study: TV viewing increasingly accompanied by use of social media
62 percent use social media while watching TV - an 18 percent point increase in one year 67 percent use tablets, smartphones or laptops for TV viewing 60 percent use on-demand services on a weekly basis The results of Ericsson (NASDAQ:ERIC) ConsumerLab's annual study - presented in the TV & Video Consumer Trend Report 2012 - reveal that social TV is becoming a mass-market phenomenon. Sixty-two percent of consumers use social media while watching TV on a weekly basis, an increase of 18 percentage points in one year. By gender, 66 percent of women engage in this behavior, compared to 58 percent of men. Figure: How often people discuss TV or video on social networks while viewing Niklas Rönnblom, Ericsson ConsumerLab Senior Advisor, says: "Mobile devices are an important part of the TV experience, as 67 percent of consumers use smartphones, tablets, or laptops for TV and video viewing. More than half of consumers want to be able to choose their own TV and video content.
Web Analytics - IBM Digital Analytics
Gain insight from digital analytics and comparative benchmarks IBM® Digital Analytics is the analytics center that fuels the IBM Digital Marketing Optimization Suite. Your enterprise can gain a competitive edge by benefitting not just from state-of-the-art analytics, but also from comparative benchmarks and knowledge of how the best performers are achieving their successes. A data warehouse on visitors' digital journeys — across marketing touch points and channels — is included by default so you can go from insight to personalized marketing action with a few clicks. Gain insight with intuitive reporting. IBM Digital Analytics also includes these additional features: Integrate digital marketing with cross-channel Interaction Optimization. More Less Gain insight with intuitive reporting A typical dashboard, customizable for each executive Harness powerful, real-time analytics A sample proficient user’s view of business results Give credit where credit is due
Top 5 push notification tools that bloggers can use to boost traffic
Web push notifications are a great marketing channel for bloggers. They are permission based and are capable of pushing personalized content to prospects. Right from delivering relevant and targeted content to building a strong base of loyal audience, web push notifications can do everything to enhance customer re-engagement. Given the multitude of choices, it can be a difficult task to choose the best push notification tool. The express purpose of this article is to keep you informed on the best 5 push notification tools. Let’s delve into details. 1. This web-based push notification platform is popular among online content publishers and ecommerce store owners. PushCrew lets digital marketers add not only images and CTAs but also emoticons to push notifications. PushCrew also gives a detailed status and tracking report. Other Top Features Drip Campaign DashboardNotification Consultant and Implementation EngineerMulti website and multi user support 2. 3. Are you an ecommerce entrepreneur? 4.
Berg Explores The Future Of Touchable Movies (Video)
We think of movies as linear progressions. It’s generally a story with a beginning, middle, and end--and it’s always something we consume from start to finish. Timo Arnall of Berg shows us all just how dated this view of video has become. Interestingly enough, the technique itself isn’t really all that complicated to create. The effect is entirely different from a 3-D render. “There is something beautiful about the analogue, optical qualities of lenses, cameras, and moving images that don’t exist in 3-D, and this is not about simply rotating objects, it is about getting our hands 'dirty’ in the medium of cinema,” Arnall tells Co.Design. In other words, Berg is just scratching the surface of this new medium with their above experiments in threads and Rolexes. We’re all a bit obsessed with 3-D at the moment.
Keyword Niche Finder - Research Tool
Learn More about The FREE Keyword Niche Finder Want to know more about The Free Keyword Niche Finder, like what are "keyword niches," or what does "relative frequency" mean, or where do we get the data from for our keyword finder? Then, keep reading or you can use the links to the right to jump down to a particular topic of interest. What People are Saying about The FREE Keyword Niche Finder "The Keyword Niche Finder from Wordstream gives our writers a unique free tool to assist in content topic selection and for finding valuable, previously undiscovered long-tail keyword variations to help increase traffic to their articles from search engines." — Tim Blacquier, Director, Online Marketing, Life123 Yes! Guests can use the Free Keyword Niche Finder free. What Are Keyword Niches? Keyword niches are groupings of tightly related keywords that can be used to drive paid (PPC marketing), organic search marketing and other niche marketing strategies. Why Do I Need a Niche Finding Tool?
Instapaper
I tried leaving Facebook. I couldn’t When I was in college, my high school best friend and I had a terrible falling-out. Five features that make Overcast better than Apple Podcasts I’ve been listening to podcasts on Apple devices long before it became mainstream. The Strange History of the “King-Pine” In the seventeenth and eighteenth century, a pineapple frenzy swept Europe. Mark Zuckerberg Doesn’t Understand Journalism Marcio Jose Sanchez / AP Mark Zuckerberg wants you to know that he cares, really cares, about journalism. The Reinvention of America Americans don’t realize how fast the country is moving toward becoming a better version of itself. The Teens Who Hacked Microsoft's Videogame Empire—And Went Too Far Among those involved in David Pokora’s so-called Xbox Underground, one would become an informant, one would become a fugitive, and one would end up dead.
Research and Development: An Affective Interface for Mood-Based Navigation
55 SEO Productivity Tools
Looking for a new tool that will help you get the most out of your SEO campaigns? Consider any of the following programs that we use at Single Grain in order to maximize the efficiency of our SEO activities and our general productivity: Tool #1 – Google Adwords Keyword Research Tool Although the free Keyword Research Tool offered by Google’s Adwords doesn’t offer as many features as standalone SEO programs offer, this resource is a great option for checking general search, competition, and CPC metrics on the fly. Tool #2 – Google Trends With Google’s new freshness update in effect, picking up on and capturing breaking news stories and trends is a must for SEO. Tool #3 – Buzzfeed Another site we use to identify the hot trends within our industry in order to rank highly for QDF (query deserving freshness) SERPs is Buzzfeed, a popular news aggregation site that covers a wide variety of niches. Tool #4 – Google Insights for Search Tool #5 – Google Related Searches Tool #6 – Google Correlate
