TALE OF TALES

award entry - androp Bell This is an interactive music video game for the song "Bell" by the Japanese band "androp". “Bell” sings about expressing emotions and difficulty in communications. As we listened to this upbeat track, some keywords such as ‘words’ ‘future’ ‘run’ stood out from the lyrics. These words led us to think of a visual experience around the theme of ‘delivering a message’. These days, communications are established so easily using technologies such as mobile phone, email, Twitter, etc. Whenever you hit an enemy, the letters will be swapped out one by one. Mouse: 1〜4 letters Rabbit: 5〜17 letters Dog: 18〜30 letters Horse: 31〜45 letters Rhino: 46〜55 letters Giraffe: 56〜68 letters Elephant: 69〜80 letters The shape of the house at the end changes depending on the number of followers the addressee has. 0～49 followers 50～299 followers 300～2999 followers 3000～9999 followers 10000～ followers 50 days after the site has launched, we have gained total of 150,532 game play.