Back in the day, social media meant dealing with Facebook only, or maybe MySpace. These days, there are so many different social media outlets – Facebook, Twitter, Instagram, Pinterest, Reddit – it’s difficult to keep up. However, social media has become an essential element of online marketing. In fact, you may be tempted to believe that email marketing is passé. While it may be tempting to downplay or even eliminate email marketing, such a strategy is short sighted, to say the least. From day one you should be building your email list.
Lollapalooza Tracks Social Media Campaigns with Google Analytics
Let’s face it: Social media is here to stay, and day by day it continues to encroach on nearly every aspect of our online lives. But to publishers, promoters, advertisers and site owners, there’s one essential question left hanging in the air long after the race to join the social media crowd: “Is it working?” This year’s Lollapalooza Music Festival is using Event Tracking and Google Analytics to find out.
Social Media Marketing Tool Box: 62 Tips
Social media marketing is moving from its exciting adolescent phase to a more mature grownup status. Online social media obsession driven by social web hormones and testosterone that drove social networks to hyperactivity are being replaced by tried and now proven activities and mature business processes. Digital marketing responsibility is now in the driving seat.
