What Content Curation can do for SEO and Lead Generation - Sales and Marketing Solutions There was a time when content curation was being frowned upon by the online marketing community. Back then, the concept of curating topics from existing articles was still deemed ‘unethical’ because it deprives authors from gaining traffic and even goes as far as infringing copyrighted material. But content curation has come a long way, and is now a legitimate form of SEO strategy under the lead generation umbrella. Curation is no longer the ‘copy-paste’ method of re-distributing content. As a result, what used to be penalized by Google is now a being valued as a competent source of content, which is an important factor in determining search engine results page rankings. The benefits of Content Curation 1. 2. 3. Belinda Summers works as a Business Development Consultant for CallboxInc.
Quantifying Lead Generation Success for World-Class Data Solutions Provider The Client The Client is a global leader in data backup, data recovery, and archiving solutions. Based in Singapore, it provides expert advice and integrated solutions for reliable and cost-effective data storage management to customers worldwide. The Challenge The Client hired a lead generation provider but needed additional support for other marketing initiatives. It looked for a reliable telemarketing partner with significant regional experience and resources in order to: Cold call to invite participants to its open house events in AustraliaProfile its database and generate market feedback to improve its sales lead generation campaign After searching and comparing several service providers found on the internet, the Client was impressed by Callbox’s track record in B2B lead generation and immediately penned a deal. The Callbox Solution Callbox set up an outbound telemarketing team to initiate a call-to-invite campaign to be followed by a lead generation/client profiling campaign.
IT Lead Generation for IT Security Solutions Provider ITSalesLeads.Com (ITSL) offers high quality pre-qualified sales leads for IT security solution providers to ensure continuity in their sales. Our lead generation and appointment setting solutions allow you to enjoy a steady flow of leads from targeted prospects including corporate end-users, website administrators, and security solution resellers. We identify prospective customers from both public and private organizations such as government agencies, corporations, hospitals, military, financial institutions, and private businesses. We carefully qualify each prospect using your preferred qualification criteria. Data Security Solution We contact top decision makers of both private organizations and government agencies to protect their networks from unauthorized access, disclosure, modification, disclosure, recording, or destruction of mission-critical data. Call or email us today to learn more. Lead GenerationAppointment Setting Read More >> Lead Nurturing Read More >>
B2B Lead Generation: DIY or Outsource? Here’s how to Decide Nothing really compares to the fulfillment one may have in making his or her own business flourish by being hands-on with almost every operation necessary to run it. However, in a fast-growing world that involves a fusion of traditional and online marketing, more often than not business are left with no choice but to seek outside help. In B2B lead generation, for instance, there are cases when the DIY or Do It Yourself mantra no longer applies. This means that if one tends to insist on carrying all the weight of every sales and marketing task, he is actually putting the business in jeopardy. So where exactly does one draw a line between DIY and outsourcing? First, here are some instances when DIY is still the best strategy: On the contrary, you will likely need to seek expert assistance from an outside lead generation company if you can relate with the following:
Software Leads Generation | Appointment Setting, Telemarketing Generating leads for software products requires a profound understanding of the software buying process. When the goal is to generate software leads, sales professionals know to choose Callbox to speed up lead generation. We set appointments with top corporate decision makers including Chief Executive Officers, IT Managers, Chief Financial Officers, and Controllers. We generate software sales leads and set appointments for companies providing mid-level and enterprise level software solutions including: Accounting and Financial SoftwareERP SoftwareBusiness Intelligence SoftwareCRM SoftwareWorkforce Management SoftwareHR and Payroll SoftwareContent and Document Management SoftwareIndustry-specific Applications Dial 888.810.7464 to speak with a Callbox representative or fill out that form on the left.
I.T. Solutions for Shipping Business: A Caveat on Implementing Shipping Software Solutions As marine shipping requirement change, shipping companies are always on the lookout for best possible maritime logistics solutions. When marine software solutions were introduced to the maritime supply chain industry, shipping became a lot different for ship owners, operators, and logistics service providers. Since then, most processes involved in liner shipping have been automated, leaving only a few areas of business untouched, particularly those which required manual operation. Yet, it is no surprise that nowadays many logistics programs are powered entirely by integrated shipping software. As it appears, full automation of the shipping process seems to be the ultimate goal of every shipping company. Additionally, there have been significant efforts by these companies to create something resembling an end-to-end or all-in-one solutions capable of managing all aspects of shipping process which includes: · Data Encoding · Documentation / Inventory · Load Management · Voyage Calculation
I.T. Solutions for Shipping Business: How Liner Agency Software Helps in Reducing Greenhouse Gas Emission About 5% of the world’s greenhouse gas (GHG) emissions come from merchant vessels. As the volume of maritime trade continues to grow rapidly each year, this figure is expected to rise in the following years. It is not surprising therefore that the shipping industry is under a lot of pressure from governments and environmental groups to take steps to reduce carbon dioxide emission from their ports and vessels. One way the shipping industry responds to these pressures is by adopting the concept of green or clean shipping which involves improving energy efficiency through use of marine software solutions and other shipping technologies. Efficiency in shipping can be achieved in many ways. For some it can be as simple as switching to a different power source such as biofuel and nuclear power. So, what is the role of shipping company software in carbon dioxide emission reduction?
Business Consulting – Softship AG Extending the Life Span of Generated Leads in B2B Outbound Telemarketing Lead Generation, as a process, is as basic as it gets: A prospect is engaged in a conversation, then asked for vital information, then ultimately qualified as a sales lead. But in Business-to-Business (B2B) Outbound Telemarketing, the responsibilities are not limited to “searching” for leads. Considering that the prospective clients are also businesses, the dynamics of the demand for business partnerships may rapidly change before anyone’s eyes. This is also to say, to “extend” the life of a sales lead. The rationale behind this need lies on every Telemarketing company’s desire to generate quality leads as opposed to quantity. Another reason is, again, business operations and needs rapidly change. Most of the time in B2B, the process of “extending” the life of sales leads goes even further – especially when the prospect manifests a “soft NO”. Fostering a sales lead may require additional time and resources, but the potential gain makes the effort worth doing.
Newsflash! The Word “Marketing” Is In “Content Marketing” When content marketing campaigns fail, the culprit always seems to be the same thing every time: “It’s because the content wasn’t great.” While that may be true, in most cases there’s actually a different reason, one that’s usually just under our noses, but significantly more impactful. The fact to the matter is: your content needs to be promoted; hence, the word “marketing” in content marketing. If you think about it, promoting your content is actually more important than the content itself. You need to devise ways for your blog to gain publicity, otherwise there’s no point in creating content. Join a community. IT Products and Services Lead Generation Appointment Setting When it comes to building relationships with major players in Singapore’s flourishing IT industry, it’s important to stay abreast of current CRM tactics. At Callbox, we take marketing a step further using top-of-the-line business applications and the required expertise to boot. We are proud to have, in our roster of clients, manufacturers, resellers, and licensed specialists of some of the biggest names in IT including SAGE, Microsoft, SAP and Oracle. Our industry-specific expertise allows us to provide solid IT telemarketing and lead generation solutions for providers of information technology products and services through our IT lead generation and appointment setting services. We target prominent decision makers from top IT solutions providers including: