Despite All The Angst Around Its Demise, Tr.im Will Hardly Be Missed For all the angst around the demise of Tr.im, the fact is that there are way too many URL shortening services in the world and inevitably more will fall by the wayside. There simply is no need for more than a dozen services to make long URLs shorter (and that doesn’t even count services such as Su.pr or the Diggbar which incorporate a URL shortener as a feature). Already, the market is consolidating around bit.ly, largely thanks to it being the official URL shortener adopted by Twitter (which switched from competitor TinyURL back in May). Currently, bit.ly makes up 79.6 percent of the short URLs on Twitter, according to stats kept by Tweetmeme. On Friday, before it shut down, Tr.im was no. 4 on the list, even with ow.ly. In other words, if bit.ly ever slips on the innovation front, it can easily be replaced. Many developers and others find Twitter’s favoritism maddening, but that is how standards are created (right or wrong).
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Success Working At Home Shorten URL with URL Shortener for Internet Marketers At Raven, we experiment a lot. We consider our projects as our own version of skunkworks. Sometimes the experiments are driven by mere curiosity, while others are meant to see how far we can push the boundaries of a service. All of our experiments have one common element, problem solving. When we first created the kl.am URL shortener, we did it to solve a problem. Campaign variables are great, because you can assign a source, medium, and name, like Twitter and/or Social Media Campaign. So campaign variables is the main reason we built kl.am, period. Several months after we debuted an SEO friendly URL shortener that supported campaign variables, many existing and new shorteners added them to their service. With the mass support of campaign variables, it wasn’t necessary for us to keep kl.am running. Spammers use of kl.am became epic. We appreciate everyone who properly used kl.am in their campaigns and on a daily basis.
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