emptywheel Facebook's Timeline spells success for apps | Internet & Media A couple of months ago, most people had no idea what Viddy was. Since getting its start in April 2011, this app -- which is like Instagram but for video -- tallied 60,000 monthly active users. Then, in February, Viddy launched its Facebook Timeline app and it's been smooth sailing ever since. Now Viddy has more than 1.7 million monthly active users and averages about 300,000 new registered users per day. 61 Social Media Metrics, Defined Of all the hundreds of social media acronyms and abbreviations out there, I think “KPI” has confounded me the most. I think it’s because the phrase “key performance indicator” always sounds like something you need to be wearing a suit in front of a Powerpoint presentation in order to say. But when you get down to it, it’s really quite simple. KPI is just a way of saying “This is the stuff that’s important enough to me to focus on and measure.” Basically, social media KPIs, or social media metrics, are whatever is most important for your business. Social media KPIs could be the amount of engagement or shares you’re receiving on your social media networks. In fact, there are so many different KPIs that it can be tough to keep them straight sometimes. First, a quick view of the social media funnel There are measurement opportunities at every stage of this journey. Activity metrics: The output of your social team Content rate: The number of pieces of content you produce per period. From Buffer:
NSRD National Defense Research Institute The National Defense Research Institute (NDRI), a federally funded research and development center (FFRDC), conducts RAND research for the Office of the Secretary of Defense (OSD), the Joint Staff, the Unified Combatant Commands, the defense agencies, the United States Marine Corps, and the United States Navy. RAND research for the U.S. Air Force is carried out within RAND Project AIR FORCE, while research for the U.S. Army is carried out within RAND Arroyo Center. The primary function of NDRI is research on complex national defense policy and strategy problems, where multidisciplinary capability, objectivity, and an explicit national-interest charter are essential. The NDRI Director is Jack Riley. As an FFRDC, NDRI has a special relationship with its research sponsors. Work performed in NDRI is described in detail in the NSRD Annual Report. NDRI operates through five interconnected centers:
Why Every Professional Should Consider Blogging <div class="greet_block wpgb_cornered"><div class="greet_text"><div class="greet_image"><a href=" rel="nofollow"><img src=" alt="WP Greet Box icon"/></a></div>Hello there! If you are new here, you might want to <a href=" rel="nofollow"><strong>subscribe to the RSS feed</strong></a> for updates on this topic.<div style="clear:both"></div><div class="greet_block_powered_by">Powered by <a href=" title="WP Greet Box WordPress Plugin" style="text-decoration:none;">WP Greet Box</a><a href=" title="WordPress Plugin" style="text-decoration:none;">WordPress Plugin</a></div><div style="clear:both"></div></div></div> I often argue that professionals should share their knowledge online via blogging. 1. 2. 3. 4. 5. 6. 7. 8. 9.
7 Goal-Setting Tips and Strategies for Social Media Marketers “How cool would it be to have 1 million Facebook fans?” This is how I tend to go about setting social media marketing goals. I pull an aspirational number out of the air and go for it. Would it be cool to have 1 million Facebook fans? Is this the right way to set goals? Coming up with goals for our Facebook page and other social media channels has often been a bit haphazard for me. Keep reading below to see five amazing strategies that I found. 7 Popular Goal-Setting Strategies for Marketers to Try What you get by achieving your goals is not as important as what you become by achieving your goals. – Henry David Thoreau I love this quote from Thoreau because it emphasizes the process over the end result. I often find myself wondering what exactly is the best way to set goals … or if having no goals at all might be a possibility! S – Specific – The more specific you can be with writing down your objective, the easier it will be to clearly see what it is you need to accomplish. For example: Goal:
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