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What should I send investors? Part 2: Deck Nivi · November 6th, 2007 “PowerPoint plans greatly increase your chance of getting a term sheet, or at least the dignity of a quick no.” — David Cowan, Bessemer Venture Partners Summary: An introduction and elevator pitch are critical to getting a meeting. You can also provide a “ten-slide” deck that tells a compelling story about your team, product, traction, and plans. Bonjour! A PowerPoint plan (“deck”) is less important than an elevator pitch, and an elevator pitch is less important than an introduction. But you can still send a deck. Include a “ten-slide” deck with your elevator pitch. The best deck template in the universe is David Cowan‘s How To Not Write A Business Plan—use it. Read David Cowan’s article and apply these headings and minor changes: Cover.Mission.Summary. These slides tell a story. This sequence of slides tells a story: We have a mission and a team that is taking us there. The product isn’t revealed until the fifth slide of this methodical sequence—that’s annoying.