3 Tools to Track Youtube Popular Videos Ah, YouTube…I have lost track of the number of hours I have blissfully wasted on that site. Even when I know there is something I need to get done, and I am anxious about doing it by the deadline, I still find myself on there. It is the lure of stupid music videos and clips of cats doing human things. Who can resist its unproductive call? Not me. Just writing about it is making me want to go there now and watch something before I continue. They could be watched to view trends and so add to a social media campaign. 1. Search for someone’s channel name to see their complete stats, including subscribers and video views. 2. Check out trends based on most shared, most viewed, or demographic. 3. This is just a straight ranking system. How do you keep a look at the most popular videos on YouTube?
5 Powerful WordPress Plugins to Help Prevent Content Theft In this post you’re going to learn about the different ways in which your blog content is been stolen without attribution for the benefit of others and which plugins you can use to stop it. The unfortunate truth of being a blogger and content publisher is that there are a select group of people that constantly rip off our content, display it as their own and give us no attribution for our hard work. Before I go any further I want to be clear; I’m not talking about syndication here which is not a problem in my eyes providing attribution is provided along with a link back to the source. I’m talking blatant content theft where individuals scrape RSS feeds for new content and then publish it without attribution and publish it on their own properties (sometimes even spinning it into something that looks like a 5 year old wrote it). WordPress Plugins to help Prevent Content Theft Below you will find 5 powerful WordPress plugins that will help you put an end to this. 1. Download the plugin 2. 3. 4.
Are You Falling Asleep at the SEO Wheel? A recent post here on SEJ by Alan Bleiweiss certainly got the comments flowing. If you haven’t read it yet, “Get Over Yourself – Matt Cutts Did Not Just Kill Another SEO Kitten” is a great read and Alan makes some fantastic points—but the thing that stood out of me the most isn’t actually in the post itself; it’s in one his replies to a comment. My concern is getting people to wake up and realize it’s their operating while asleep at the wheel (regardless of WHY they are asleep) that’s the bigger problem and the underlying cause of so many failings related to SEO… I have to say that I think Alan hit the nail on the head with his asleep at the wheel comment. Site owners that put their SEO on autopilot tend to be the ones that are ultimately dissatisfied with SEO (how many times have you heard “SEO doesn’t work!” You might be asleep at the SEO wheel if you are guilty of one of the following things: Links for links sake. Guest blog posts for all! News, news, news! 1 tweet every 3 months.
SEO Salvage Operation: Saving Websites Hurt by Google Updates In the last year, Google really changed the game. Things that never used to "hurt" a website are now bringing businesses to their knees. Leaving most people with more questions than answers and scrambling to find a way to reverse whatever has gone wrong. Enough people have covered Panda and Penguin to make it pretty common SEO knowledge that things like content, links and usability, some of the exact things that can elevate a site, can also be the things that cut it down. But sometimes, cutting is what it takes. Content If thin content is your problem you can add new content to all of your pages, you can try to flush out all of those pages that you created to make them into something worthwhile. You may also need to let go of some of the postulating as to "why". But if it’s Panda, you know what got hit: your content. Salvageable: Finding sections of a site that don’t really serve a purpose or need to be indexed are both great opportunities to make some reductions. Links
SEO Link Building Best Practices for 2013: Interview with Neil Patel I recently had the pleasure of interviewing Neil Patel, founder of KISSMetrics. We discussed SEO link building best practices, misconceptions, and future insights for 2013 and beyond. Below is the transcript of the interview. Video Transcript Jayson DeMers: What’s up, guys? Let’s go ahead and dive right in. Neil Patel: No problem. JD: My first question for you is, SEO link builders know that, really, the four elements of links are quantity, quality, diversity, and velocity. NP: So the way I look at it is, you take all those elements and you figure out what the ideal mix is. These days, if a competitor has a thousand or ten thousand or hundred thousand links and you merely have a hundred, you can still outrank them if your quality is better, and you’re growing organically over time. And on top of that, you want to make sure the anchor text is diversified. But those are the main ways that I would build links. JD: Understood. Don’t try to go for 50, 80 percent. JD: Exact match anchor texts.
Why Ranking Reports Are Now More Important Than Ever I once told Arienne that “rank checking” was my heroin. Of course, heroin is a dangerous drug that has potentially lethal consequences. However, checking the rank of your web site for a target term can be very addicting while being counterproductive to your overall marketing health. No one articulates this so eloquently as Jill Whalen over at High Rankings. This debate over ranking reports has been a long time discussion in the SEO industry. As I mentioned above, I used to love ranking reports and saw them to be the crux of any continuing SEO campaign. Archives of ranking data for a large array of keywords and pages across a domain can be extremely valuable when running initial analysis and developing forward strategies. I can already hear a collective groan led by Jill. Here at Internet Marketing Ninjas our client analysis team is responsible for running comprehensive audits and analysis on incoming clients. What about referring organic traffic?
The New SEO Professional: Master of Both Left and Right Brain Compared to its ultimate impact, the beginnings of an earthquake are actually quite small. Likewise, in terms of scope, the Penguin algorithm update was relatively miniscule, affecting only 3.1% of queries. Its impact on the industry, however, was far greater, as the de-emphasis of thin content in the SERPs drove SEO professionals to place a renewed emphasis on creating — and marketing — quality content. In its aftermath, the industry has struggled somewhat to define what an SEO has become. Is he/she now a content-creating machine? The SEO Lives At The Intersection Of Liberal Arts & Technology Now, aside from more cat pictures, certainly the last thing the Internet needs is more comparisons to Steve Jobs and Apple. At Apple’s WWDC event in 2010, Jobs famously said that, “[Apple] has always tried to be at the intersection of technology and liberal arts.” I think this is the place that SEO has arrived at. What Does this Mean for You? What An SEO Professional Has Become
26 Content Marketing Tools to Use in 2013 Content marketing is so hot right now. No, really, it is. According to Content Marketing Institute’s recent B2B Content Marketing report, 9 out of 10 B2B marketers are using content marketing, and 45% plan to increase their spending on content marketing over the next 12 months. Marketers certainly need to focus less on producing more content and turn their attentions towards producing quality content. Here are 26 of my favorite content marketing tools that can help you with everything from generating ideas down to distributing your content: Content Ideas Content Curation List.ly – List posts are great for traffic and SEO. Content Planning Editorial Calendar – This is probably the most important tool you need for content marketing – an editorial calendar. Content Research Content Creation Prezi – Prezi has become very popular as a way to visually enhance your presentations and make them more dynamic. Content Distribution Learn how to incorporate real time into your content marketing strategy.
5 Ways to Fulfill Your Traffic Goals in 2013 Using Data from Google Analytics Most businesses start the year by creating goals and objectives. What many businesses don’t know is that Google Analytics can greatly assist them in achieving those goals. The first step is to start asking yourself questions that you’d like answers to. This is the crux of good analysis. Once you know what questions you’d like answered then you can go to work on finding ways to tweak Google Analytics to give you those answers. To begin with, the most important question is, what are your goals? Think of the 80/20 rule. Before we continue, a word of caution: Don’t go report crazy! Now, let’s get down to the nitty gritty (or granular, in GA speak): 1. This report can be found under Traffic Sources > Search Engine Optimization > Queries (once you’ve connected your GA and GWT account). Look for keywords that have a low CTR. 2. Many businesses select highly competitive head terms as their target keywords and focus their link building and optimization on those terms. 1 word 2 words 3 words 4+ words