Event Telemarketing Services With Callbox’s Event Telemarketing, our marketing representatives employ an efficient outbound telemarketing strategy to make sure that your prospects get invited to your event, and can follow up on those prospects after the events as well. Call-To-Invite Most companies make use of emails as a convenient way of sending event invitations, but with the existence of email filters which treat these invites as spam, efficiency is compromised. Phone invitations, on the other hand, are better because of its more personal approach and it gives the customer a chance to ask questions and address concerns right away. Since phone invitation is straightforward, it is perfect for announcing events, updates and following up. Phone invites allow you to instantly communicate with multiple people and receive immediate responses. Callbox can assist you when you want to invite your clients and prospects to your company events, conferences, forums, and meetings through telemarketing.
Who are your B2B Buyers and why do you need to know them well? | Business Marketing Singapore You’ve been doing business with a lot of people for quite some time now, but have you ever wondered who exactly these people are? Can you find a common link among those who have been making commitments to your business? Can you describe in detail what kind of people they are and how they go about in their decision-making and purchasing processes? If not, then your sales and marketing success may not last long. Here are some of the things you need to do in order to know (and keep knowing) your B2B buyers: First, know where to find them (or where they find you) Looking at your data for the last few years, surely there would be a pattern in terms of how you and your prospects “meet” for the first time. Describe your B2B buyers – and categorize them into personas Pull up their information files and take a look at the basics. You can create your own scale and assign numbers according to your own criteria so you can easily sort future leads and predict their behavior. Analysis of interactions
Putting Together Pieces of Brand Marketing Wisdom from The LEGO Movie | Sales and Marketing Strategies When the news of a LEGO-based movie broke out, two sides of the story were immediately raised: one is the fact that LEGO is one of the most enduring popular brands in the world and there would practically be no need for a massive marketing campaign to promote the movie. And second, the fact that if the movie turned out to be poor, it can cause significant damage to the business. This means that depending on the outcome of the film, the effect can go either way. Brand marketing has the potential of both uplifting a previously established brand and use it to generate more attention, OR making one little mistake and end up destroying the name that has been respected for years. This is the challenge that The LEGO Movie had to go through. Now, two months after its release, the gamble has paid off. What made The LEGO Movie successful? Capturing the heart of the brand The publicity that surrounded the film coincided with what LEGO is all about: creativity and fun. Interaction and Integration
Want to Expand your Email Database for Lead Generation? Here’s how A good piece of content or email copy is useless without a list of recipients to throw them at. Your email database is a crucial aspect of your B2B lead generation campaign. The thing is, it does not only need to be a big list; it also has to be a relevant list. There’s no point gathering hundreds or thousands of email addresses if only a handful of them would even consider taking a bite of your marketing offer. One needs to employ a strategy to effectively grow the email database. Consider these tips from Business.com: 1. Your customers and prospects spend a ton of time on your website. 2. Another simple, yet effective, way to build your list is to add a pop-up or lightbox for email sign-ups upon entrance to the website. 3. For small businesses, this is a very important tactic. 4. There should be an easy link on all your social profiles encouraging followers, fans, like-ers, and connections to keep in touch via your marketing emails. 5. 6.
The Qualities of Good B2B Lead Generation Hires | Business Marketing Singapore For a software company, hiring the right people for the job is the crucial first step before you conduct a really good B2B lead generation campaign. You see, people are an important asset to any business. Hire the wrong people, assign the inappropriate person, and you will have bigger problems in your sales leads generation efforts. That is why you need to choose well. In any case, you might want to take note of the following traits of potentially successful marketers: Unique MindsetsAll right, having a quirky mind might seem disruptive to your marketing process, but, sometimes, being different may actually be a good thing for your company. So, what other qualities in a B2B lead generation hire can you share?
10 Ultimate Tips for Successful B2B Appointment Setting A lot of lead generation services companies and telemarketing firms pride themselves in mastering the art of setting appointments with business prospects over the phone. The success of a telemarketing campaign lies heavily on the tactics used by the team and the principles that guide them in achieving their goals. In this article, all the telemarketing advice that the world could muster is trimmed down into 10, and you would notice that these tips basically revolve around three main aspects of marketing: task management, goal commitment, and skillful communication. Schedule your calls – Doing research on your prospects and establishing the best time to call will have a significant effect on your results. Targeted Call List Our Targeted Call Lists with a company decision maker’s email and physical address, allowing clients to fully maximize their sales and marketing efforts. Callbox calling lists are specified according to a certain industry and are customized according to the qualifiers set by the clients. Callbox’s prospects list is consolidated with the aim to provide our clients with an efficient proprietary sales lead database containing millions of in-depth company and executive profiles. Dial 888.810.7464 to speak with a Callbox representative or fill out that form on the left to know more how we cab help you with your telemarketing campaign needs.
Leads Generation Marketing Investing on good web design = More business opportunities?B2B Lead Generation, Appointment Setting, Telemarketing If you’re the type of marketer that frequently hops from one business site to another just to stay in the competition, then you’ve probably noticed how these sites are evolving these days in terms of web design. Basically, this “evolution” has two major, extreme opposite categories: simplicity and radicalism. The move for simplicity is driven by those who got tired of flashy, over-animated sites and preferred to employ a plain, straightforward design, with basic functions and fewer variations in color. Whether you want your design to lean towards the far left (simplicity) or the far right (radicalism), it is important to know exactly why this choice even matters. Neil Patil, a top entrepreneur and web influencer (www.quicksprout.com) said in an article titled How Saving On Design Could Cost You More In The Long Term that web designs are actually investments over time. Related:How Saving On Design Could Cost You More In The Long Term Related:The Importance of Good Web Design
IT Sales Leads ITSalesLeads.Com (ITSL) is a privately-owned company established in 2004, specializing in appointment setting, lead generation, lead nurturing, and telemarketing business list building for IT products and services providers. Unlike other lead generation companies, our industry-focused and highly targeted market coverage ensure our clients access to top IT decision makers in the industry including IT Directors, Chief technology Officers, and Chief Information Officers, making us the most efficient IT lead generation services provider in the world. Our telemarketing lead generation strategy is built on a time-tested business model which is clearly differentiated and economically attractive. ITSL callers and lead quality analysts are highly experienced senior-level telemarketing professionals with intensive understanding of IT business drivers, problems, and enterprise buying decisions. See Less
Leads and Appointments | B2B Sales Leads , B2B Appointments, Business Sales Leads Five Ways to Right Customer Service. by Belinda Summers - National Association of Sales Professionals When we talk about customer service, there is always the problem of how to actually provide good customer service. There are many ways to go about it, and each one may have differing results. That is an important issue that needs to be dealt with when it comes to the business of generating B2B leads. Remember that good sales leads are obtained from pleased business prospects. And what better way to do that than to provide superior telemarketing and customer service. But how do you do that, actually? Belinda Summers works as a Business Development Consultant for Callbox.