How to Use YouTube Live Streaming to Boost Your Exposure Did you know you can broadcast LIVE on YouTube in a few simple steps, right from your webcam? This is great news for businesses. Imagine what this could do for you or your brand! YouTube is a social media heavyweight, so you should give live broadcasting on this popular platform careful consideration for your social media marketing plan. Keep reading to find out why you should consider live streaming on YouTube. The Google+ Back Door to Live YouTube Broadcasting Regular readers of Social Media Examiner will remember Mike Delgado’s excellent article “Google+ Hangouts On Air: What Marketers Need to Know.” Here we’re going to look deeper into the power and position that your business can achieve by using these same features to publish on YouTube. The popular web series GeekBeat.TV (part of the Revision3 Network) does a live show almost every Friday afternoon that broadcasts on YouTube. YouTube Opens a Whole New World for You Why should you care about getting your videos on YouTube?
Google Plus SEO: The Ultimate Google+ SEO Guide This comprehensive Google+ SEO guide covers every aspect and angle of Google+ and how it impacts search. My normal TL;DR has been replaced with a Google+ SEO Best Practices section located at the bottom of this post. I will be periodically updating this post (updated January 23, 2012) as things inevitably change. Please don’t hesitate to comment or contact me with observations or when certain features change. Google+ Search Most of the attention is on the integration of Google+ in Google search results. Google+ Search Facets Google+ search queries return results with a standard selection of facets. Sometimes Google selects these facets for you. You can select certain types of content using what I call the content facet. This is all pretty self explanatory. Here you can select what universe of results you want to search. At present you can search for Google Check-ins in certain cities. Google+ Search Results The actual results are a live stream of Google+ content. Occupation is not used. Yup.
Google Plus marketing Improve your Google Plus marketing with our hub page.. Although launched end June 2011, Google Plus is the fastest growing social network ever, so it’s worth keeping a close eye on even if many of the early adopters are people like us! Google+: The Complete Guide Using Google+? Add Mashable to your circles. You'll get the latest about new Google+ features and tips and tricks for using the platform as well as top social media and technology news. Guide updated January 18, 2012 Google+: It's the hot social network on the block. In just a few months, Google's competitor to Facebook and Twitter has amassed more than 40 million users, and its growth hasn't stopped. Google+, however, isn't the easiest thing to understand. A recent change new and old Google+ users should take note of is Search Across Your World launched on Jan. 10, 2012. Now Google can pull search results from your Google+ friends and material from other Google+ users whom you don't follow who have related content labeled public. We will continuously update this guide as new initiatives such as the Search Across Your World are started, further integrating Google+ into the Google ecosystem. So, without further ado, here is Mashable's complete guide to Google+: What Is Google+? Profile Photos
Free Google Plus Icon Vector The Google+ Icon has been downloaded over 50,000 times! Update! Google changed Google+’s multi-color favicon and badge to a red version of the Google+ icon. With the launch of Google+ we had a need for a Google+ icon, so we designed some Google Plus icons. Feel free to use this Google Plus icon anywhere you like, no attribution link required, but we would greatly appreciate one if you use our Google Plus icon. Download Google Plus Icon Vector If the Google+ Icon Vector was helpful, +1 it below! Files Included in the Google+ Icon Download:new-g-plus-icon-vector.ainew-g-plus-icon-128.png Iconnew-g-plus-icon-64.png Iconnew-g-plus-icon-32.png Iconnew-g-plus-icon-16.png Icong-plus-icon-vector.aig-plus-icon-150×150.png Icong-plus-icon-96×96.png Icong-plus-icon-48×48.png Icong-plus-icon-32×32.png Icong-plus-icon-16×16.png Iconplus-icon-vector.aiplus-icon-150×150.png Iconplus-icon-96×96.png Iconplus-icon-48×48.png Iconplus-icon-32×32.png Iconplus-icon-16×16.png Icon
How to Optimize Your Google+ Content for Lead Gen, From the Experts at Google Pause for a moment to think. Are you really making the most of your Google+ presence? As in, are you leveraging Google+ for all its lead gen potential? The most organic way to use Google+ to generate leads is by posting compelling content updates that include links back to your website. And in order for this to work, you need marketing content that will interest your audience and capture their attention. In this article, which is an excerpt from our new, free ebook, 6 Ways to Generate Leads From Google+, featuring insights and best practices from Google+'s team itself, we'll walk you through the steps you should be taking to optimize your content updates and improve your organic lead generation from Google+. Share Compelling Content First and foremost, give your followers a reason to visit your page! If you haven’t created many marketing offers or you don’t have access to such comprehensive landing page analytics, you can also check out the analytics for your blog. Cadbury SEOmoz
How to Host a Google+ Hangout on Air While some critics have called Google+ a social networking fail, one of its features has emerged as a clear winner: Hangouts. The video chats not only connect small groups, but have also become an important broadcast platform with Hangouts on Air. Household names from Barack Obama and the Dalai Lama to Tyra Banks and the Muppets have connected with fans via Hangouts on Air. SEE ALSO: 9 Google+ Power Users Still Going Strong Now, even users who haven't logged years of on-camera experience are getting ready for Google+ prime time. We talked with seasoned Hangout broadcasters about their experiences with the platform. Prep Your Setup The way you look and sound can impact any presentation. The keys to setting your stage are sound, lighting, image and background: Sound: Built-in computer microphones may not do the trick. Of course, many other tools can help improve your Hangout appearance. Create Compelling Content But Hangouts allow viewers to do more than just follow thought leaders.
Has your G+ account been suspended? Don't seek shelter from Google August 02, 2012, 12:39 PM — I first noticed the problems about a month ago. I tried to promote a TY4NS blog post on Google Plus but nothing happened when I clicked the G+1 button. I figured it was probably a glitch in the plug-in code. I have an attention span of about 4.2 seconds for this sort of thing, so I just moved on. A few days later I got an Gmail message and decided to add the sender to one of my G+ circles. But Google wouldn’t let me. But when these things kept happening to me, I overcame my ADD, bypassed the icons and went directly to my account page. I felt bereft, lost in the wilderness, a creature void of form. What exactly had I done to deserve this? The Names thing was a nonstarter. So was it something I said? I scored a big fat goose egg on all of those. The problem with that theory: My partner in snark, JR Raphael, has posted many stories from eSarcasm without penalty. My third theory: Google bots have gone rogue. Like this one: Or this one: Or this one: What can I say?
5 Ways to Use Google+ Events for Your Business Google+ Events is yet another way Google+ is competing with Facebook, representing a new opportunity for marketers. Most marketers and businesses have been using Facebook Events to promote everything from webinars to company fundraising events within their Facebook community. Now, Google+ has a competing service with new bells and whistles. Google’s Benefits for Better Business Events Your ever-expanding Google+ community will benefit from these cool new features that make scheduling, sharing and finding your company’s events easier than ever before. With Google+ Events, you can make your invitations stand out, snap photos and more. Getting Started: Which Event Option Should You Use? So after hearing a few of the benefits of Google+ Events, you may be as eager as I was to get started. However, after spending several hours exploring the types of Google+ Events available, I was still a bit confused about how to set up an online event vs. a face-to-face event. C. #3: Public Event on Location
Google+ Tools for Business: This Week in Social Media Welcome to our weekly edition of what’s hot in social media news . To help you stay up-to-date with social media , here are some of the news items that caught our attention. What’s New This Week? Google+ Launches Tools for Business : Google is launching an initial set of Google+ features designed specifically for business . Google+ tools for business include Restricted Updates, which can only be seen by other users in your organization. Twitter Launches Twitter Certified Products Program : To make it easier for businesses to find the right tools, Twitter is launching the Twitter Certified Products Program with a select group of Twitter developers. Twitter developers can use these three categories of Certified Products. Discussion From Our Networking Clubs : Thousands of social media marketers and small business owners are asking questions and helping others in our free Networking Clubs. LinkedIn Ads Go Global : LinkedIn Ads are now available in 17 new languages . And don’t miss this:
Building Traffic Through The Rel=Author Tag Question: If you were searching on Google, and saw these three results, which result would you be most likely to click? It’s highly likely that you chose the middle one. That extra picture draws the eye and unconsciously adds credibility. Hence, it gets the click. So how do you get your picture added to your posts? But the results of using it include all kinds of good things like more traffic, more optins, more time on site, and yes, more sales. So why isn’t everyone using it yet? But, I’ve found an easy way that works as long as you’re the only author on your blog/site (if you’re running a multi-author blog, you’ll need to use a different system like this one.) Here’s a video that shows the steps for this simplified system. Figure out your Google+ URL. Now you’re in Google+. Paste that URL into your text processing program, then remove the u/0/ from the middle of the URL and the /posts from the end. Now, let’s turn to your blog. This is the code that produced the image above. That’s it.