La experiencia Los visitantes se descalzan antes de entrar en el esclusa de aire. Una vez adentro, pueden pasear libremente o simplemente acostarse y disfrutar del ambiente adentro de la estructura. La primera reacción es a menudo de sorpresa y placer ante la inesperada belleza de la luz. La luz diurna, filtrada por el pvc coloreado es resplandeciente y su luminosidad tiene un efecto directo sobre los 5 sentidos. Caminando por túneles laberínticos y amplios domos, el público se mueve entre tonalidades de color, ora sutiles, ora saturadas. A los visitantes les estimula descubrir como se mezclan los colores y como transforman las caras y la ropa. No se produce dos veces la misma visita ya que la atmósfera adentro está alterada por los cambios climáticos y las variaciones de la luz diurna. Los visitantes suelen expresar su experiencia comparándola a un viaje adentro del cuerpo humano, o bien a una estación espacial.
Manual de identidade Nazista Aloha! Feliz em voltar a escrever aqui no LOGOBR pessoal. E não poderia ser de melhor forma. Como alguns de vocês sabem, no fim de setembro estive na UNESP Bauru para participar da primeira Semana de Tipografia, que aliás foi sensacional! Bem, enquanto fazia as pesquisas para a palestra que iria ministrar na Semana, me deparei com algo que ainda não consigo crer de tão fantástico que é. Trata-se do manual de identidade do Terceiro Reich de Hitler. Publicado pela primeira vez em 1936 e com versões atualizadas nos anos subsequentes, esse manual contém mais de 500 páginas escritas em blackletter contendo informações diversas e imagens do uso de logos, uniformes, títulos, insignias militares, texturas, fluxogramas de níveis hierarquicos, disposição de prédios oficiais, armas, chapéus de cada uma das patentes das forças militares e policiais, medalhas, bandeiras e até documentos. Arquivado em: Branding Tags: brandbook
Giant Fish Sculptures Made from Discarded Plastic Bottles in Rio As part of the UN Conference on Sustainable Development (Rio+20) an enormous outdoor installation of fish was constructed using discarded plastic bottles on Botafogo beach in Rio de Janeiro, Brazil. The sculptures are illuminated from the inside at night creating a pretty spectacular light show. Love this. ART+COM: News Hoccer apps on the up and up 24.03.2014 |ART+COM’s spin-off Hoccer gains momentum with a new investor. Dirk Ströer, well-known head of Ströer Media AG, has invested 50 million euros in Hoccer Betriebs GmbH via holding company Media Ventures GmbH. read more ART+COM sues Google 20.02.2014 |The origination of the widely popular application Google Earth is the focus of a patent infringement lawsuit filed today by ART+COM Innovationpool GmbH (“ACI”) against Google, Inc. in Delaware Federal Court.read more Relaunch of the master plan website 02.11.2012 |The relaunched website communicates the master plan of the Museum Island Berlin and its future appearance in a contemporary and detailed way. Interactive map at the Hamburg Museum 19.06.2012 |After a comprehensive review, the Museum for Hamburg History today opens a section entitled ‘Taktgeber Hafen’ (The Harbour – A Key Stimulus) featuring a large-scale interactive table as its central element. Media Panel at Zurich Airport ART+COM Monograph
Rashad Alakbarov Paints with Shadows and Light This is kind of flying all over the internet right now, but I couldn’t resist sharing. Artist Rashad Alakbarov from Azerbaijan uses suspended translucent objects and other found materials to create light and shadow paintings on walls. The jaw-dropping light painting above, made with an array of colored airplanes is currently on view at the Fly to Baku exhibition at De Pury Gallery in London through January 29th. (via art wednesday, fasels suppe) Magpie Paper Works » Weddings With Whimsy! I’m so excited to share a delightful branding refresh! A few months ago, the wonderful team at Southern Weddings Magazine asked me to help them redesign their logo & create a series of coordinating lettered features for the new website. Their new site went live on Friday & it is seriously gorgeous – so bright, fresh, and charming! I hand-lettered a main logo, as well as several alternate marks with different layouts, so that the team has full control over future layouts. The calligraphy is based on historical scripts, but has been updated with modern flourishes and a dancing baseline. Just like the magazine itself, it’s a fresh take on tradition! I just love the warm, heartfelt touches on the site. This project was the highlight of 2013!
HSBC Airport Ads Share Remarkable Insight to Our World | Rev.com If you’ve spent any time in airports, you’ve probably noticed the amazing ads from HSBC, “The World’s Local Bank.” Headquartered in London, HSBC is one of the largest financial services and banking organizations in the world with an international network comprising around 7,500 offices in 87 countries and territories in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa. It’s that global footprint that caught our attention and the fascinating world that their ad campaign reveals. “The importance of knowing and understanding the local market is ingrained in our corporate culture,” said John Carroll, Executive Vice President and Head of Marketing, HSBC Bank USA. “Being local means more than just speaking the language, our offices around the world are staffed by local people who understand local customs and needs.” Over 138 million people work outside their country of birth. • There are five times more people learning English in China than there are people in England.
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