Advanced Marketing Institute - Headline Analyzer Enter Your Headline Text Paste your headline in the text area below. The analysis engine will automatically cut your submission at 20 words, so we encourage you to do a word count before submitting! What is the Headline Analyzer? This free tool will analyze your headline to determine the Emotional Marketing Value (EMV) score. Your headline will be analyzed and scored based on the total number of EMV words it has in relation to the total number of words it contains. In addition to the EMV score, You will find out which emotion inside your customer's your headline most impacts: Click here for a Q&A on the AMI Emotional Marketing Value (EMV) system>
Traveling Further Down the Link-Building Rabbit Hole This post is about link building, so if you’re one of the folks who is terrified of link building and thinks that Google doesn’t care about links and only cares about user experience now feel free to stop reading. For the rest of you, I am going to take you on a journey Alice in Wonderland style and show you how being just a bit more curious can unlock a lot of great opportunities when looking for outreach opportunities. Building a List of Link Prospects To start this exercise you are going to first need a handful of topical, or industry relevant prospects. Note: This can be done using past link prospects, or already earned links as well. I’m not going to dive into the prospecting element of link building in this post, so if you’re unfamiliar with link prospecting or link building in general here are some folks in the industry I would recommend getting acquainted with both on twitter and through their content: Heading Down the Rabbit Hole In this exercise we are doing two things.
39 Blogging Tools to Help You Work Faster & Write Better When you’re finding amazing content to share on social media—the kind of thing that grabs attention and gets people to click, share, and comment—one of the most valuable, most original places to turn is your own blog and the content you personally create. So the questions become: How to create amazing content, how to put together blogposts strategically and efficiently, and how to get your content out to the masses. Writing tips are a good place to start. And to supplement the words you use to build your blogposts, I’ve found a huge number of blogging tools that help with everything from coming up with ideas to spread the content far and wide. Do you have a favorite blogging tool? Read on to see if it’s included here in the list, and drop a note in the comments with which ones you love. The Huge List of 39 Blogging Tools Tools to brainstorm blogging ideas 1. 2. 3. Enter a URL into Quick Sprout, and you get an analysis of the site’s performance and content. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13.
Added Nofollow to Paid Links - How Long for Google to Notice? Google SEO News and Discussion forum at WebmasterWorld I disagree with everything you said. If the main income of the website comes from the paid links, why would they fire the company? How would they get paid? Your statement sounds a lot like paranoia: "Hey, if you are afraid of the high odds of getting in a car accident - don't leave your house". As far as the links - if they are relevant and not a lot of them - you have nothing to worry about. There is nothing wrong with linking out. My advice is to cut the middle man (link company) and work directly with the website owners. Remember that using no-follow in your links simply shows Google that you sell ads.
Web Starter Kit — Web Fundamentals Download Web Starter Kit (beta) What is Web Starter Kit? Web Starter Kit is an opinionated boilerplate for web development. Tools for building a great experience across many devices and performance oriented. Helping you to stay productive following the best practices outlined in Google's Web Fundamentals. A solid starting point for both professionals and newcomers to the industry. Features Quickstart Download the kit or clone the repository and build on what is included in the app directory. There are two HTML starting points, from which you can choose: index.html - the default starting point, containing Material Design layout.basic.html - no layout, but still includes our minimal mobile best-practices Be sure to look over the installation docs to verify your environment is prepared to run WSK. Web Performance Web Starter Kit strives to give you a high performance starting point out of the box. Browser Support ChromeEdgeFirefoxSafariOperaInternet Explorer 9+ Troubleshooting Docs and Recipes
MozCast Shows Huge Google Changes But Was There An Update? Yesterday, MozCast, Moz's Google ranking volatility tool, reported the highest level of change in Google's search results in the history of MozCast. 113 degrees hot. Typically, on a normal day it will be in the high 60s or low 70s. Why the huge temperature? The other tools such as SERPs.com and SERP Metrics reported normal days for Tuesday. And more importantly, I didn't see any chatter in the SEO forums that would signal a Google search algorithm or ranking update. What set off MozCast? One thing is for sure, I am 99% certain there was no major ranking change yesterday. Heck, even the threads talking about the MozCast numbers have dozens of webmasters saying they didn't see any ranking changes. The threads talking about the MozCast numbers include Google+, BlackHatForums and the ongoing WebmasterWorld. I should note, we did suspect an update on June 19th and Matt Cutts did say there is a multi-week update rolling out now. Forum discussion at Google+, BlackHatForums and WebmasterWorld.
Quick Sprout My Top 5 Most Used Custom Reports in Google Analytics Well over a year ago now, I found myself in a bit of a situation. A new client who had been on Webtrends had decided to switch to Google Analytics and had lost all their previous data. That, in and of itself would be bad enough, but I was faced with taking the data that was available (about eight months worth) and figuring out what the top pages were and what keywords brought those visitors in through Google's organic listings. No problem, right? The only related metrics I was able to view were pageviews. Below are five of my most used Google Analytics Custom Reports. Unique Visitors by Page Get Report This custom report gives you the data I was looking for above. Clicking on the Source associated with your chosen Medium will display the keywords that brought people to this page. Conversions by Date and Time Get Report This report was inspired by Marty Weintraub's article "Google Analytics, Conversion Tracking & Single Segment Reporting Power." Customer Behavior Get Report Get Report
Nameboy - Domain Name Generator 11 Things We Should Never Ever Do In Link Building Again Okay friends, we need to have a little talk. I am frustrated. All of us Link Week columnists genuinely care about giving away good (and free, I might add) information on how to do link building the right way. “We gave you all a chance, but since you little **** teases can’t follow INSTRUCTIONS, I guess we’ll have to try something else, won’t we?” I’ve narrowed it down to the Top 11 things, in no particular order, that we should never ever do for link building again – like, ever. 1. I will take my one link on a site people actually read over your 25 links on sites we don’t even know if Google’s bots can find. 2. Maybe it’s our fault that mass article submission still exists. 3. Along the same lines, don’t take the exact same article, change a couple of words here and there, and then brand it as “new content.” Note that this isn’t repurposing content, where you take a topic and convert it to different mediums. 4. Stop. 5. 6. 7. 8. Tell me: Does this really work for you, Josh? 9. 10. 11.
DNS Made Easy - Managed DNS Hosting Phanteguin: A Phantom & Penguin One-Two Punch From Google May was a rough month for webmasters, SEO professionals, and business owners. There were two significant algorithm updates that impacted many sites across the web. The first, which I analyzed heavily and called Phantom, was released on May 8. Then we had the much-anticipated Penguin 2.0 rollout on May 22. Phanteguin - A Powerful One-Two Punch from Google I do a lot of work with companies hit by algorithm updates. But it can get worse. There is a situation that's more serious than just getting hit by one algorithm update. Well, now we have a new one-two punch from Google, and I'm calling it Phanteguin. In this post, I'll go deeper with each algorithm update, explain how to identify the drop in rankings and traffic from each, and then provide some guidance on what you can do now to start the recovery process. Google Penguin and Phantom: Digging Deeper Both algorithm updates had their own characteristics and targeted their own set of factors. Phantom Insights Panda Greased the Skids for Phantom