What’s Hot This Week in Social Media News
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Introduces Sponsored Stories: Companies can now sponsor ads in the sidebar to republish check-ins and other updates made by the viewer’s friends. This shows viewers what their friends have to say about the brands sponsoring these ads.
The Value of Social Media [STATS]
Social media plays an important role in our lives and has drastically changed the world in ways more than one; It is now one of our important platforms of communication – we live and breathe it everyday, we rely on them for information and may even feel awkward not checking our Facebook account for notifications for 24 hours. Whether B2B or B2C, every industry is able to leverage on social media for their business. As people spend more time on social media online, ad dollars into social networking sites have also been increasing. That is why businesses need to always be ahead of the curve. If your competitor is already on board, you have much catching up to do! And if you were thinking that visitors will first go to your site for information about your company… Omniture proves you wrong as they share the value of what social media brings.
Automotive Social Media Marketing
Every industry these days is trying to figure out how to employ social media, but the auto category is being especially scrutinized. The segment is known for its glitzy TV ads and deep pockets, but social media is a field where money will only drive you so far. The big gains seem to come from out-thinking opponents, not outspending them. So how are the big automakers doing in this new arena? As this infographic shows, there have been some triumphs, some missteps, and a lot of learning. Because of the large size of this infographic, we've broken it up into multiple smaller parts.
Social Networking
Older Adults and Technology Use Adoption is increasing, but many seniors remain isolated from digital life Cancer Communication in the Digital Age
US college blocks Facebook and Twitter in social experiment
It is perhaps inevitable given the rise of social networking sites such as Facebook and Twitter that the number of places blocking access to them is also growing. Burma, China, Iran, Harrisburg in Pennsylvania, the roll-call goes on and on. Harrisburg in Pennsylvania? Can that be true? Can a town better known for its steel industry and agriculture than for internet censorship really have joined the list?
20+ more mind-blowing social media statistics
The social media statistics I posted a few weeks ago seemed to strike a chord amongst the digital community, especially in highlighting just how big an issue this particular area of online currently is. So I’m happy to say that I’ve trawled around the internet to bring you some more snippets of useful data and awesome figures. As before, all this information is likely to be out of date in six months or so – but until then, they’re reasonably recent facts and once again I feel they demonstrate the meteoric rise and importance of this rapidly evolving area of online. In no particular order:
35 Great Social Media Infographics
35 Great Social Media Infographics [Note: I recently updated this compilation to include some more recent visualizations... you can see it here.] Here’s a collection of terrific social media infographics that might come in handy. As you probably know, infographics are visual representations of information, data, or knowledge. They illustrate information that would be unwieldy in text form and they act as a kind of visual shorthand, making information easy to understand and consume.
Five Reasons Why Corporate Blogs Fail - Technorati Guru
Corporate blogging has become incredibly popular in the business to business (B2B) sector. Industries that were once thought inhospitable to blogs, these tools are not only popping up but are making a profound difference in marketing, relationship cultivation and client interaction. Yet too often, the full potential isn’t realized. Corporate blogs either don’t deliver on expectations or, worse, are left to suffer a quiet, lonely death.
Social Media and Young Adults
By Amanda Lenhart, Kristen Purcell, Aaron Smith and Kathryn Zickuhr Overview Since 2006, blogging has dropped among teens and young adults while simultaneously rising among older adults. As the tools and technology embedded in social networking sites change, and use of the sites continues to grow, youth may be exchanging ‘macro-blogging’ for microblogging with status updates.
Social Network Content Creation Has Plateaued [STUDY]
With 500 million people using Facebook and Twitter seeing more than two billion tweets per month, one would assume that social media usage is skyrocketing. New research from Forrester suggests that while participation is on the rise, actual content creation may not be. Forrester's Social Technographics Profile analyzes consumer social behaviors and trends on an annual basis.
52 Cool Facts About Social Media
13.5K Shares 13.5K Shares × As social media continues to gain acceptance as a bona-fide communications platform, I thought it might be fun to have a cool fact about it for every week of the year. So, here are ten facts about the five most well-known social media outlets – Facebook, Twitter, LinkedIn, YouTube and blogging – with two more bonus facts thrown in just for fun. (And to get to the figure of a fact a week for a year). Enjoy! Facebook
How to Write Your Name in Different Styles and Languages
Looking to write your name in different styles? Here’re some online tools to help you do just that: 1.
