Business Social Media Benefits with Google Plus Google Plus offers business opportunities available nowhere else. The social network run by Google — the gateway to your business — is a game-changer. It ties together several Google products and delivers many rewards for brands. Vic Gundotra, the head of Google+, has said, “It’s really the unification of all of Google’s services, with a common social layer.” Google Plus and social signals Sharing things on Google+ and encouraging others to +1 your content works essentially the same way as Facebook “likes”, but the impact is more pronounced because Google Search favors sites that have received more social credibility from others. According to a study by Searchmetrics, social signals — recommendations through Likes, tweets and Google+ — account for 7 of the 8 most highly correlated ranking factors in Google search results. Google Plus and PageRank Google+ posts are crawled and indexed almost immediately. Key points about followed links: Google Plus and Web influence Google Plus and Local SEO
Six quick SEO tips for Facebook | Spectate You may have noticed that we’ve published a lot of posts on SEO this month. It’s an interesting topic, because SEO changes all the time, as search engines update their algorithms, which is why it’s so important to stay on top of it. Search Engine Optimization doesn’t just apply to your marketing website, but also to your social media channels, and Facebook in particular. Let’s look at a few. Choose your username wisely The username is what appears in the URL after the /. Use pertinent keywords in your descriptions You may enter a short description (which is what people see immediately when they visit your page), a longer description and your mission. Keep it fresh You’ve guessed it – frequently posting share-worthy content is one of the best things you can do to drive traffic to your Facebook page. Use Video Videos are not just a great way to market your brand, produce fresh content, and provide value to your audience, but they can also boost your SEO. Link to it
Google+ Scam Spreading Via Fake Invites [WARNING] Using Google+? Add Mashable to your circles. You'll get the latest about new Google+ features and tips and tricks for using the platform as well as top social media and technology news. Malicious hackers have targeted Google's social networking service, Google+, for the first time in a scam that involves fake invites to the service, Naked Security reports. The fake invites are spreading through email, and they look very similar to the actual invites to the service, down to the email address which seems to be coming from a Google+ member. However, if you click on a link in the message - which we definitely do not recommend - you'll land at a site trying to send you penis enlargement products. Scams such as this one are very common with major product launches; most recently, we've seen a similar phishing scheme involving Google Music invites. Images courtesy of iStockphoto, furabolo, Naked Security [via Naked Security]
Find Out the Best Time to Post on Google+ Have you ever wondered if there’s an ideal time you should share your posts on Google+ so that they have more impact? Developer Daniel Treadwell did, and instead of staying in the dark, he decided to build a tool that will do just that – the aptly named Google+Timing. Announcing the new app, Daniel writes: “To attempt to aid you (and myself!) in getting the most out of your posts I have created Google+Timing, a site which analyzes your post history (capped at 100 posts for now) that highlights the days and hours in which your posts have the highest impact.” After granting the app access to your Google+ profile, it analyzes engagement on your posts, and determines what time is best for you to post. Aside from telling you what your ideal posting time is, Google+Timing also breaks down your post ranks by day and by time of day, so while I know that Sunday between 4pm and 5pm is my ideal time to post, I also know that Monday comes a close second.
SEO Tips To Improve Your Facebook Presence You’re business is not leveraging Facebook yet?! Are you serious? Oh, I’m just kidding. Of course you’re using Facebook for business and social media. But, simply setting up a Facebook account and waiting for fans to like you is not enough. A Facebook fan page needs to be optimized just like your main website. Choosing the Best Name for Your Facebook Page First things first. Also, I’m sure you have many other social media accounts too. Custom URL’s for Facebook Fan Pages Once your business has gathered a minimum of 25 likes, Facebook will allow you to create a unique URL for your fan page. Highlight Your Basic Information When it comes to building the content of your Facebook fan page, it’s important to remember to include all basic information for your business. Don’t forget to include a prominently placed link to your main website. A couple other things. Backlinks, Oh Yeah! Update, Update, Update This is where many businesses using Facebook really fail to reach their maximum potential.
Managing Your Social Graph - Google+ [Google Plus] With Google+ almost two weeks into its test phase, conversation about this new social network service seems to be going in circles. Literally. That’s because Circles is the Google+ feature that users are generating the most buzz about. It’s Google’s answer to the problem of organizing your social graph online. If you’re not familiar with a social graph it’s a map of everyone you know and how they are related to you. Pete Pachal, news director of @PCMag comments: “People want things easy, and Google Circles isn’t easy. Circles are lists that you’ve created by grouping people together and giving them a name. Your Initial Set of Circles Google+ will present you with 4 suggested set of Circles: Friends, Family, Acquaintances, and Following. Google+ also defines five special Circles: Two are only for reading: "Stream" which is everyone in any of your Circles; and "Incoming" which is are posts that are shared to you by people not in your Circles. Few find this default set to be sufficient.
3 Successful Google+ Pages and Why They Work Have you created a Google+ page for your business? In this article I’ll show you what three top pages are doing. Still in its infancy, Google+ has become a very hot topic. Amid concern that this “new kid on the block” couldn’t compete in a social media landscape owned by Facebook, some have opted to dismiss the platform entirely. While Google+ and Google+ business pages are still in the early stages, there is growing evidence that they’re here to stay. You Can No Longer Ignore Google+ Google+ may be the newcomer in social media, but it can no longer be dismissed. “Search is probably the biggest reason it changes everything. Google+ Updates Coming Fast Over the past few weeks, there has been a slew of Google+ updates that should make marketers sit up and take notice. Google+ is here to stay, with updates coming out almost weekly. The Google+ team is actively soliciting and responding to user feedback and suggestions on their Google+ page, hinting that more updates are in the works. #1: Android
Guías y Consejos de Seo, Marketing y Redes Sociales: Cómo hacer SEO en mi página de Facebook Seo para Facebook Actualmente es bien sabido por los webmasters que las redes sociales son un factor importante de seo, por eso me pertmiti crear este post de Cómo hacer seo en mi página de facebook Facebook el rey de las redes sociales no puede quedar fuera hoy en día en tu estrategia seo, ya que no solo generará muchas visitas significativas a tu sitio si no que te permitirá llegar a una gran audiencia de clientes potenciales. ¿Qué tan importante es hacer seo en mi página de facebook y cómo debo hacerlo? Bueno es de mucha relevancia ya que tendrás un enlace de mucha calidad hacia tu web y además de eso google verificará el contenido que se difunde en tu página ademas de la participación de la comunidad en la misma. ahora si vamos a aprender cómo hacer seo en mi página de facebook 5 Consejos Seo para facebook URL DE MI PÁGINA DE FACEBOOK. 3. 1.- El interés que despiertan tus publicaciones en la audiencia de facebook. 2.- Que tan ligado a tu nicho de mercado esta cada usuario que tienes como fan. 4. 5.
Google+ Private Hangouts Can Be Recorded With YouTube Google+ Private Hangouts Can Be Recorded with YouTube Live If you have not heard about Google+ Hangouts yet, this article will open your eyes and ears to an amazing tool you need to use personally and for your business. Google+ is a social media platform that can no longer be ignored. Google+ offers two types of FREE Hangouts: Private Hangout and Hangouts on Air. Private Hangouts allow you to start a private Chat or Hangout Video Call with a group of friends or business associates. These Private Hangouts are not recorded. My Google+ friend, +Ronnie Bincer discovered a way for you to record Private Video Hangouts. +Ronnie Bincer breaks down the steps to recording your Private Video Hangout below: Important note: You must follow each of the steps listed above. There’s one catch. #HOAtips #HangoutsTips #GooglePlusTips #LiveEventsTips #YouTubeTips #PrivateHOA #TheHangoutHelper Rebecca Wardlow is a leading Social Media and Google+ expert.