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Things, not strings

Things, not strings
Cross-posted on the Inside Search Blog Search is a lot about discovery—the basic human need to learn and broaden your horizons. But searching still requires a lot of hard work by you, the user. So today I’m really excited to launch the Knowledge Graph, which will help you discover new information quickly and easily. Take a query like [taj mahal]. For more than four decades, search has essentially been about matching keywords to queries. To a search engine the words [taj mahal] have been just that—two words. But we all know that [taj mahal] has a much richer meaning. The Knowledge Graph enables you to search for things, people or places that Google knows about—landmarks, celebrities, cities, sports teams, buildings, geographical features, movies, celestial objects, works of art and more—and instantly get information that’s relevant to your query. Google’s Knowledge Graph isn’t just rooted in public sources such as Freebase, Wikipedia and the CIA World Factbook. 1. 2. 3.

Important SEO Habits to Adopt for Post Panda-Penguin Era Survival In a constantly changing SEO landscape, it is important to remain up-to-date with the changing practices and strategies of optimization. Every year, search engines like Google introduce new updates in the SERPs, thereby widely affecting the rankings of the various websites. Last year, Google launched the Knowledge Graph aimed at helping users find relevant information easily and fast. This search model is referred to as an “intelligent” way to find the right results for queries with different meanings. It is also an attempt by Google to help users better understand a topic by summarizing important facts and relevant content about the search query. For instance, if you typed the word “rio” in Google search bar, you will be given these different types of suggestions to help you find the correct result to your query. Moreover, the Knowledge Graph also provides a broader and deeper understanding of a given topic. Think Originality and Relevance Add Authenticity Develop Clean Website Structure

On Page Optimization Software: make Google-friendly Web pages with WebSite Auditor Here's how you can create 100% Google-friendly webpages that hit top rankings with a marksman's accuracy. If you want to achieve top rankings for your site in Google or any other search engine, gain sustainable flow of free laser-targeted traffic... ... and watch your sales grow at a breakneck pace... ...then you need to make sure your website is fully optimized and nothing is holding it back. Here's the deal: Every SEO worth her salt will tell you that any successful SEO campaign is based on the cornerstone of onpage optimization. When your business is at stake, you can't just do something to optimize your site and hope that it works. Well, guess what? You don't have to walk the long road of trial and error to figure out what will help your website rank. With the unique SEO tool WebSite Auditor you can easily and confidently... WebSite Auditor is the only SEO software that lets you optimize your website on two levels: on-site (domain) and on-page (content). And that's only the beginning...

Basic Concepts - Freebase API If you are new to Freebase, this section covers the basic terminology and concepts required to understand how Freebase works. Graphs Topics Freebase has over 39 million topics about real-world entities like people, places and things. Since Freebase data is represented a graph, these topics correspond to the nodes in the graph. Examples of the types of topics found in Freebase: Physical entities, e.g., Bob Dylan, the Louvre Museum, the Saturn planet, to Artistic/media creations, e.g., The Dark Knight (film), Hotel California (song), to Classifications, e.g., noble gas, Chordate, to Abstract concepts, e.g., love, to Schools of thoughts or artistic movements, e.g., Impressionism. Some topics are notable because they hold a lot of data (e.g., Wal-Mart), and some are notable because they link to many other topics, potentially in different domains of information. Types and Properties Any given topic can be seen for many different perspectives for example: Domains and IDs Compound Value Types Summary

6 Gorgeous Facebook Visualizations Like every complex network, Facebook offers unlimited possibilities of visual representation of the various connections between its users. We've chosen six beautiful visualizations that will awaken the (visual) geek within you. You don't have to stop at merely watching. Know of a beautiful Facebook visualization? 1. This project visualizes all the data Facebook receives, on a global scale. 2. This wonderful illustration, created by Lee Byron from the Facebook data team, shows how Facebook has evolved from being a social network for universities to the global social networking powerhouse it is today, with over 200 million users. 3. Friend Wheel is a simple Facebook application that creates a radial graph out of all your Facebook friends. 4. This Java based application lets you see the connections between your Facebook friends, with emphasis on photos; i.e., you can see which friends have taken photos together. 5. Still images really don't do justice to this one. 6.

Google Launches Knowledge Graph To Provide Answers, Not Just Links Hinted at for months, Google formally launched its “Knowledge Graph” today. The new technology is being used to provide popular facts about people, places and things alongside Google’s traditional results. It also allows Google to move toward a new way of searching not for pages that match query terms but for “entities” or concepts that the words describe. Knowledge Graph? “Graph” is a technical term used to describe how a set of objects are connected. Big Change, Subtle Appearance Earlier this year, the Wall Street Journal wrote about the coming change. Big change, but I don’t think it’ll be a shocking change to most Google users who will begin seeing it over the coming days on Google.com, if they’re searching in US English. Google will still look largely the same as it does now. Knowledge panels don’t always appear, only showing up only when Google deems them relevant. Fact Surfing 3.5 Billion Facts About 500 Million Objects Again, those are just some of the categories. Fixing Bad Data

Search Engines More Trusted Than Social Media For News & Information [Study] When it comes to getting general news and information, consumers worldwide put as much trust in search engines as they do in traditional media — and more in both than they do in social media. But, the numbers don’t portray any single source as highly trusted, which suggests that consumers are at least trying to vet the accuracy and trustworthiness of what they find in today’s information-saturated world. The data comes from the recently released 2013 Edelman Trust Barometer, the 13th annual global survey that uses data from “informed publics” — college-educated individuals in upper income brackets that follow public policy issues and are active media users. Trust in media, the survey says, is up five percent over last year, with search engines and traditional media topping the list: 58 percent overall said they trust those sources for news and information. Trust is much higher in emerging countries (the green columns above), and among younger consumers (the bottom half of the chart).

Rank Tracker - Track Your Search Engine Rankings Easily! Dear Fellow Website Owner, If your site depends on Google and Yahoo! placements for traffic and sales, your search engine rankings are tied directly to your bottom line. That's why you need to keep a close eye on your rankings to make sure you're near the top at all times. Now here's the question: How would you like spending as little as 2 minutes once and then see every day where you rank for hundreds of your critical web searches? If you're anything like most webmasters and SEOs, you'd love that! Because if you ever tried manually hunting down a URL buried somewhere on page 17 of Google's results pages, you wouldn't want to do that again, ever. Luckily, if you got Rank Tracker, you won't have to. What's even greater, Rank Tracker can make these checks totally on auto-pilot. The rank checker will be automatically monitoring your website's positions in any search engines you need, for any keywords — and you get all this without stirring a finger! Here's what Rank Tracker can do for you:

Data Dumps - Freebase API Data Dumps are a downloadable version of the data in Freebase. They constitute a snapshot of the data stored in Freebase and the Schema that structures it, and are provided under the same CC-BY license. The Freebase/Wikidata mappings are provided under the CC0 license. Freebase Triples The RDF data is serialized using the N-Triples format, encoded as UTF-8 text and compressed with Gzip. < "2001-02"^^< . If you're writing your own code to parse the RDF dumps its often more efficient to read directly from GZip file rather than extracting the data first and then processing the uncompressed data. <subject><predicate><object> . Note: In Freebase, objects have MIDs that look like /m/012rkqx. The subject is the ID of a Freebase object. Topic descriptions often contain newlines. Freebase Deleted Triples The columns in the dataset are defined as: License

Facebook Graph Search Review, How it Works Social Media Examiner Facebook recently announced Graph Search. In this article I’ll share what Facebook’s Graph Search is, how it works and how it fits your marketing strategy. What Is Graph Search? Graph Search is Facebook’s latest revision to the search feature that helps users find connections to people and places that have always existed in the graph. In a sense, it’s a clean interface into the breadth of Facebook data that people have entered into Facebook, but contextualized to each user. Watch this video introducing Facebook Graph Search. Think about that for a moment. Kudos to the Facebook engineering team for this major achievement. As you’ll see below, it’s early for Graph Search. But this first version gives us clues about how Facebook may evolve and the strengths on which they’ll try to build. Walkthrough of Facebook Graph Search Let’s start with a search about one of my favorite foods—bacon! In the screenshot below, you can see a search for “bacon” in the old Facebook search format. Who knew? 1. 2. 3.

Knowledge Graph : Google officialise son moteur sémantique Les règles du jeu semblent distribuées depuis quelques jours entre les deux géants du search : Bing se lance dans le social tous azimuths, aidé par ses relations étroites avec Facebook et Twitter. Google, limité par le succès trop faible de son réseau Google+, se tourne - pour l'instant - vers d'autres voies d'innovation et intègre de plus en plus de sémantique dans ses résultats. Déjà en phase de test depuis plusieurs mois, ces fonctionnalités ont été annoncées officiellement par Google sous le nom de "Knowledge Graph". Cette nouvelle vision permet d'obtenir de très nombreux renseignements sur les "entités nommées" (noms de personnes, d'entreprises, de lieux, etc.) contenues dans la requête de l'internaute. Le "Knowledge Graph" sera présent dans les pages de résultats de Google, au fur et à mesure des semaines qui viennent, sous 3 formes différentes : - Désambigüisation de la requête demandée. - Propositions de liens pour en savoir plus sur des sujets proches de celui recherché :

The Best Link Building Tool You’ve Never Heard Of: ahrefs.com I love SEO tools. I’m always building or looking for really cool tools. With the demise of Yahoo Site explorer, a number of companies are attempting to fill the void, including SEOMoz, Majestic Tools and Link Research Tools. My favorite Yahoo replacement is a tool that you’ve probably never heard of: ahrefs. They offer 5 levels of access (with one being free) and the others being grouped by the amount of reports and queries. This is a highly sophisticated toolset with tons of features. Backlink Analysis Starting with Site Explorer, input any URL to get all of the backlink info that you could ever need or imagine. The summary provides a snapshot of Total backlinks, Ref pages, Ref ip’s, Ref subnets, Ref domains and domain types by TLDs. A series of tabs, allows you to drill even deeper into New Links, Lost Links, Anchor text, crawled pages and referring domains. Interpreting the Data For competitive purposes, this is a great quarry to mine for backlinks. SERPs Analysis Website Comparison

SEO SpyGlass Backlink Checker Software: X-Ray Your Competition Here's a 100% proven way to quickly and easily outrank ANY site, for ANY keyword, and get a top Google ranking (read full proof below.) Dear Fellow Website Promoter, Do you own a site that needs more visitors and sales? In it, you will learn a little-known, yet 100% proven method to outranking any site, for any keyword, and getting an absolute TON of free, laser-targeted traffic from Google, Yahoo, and Bing. Are you paying attention? First, here's something you probably already know... Is All About Getting More Links From Other Sites. The reason is simple: Modern search engines place a huge value on links. With today's Google and Yahoo, it's also the clickable part of the link (also known as "link anchor") that counts. backlink checker Now, this all is fine, but the critical question most webmasters are struggling with is: Where Do I Get High Quality Links, And How Many Do I Need Before I Rank #1 For "Backlink Checker"? Now, here's the clincher. Think about it. Instead, What Our Users Say...

Freebase Freebase is a large collaborative knowledge base consisting of metadata composed mainly by its community members. It is an online collection of structured data harvested from many sources, including individual 'wiki' contributions.[2] Freebase aims to create a global resource which allows people (and machines) to access common information more effectively. It was developed by the American software company Metaweb and has been running publicly since March 2007. Metaweb was acquired by Google in a private sale announced July 16, 2010.[3] Google's Knowledge Graph is powered in part by Freebase.[4] Freebase data is freely available for commercial and non-commercial use under a Creative Commons Attribution License, and an open API, RDF endpoint, and database dump are provided for programmers. Overview[edit] Described by Tim O'Reilly upon their launch, "Freebase is the bridge between the bottom up vision of Web 2.0 collective intelligence and the more structured world of the semantic web

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