Las 6 etapas de la curación de contenidos y 25 herramientas para desarrollarlas.
Por Ángela Villarejo. 40 de Fiebre. Nos ayudan en nuestro día a día, pero no son nada si no sabemos interpretar los datos que nos dan. La mejor herramienta siempre eres tú, tu valor añadido, tu análisis y la selección de la información que hagas. Cada vez las utilizamos más, y aunque éstas sean solo la mitad de nuestro trabajo,(ninguna herramienta puede sustituir nuestro poder de análisis y de selección de contenido), nos sirven para ahorrar tiempo, nos ayudan a sintetizar la información, y a recopilar contenido. Es complicado encontrar la herramienta perfecta, porque cada una, nos ayuda en una tarea diferente, y es por eso que hoy quiero hablarte de 25 herramientas que te ayudarán en lo que llamamos curación de contenidos. Ten en cuenta, que la curación de contenidos no puede dejarse a algoritmos ni plataformas automatizadas. 6 pasos para hacer una curación de contenidos perfecta 25 herramientas de content curation 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21.
26 Free (or Free-to-Try) Content Curation Tools
Content is still king, but it isn't always practical or cost effective for marketers to produce brand-new, meaty, thought-leadership level content pieces on a regular basis. That's where curating content can come in handy. Content curation offers a nearly limitless method of fueling your inbound marketing efforts. What's more, sharing and celebrating the work of others helps get you on their radar and can forge valuable, long-term relationships with the content authors. To help you curate, here's a list of 26 tools you can use to find, aggregate and share your content with the world, be it in a blog roundup, big list of resources or to share via social. 1. A granddaddy of content curation, in practice if not in tenure, Pinterest is one of the Internet's most popular sites for culling content. Pinterest for Business takes curated pinning to the next level, making it easy to collate your favorite pins, market your business (or your clients'), and even promote products and services. 2. 3.
35 Content Marketing Tools To Promote Your Brand
Content does matter. It might be a cliché, but it will never steer you wrong when we are talking about your business. Every brand has a story to tell and at the pulse of this story rests the voice of your brand. Content marketing is all about storytelling. Here is a comprehensive list of tools you can use to get started and boost your brand’s content marketing efforts. 35 Content Marketing Tools To Promote Your Brand Content Ideas: Visual.ly: Want some creative visual inspiration for your new blog post? Content Organization: Evernote: Evernote does not allow you to forget anything. Content Creation and Design: Storify: Read stories posted by the best storytellers – journalists, bloggers, and editors. Content Promotion and Distribution: Outbrain: Outbrain claims to be the world’s largest and most trusted content delivery platform by bringing great pieces of content to audience from all over the world.BuzzStream: Looking for a platform to promote your content?
32 Free (& Almost Free) Content Marketing Tools
Marketers get by with a little help from their friends – well let us introduce you to 32 new content marketing friends to help make your job a little easier. Note: The aim was to only list free content marketing tools, but there are a few paid ones in the mix as well (freebies only get you so far). Unless marked as a paid tool, all content tools listed here have at least some kind of free offering. Content Curation Tools (finding great stuff to share) Content Creation Tools (create your own awesome stuff to share) Tools for Finding Content Creators (find folks to make custom content for you) Content Promotion and Management (sharing and managing your content) Content Analytics & Measuring (analyzing and measuring your content’s effectiveness) Other Content Marketing Tools (random content tools we think are neat) Content Curation Tools Tools to help you discover great content to read and share across the web Content Creation Tools Tools to help you create awesome, original content pieces
Content Curation Tools: A Curated List of Content Curation Tools via @razorsocial
Finding and Sharing great content is very time consuming. But we all have plenty of times on our hands. I don’t think so…. Social Media eats into our time every day and it’s getting worse! Content curation tools are available to help. Social Media can really eat into your time Content curation is the process of filtering through content to find the best content. We all have the need to share content! So here are some content curation tools that will save you time finding great content. Note: Make sure also to read the essential effective guide to content sharing. 1. In Scoop.it you create boards of content around specific topics and then add content to these boards. When you use Scoop.it other real people find content for you. Here’s an example of a board I created for top social media posts. Keep great articles that you can share 2. Imagine that you missed a really great conference but you heard that someone ‘storified’ it. So you get a story about the conference. Manually put a story together
15 herramientas para la curación y creación de contenidos- USBModelsUSB Models
‘El contenido es el rey’, una frase muy habitual en los blogs y libros de marketing on-line. Descubre algunas herramientas para hacerte con el trono. En nuestro post ‘5 cosas que no deben faltar en tu estrategia de marketing de contenidos’ os contamos qué es y cómo elaborar un plan de contenidos. Hoy os descubrimos algunas herramientas muy útiles para sacarle jugo a tu estrategia. Descubre cómo agilizar procesos: recopilar datos y darles forma. CURACIÓN DE CONTENIDOS: Estas 10 herramientas te ayudarán a reunir y documentar contenido web. 1- List.ly: crea listas de post y te da la posibilidad de insertarlas en tu blog,con el fin de curar contenidos y compartirlos con tu comunidad. 2- Storify.com: Esta herramienta ayuda a moderar y ordenar el contenido procedente de diversas fuentes y usuarios (RR.SS) que contribuye a la conversación sobre un tema o marca. 4-Icerocket.com: buscador gratuito de blogs, webs y de redes sociales. 6- Scoop.it : Es una herramienta bastante completa.
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