Lean Startup Early business development tool Lean startup is a methodology for developing businesses and products that aims to shorten product development cycles and rapidly discover if a proposed business model is viable; this is achieved by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and validated learning. Lean startup emphasizes customer feedback over intuition and flexibility over planning. This methodology enables recovery from failures more often than traditional ways of product development. [1] Central to the lean startup methodology is the assumption that when startup companies invest their time into iteratively building products or services to meet the needs of early customers, the company can reduce market risks and sidestep the need for large amounts of initial project funding and expensive product launches and financial failures.[2][3] Overview[edit] Precursors[edit] Lean manufacturing[edit] Customer development[edit] Principles[edit]
Startup financing cycle.svg - Wikipedia, the free encyclopedia Cancel Edit Delete Preview revert Text of the note (may include Wiki markup) Could not save your note (edit conflict or other problem). Please copy the text in the edit box below and insert it manually by editing this page. Upon submitting the note will be published multi-licensed under the terms of the CC-BY-SA-3.0 license and of the GFDL, versions 1.2, 1.3, or any later version. Add a note Draw a rectangle onto the image above (press the left mouse button, then drag and release). Save To modify annotations, your browser needs to have the XMLHttpRequest object. [[MediaWiki talk:Gadget-ImageAnnotator.js|Adding image note]]$1 [[MediaWiki talk:Gadget-ImageAnnotator.js|Changing image note]]$1 [[MediaWiki talk:Gadget-ImageAnnotator.js|Removing image note]]$1
Minimum viable product In product development, the minimum viable product (MVP) is a strategy used for fast and quantitative market testing of a product or product feature. The term was coined by Frank Robinson and popularized by Eric Ries for web applications.[1][2] It may also involve carrying out market analysis beforehand. Description[edit] A minimum viable product has just those core features that allow the product to be deployed, and no more. An MVP is not a minimal product,[3] it is a strategy and process directed toward making and selling a product to customers. Techniques[edit] A minimum viable product may be a prototype, an entire product, or a sub-set of product (such as a feature). Differentiation[edit] Releasing and assessing the impact of a minimum viable product is a market testing strategy that is used to screen product ideas soon after their generation. See also[edit] References[edit] External links[edit]
The programme and its benefits - Erasmus for Young Entrepreneurs The European exchange programme for Entrepreneurs Erasmus for Young Entrepreneurs helps provide aspiring European entrepreneurs with the skills necessary to start and/or successfully run a small business in Europe. New entrepreneurs gather and exchange knowledge and business ideas with an experienced entrepreneur, with whom they stay and collaborate for a period of 1 to 6 months. The stay is partly financed by the European Commission. Benefits As a new entrepreneur, you will benefit from on-the-job training in a small or medium-sized enterprise elsewhere in the Participating Countries. As a host entrepreneur, you can benefit from fresh ideas from a motivated new entrepreneur on your business. It is really a win-win collaboration whereby both of you can also discover new European markets or business partners, different ways of doing business. Please read the programme guide for more information on conditions of participation.
AdWords Google AdWords is an online advertising service that places advertising copy at the top or bottom of, or beside, the list of results Google displays for a particular search query. The choice and placement of the ads is based in part on a proprietary determination of the relevance of the search query to the advertising copy. AdWords has evolved into Google's main source of revenue. Google's total advertising revenues were USD $42.5 billion in 2012.[2] AdWords offers pay-per-click, that is, cost-per-click (CPC) advertising, cost-per-thousand-impressions or cost-per-mille (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads. The AdWords program includes local, national, and international distribution. Google's text advertisements are short, consisting of one headline of 25 characters and two additional text lines of 35 characters each. AdWords features[edit] IP address exclusion Up to 500 IP addresses, or ranges of addresses, can be excluded per campaign.
Why Some Startups Succeed And Others Fail: 10 Fascinating Harvard Findings Internet marketing In 2011, Internet advertising revenues in the United States surpassed those of cable television and nearly exceeded those of broadcast television.[1]:19 In 2013, Internet advertising revenues in the United States totaled $42.8 billion, a 17% increase over the $36.57 billion in revenues in 2012.[2]:4–5 U.S. internet ad revenue hit a historic high of $20.1 billion for the first half of 2013, up 18% over the same period in 2012.[3] Online advertising is widely used across virtually all industry sectors.[1]:16 Many common online advertising practices are controversial and increasingly subject to regulation. Online ad revenues may not adequately replace other publishers' revenue streams. History[edit] In early days of the Internet, online advertising was mostly prohibited. Search ads. Recent trends. Delivery methods[edit] Display advertising[edit] Display advertising conveys its advertising message visually using text, logos, animations, videos, photographs, or other graphics. Floating ad[edit]
5 Steps To Bootstrapping Your PR Efforts Public relations is just one of those things. It's something that every company knows they should do, but only see two ways of making it happen -- hire an expensive PR firm or cross their fingers and hope for the best. The latter is, well, not really much of a PR strategy. There is a third option, however. Bootstrapping. I've written in the past about how to bootstrap your PR efforts, but never really dug into the nitty gritty. Here it is, Moz family. Step 1 - The Mirror Check The first step is what I like to call the mirror check, something that gets glossed over far too often. Save your time, and more importantly, everyone else's. Step 2 - Building Your Publication List Once you've got a solid story, it's time to start building your list of publications. It's important to note that PR isn't a numbers game, as many think. Step 3 - Finding the Right Contact This is so important that it deserves its own step. The first three fields are fairly self explanatory, then we get into the meat of it.
Angel investor An angel Investor or angel (also known as a business angel or informal investor) is an affluent individual who provides capital for a business start-up, usually in exchange for convertible debt or ownership equity. A small but increasing number of angel investors organize themselves into angel groups or angel networks to share research and pool their investment capital, as well as to provide advice to their portfolio companies.[1] Etymology and origin[edit] The term "angel" originally comes from Broadway, where it was used to describe wealthy individuals who provided money for theatrical productions. In 1978, William Wetzel,[2] then a professor at the University of New Hampshire and founder of its Center for Venture Research, completed a pioneering study on how entrepreneurs raised seed capital in the USA, and he began using the term "angel" to describe the investors that supported them. Source and extent of funding[edit] Investment profile[edit] Geographical differences[edit] US[edit]