Stop Wasting Time and Money! Get Truly Qualified B2B LeadsB2B Lead Generation, Appointment Setting, Telemarketing Do you sometimes feel like your lead generation efforts go around in circles? You stumble upon a warm lead (which gets you rather excited), then you allot considerable attention on that lead over other leads (which is not really a good idea), and after a definitive phone call or a face-to-face appointment you find out that the lead is not anywhere near your lead criteria, which brings you back to square one (you had it coming). Now obviously, that could’ve been avoided if you had a solid lead qualification process in your system. What you’re missing Without a clear path for warm leads to ultimately become qualified leads, you’re not only wasting valuable time and resources, but you’re also blowing a lot of opportunities by not paying attention to those leads which could have been more productive. What’s worse is that sometimes, leads end up prematurely disqualified just because the lead generation personnel failed to nurture a prospect. What you need to do
Client Profiling Services - CallboxB2B Lead Generation, Appointment Setting, Telemarketing Selling to people you don’t know is like shooting in the dark. While a few pitches actually hit the target, most are not even near-misses. Client profiling can quickly solve this problem. Unlike your typical company profiling technique, we don’t simply split business leads by differences in income, status, or age bracket. We perform rigorous data mining to create detailed client profiles you can use to effectively package and position your message to match your market’s interests. Could your lead generation campaign be more targeted if your client profile had the following additional information? Employment HistoryInterests and hobbiesProduct or service preferencesPurchase historyAverage spendingCredit worthiness, etc. Put more life into your customer prospecting campaign. Dial 03.2772.7370 to speak with a Callbox representative or fill out that form on the left.
Make your Calls-to-Action Irresistible: 5 Crucial ElementsB2B Lead Generation, Appointment Setting, Telemarketing Your lead generation effort is like trying to get people to go into your store. You put up signs, you display wonderful stuff by the window, you give out flyers to passersby, or you hire jugglers and violinists to attract attention. Whatever works. But that’s just the beginning part. On a webpage, online marketers can put a lot of dazzling elements to make it pleasing to eye, but without an effective call-to-action, none of that would matter. That’s why CTAs need to be irresistible. 1. This element is perhaps the most important: you have to make sure there actually is some kind of offer and call to action in the piece. We may think we’re so fascinating that all we have to do is introduce ourselves, and folks will come running, begging us to tell them more. 2. Marketing research shows that prospects buy more when their choices are limited. Make sure you always include a simple offer with a clear call to action, and use strong action words: Buy, Call, Act Now! 3. 4. 5.
B2B Lead Generation Services, Telemarketing | Callbox The Need For SMART Data Cleansing Services In AustraliaB2B Lead Generation, Appointment Setting, Telemarketing When it comes to B2B telemarketing campaigns in Australia, you should always be sure that the calling list that you are using is credible and accurate. Too often, telemarketers have a hard time in their campaigns due to inaccurate data found in their lists of B2B leads prospects. This calls for proper data cleansing of your customer list. But, more often than not, your marketing team would not be able to do that. Security – if you are giving a list of sales leads prospects you wanted cleaned, then you should choose a company who can assure you that the data you share would be kept safe and secure in their own operating floor. Being SMART in choosing your data cleansing services in Australia is very important in your B2B lead generation or telemarketing efforts.
Search Marketing 2014: Comment Marketing rocks! Every New Year there will always be trends to watch for. Women will crave for a new haircut and men go loco for newly-released gadgets. Everyone loves fad, trendy, novelty but no matter how many adjectives you add into this sentence it just says one thing, we always love what’s new and we usually go along with where the crowd is. Even when it’s about Miley Cyrus ‘twerking’ dance move or her music video in her latest song ‘wrecking ball’, no matter how awkward they were, they’re still in. Same thing with the Search Marketing; some had applied trendy strategies that would make them look cool and best to fit the top of the SERP rankings and some had not followed and made their own track. With the consecutive release of Google algorithm updates, search engines were flooded with blogs telling tips and how to’s that would help recover the loss from the tragic changes that have marked an end of some website’s PR. Here are some tips on blog commenting that never lose the spotlight:
Telemarketing In Australia And Its Benefits And Limitations Telemarketing is one of the best paths business owners can take if they want to target Australian companies for their sales campaign. Because of this marketing method, one can grant themselves and their businesses many benefits. However, there are still some limitations to this telemarketing campaign that one should be wary about. The country of Australia has been found to have one a well-developed economy in the entire globe. Seeing these numbers, it is no wonder that many businesses want to target Australian companies for their marketing campaigns. The question here is: what is the best way to target and reach these Australian companies? There are many marketing methods that are suitable for businesses if they want to target companies in Australia. Telemarketing enables a faster approach to contact prospects and leads as opposed to other marketing methods. Limitations *The Australian Do-Not-Call Registry is one of the most heavily populated in the entire globe.
9 Ways to make your Business Website more Lead - Friendly Creating a website is like designing a book cover; you need to capture attention by imagery and thought-provoking titles, but it should not stop there – it should also be attractive enough to make them buy the book and read its contents. It’s a balance between aesthetic and substance satisfaction. These are the essential elements in making your site an effective lead generation tool: Your website reflects your business and you as well so to attract prospects just like how HP novels dominated the bookshelves all over the world, we have to make sure that it’s story and elements will make your website stand out from the others.
How to Succeed in your B2B Appointment Setting CampaignsB2B Lead Generation, Appointment Setting, Telemarketing If a lead generation cycle were a movie, then the appointment setting part would be the climax. It’s the deciding factor on whether an interaction with a prospect will move forward or come to a halt. Because of this importance, telemarketers need to make sure they can grab this opportunity while it’s on the table. Here are the best practices in carrying out an appointment setting campaign: Gathering preliminary details A defined target list with job titles, industries, and verticalsFrom the contact’s perspective, what’s the benefit of agreeing to an appointment? Gaining buy-in from sales: Communication before, during, and after the campaign is critical for a successful campaign. Adjustments can be made prior to launch based on feedback from sales team. Other Factors to consider: Size of sales team: The strategy will vary depending on the number of sales representatives that appointments are being set for.
Callbox Set to Employ 1,000 New Hires in 2012 Los Angeles, CA –December 2011 – Callbox, the largest business-to-business lead generation company in the world, is set to hire an additional 1,000 people next year, according to the company’s 2012 action plan released today. All additional manpower will join the operation centers in the Philippines and Malaysia. As a major player in the global outsourcing industry, plans also include the acquisition or building of additional facilities to support its growing operations. The move to expand is an important strategic development for the company as its customer base continues to spread across North America, Europe, and the Asia-Pacific markets. Callbox will open its doors to software developers, web/graphic designers, SEO specialists, marketing, and sales specialists. Callbox is headquartered in Los Angeles, California with satellite offices in the UK, Australia, Singapore, Malaysia, and its operations center in the Philippines.
A Question for B2B Lead Generation Marketers: Are you Competitive?B2B Lead Generation, Appointment Setting, Telemarketing There’s always room for competition in any business undertaking – even in industries monopolized by a business giant, there should be at least one sole competitor. But there’s a difference between being competitive and aggressively assaulting your competition. As lead generation marketers, how competitive are you? There have been a lot of stories that tell us how being too competitive could backfire in the long run. So when is being overly competitive justified? When your competitor is famous.
Phone Invitation Services Accelerate prospect engagement, build excitement, and increase participant turnout on your events with professional phone invitation services. Planning and working out a successful event can be a bit of a challenge. Despite all the hard work and preparations you make, failure to effectively reach out to prospects is a potential for disaster and a poor turnout and wasted efforts. So how do you get people to show up on your next event? Emailing invites is significantly cheaper and has much greater reach than traditional event marketing methods such as direct mailing or passing out flyers. Phone invitations are direct, more personal, and highly effective in delivering event information to a wider audience base. Callbox provides event telemarketing services to help get your message to potential event participants and build excitement for your next event. Turn your next event into an excellent marketing opportunity. Let us talk.