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Learn How to Trademark a Logo

Learn How to Trademark a Logo
A Guide to Trademarking a Logo Creating a logo to represent your business is a core marketing scheme that will immediately alert consumers to the recognized company. A logo for your business is more than an image in the trademark industry; it is associating the quality of an individual product with the quality perceived by that company with the logo trademark. Trademark logos have an instant impact to a companies marketing power as a good reputation under a specific logo will have a lasting impact on anything else that is manufactured under that same trademark. This holds true because trademark law is designed to make it easier on the consumer to find similar products made by the same company. The best way to make sure that no one else is diminishing your brand, and likewise that you are not abusing someone else’s work is to trademark your logo. The first is researching to make sure that you have a unique logo. Need help with trademarking a logo?

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Learn How to Trademark a Business Name A Guide to Trademarking a Business Name Trademarking a business name can vary in the degree of complexity from simple to impossible depending on your specific business name. In order to trademark a business name the main determining factor will be how unique or generic your name is. The more descriptive your business name is the lower the chances this will make consumers associate those words with your business. Ideally, you would want to choose a name that is arbitrary or unique so the trademark process will be as simple as possible. After choosing a distinct business name you want to trademark, the next step is to file an application through the United States Patent and Trademark Office.

How to Trademark a Phrase A Guide to Trademarking a Phrase Generally, trademarking a phrase is much more difficult to do than a logo or name because most phrases are very generic. However, even common phrases can be trademarked if the person or company seeking the trademark can demonstrate that the phrase has acquired a distinctive secondary meaning separate from its original meaning. Additionally, a catchphrase or a “signature” phrase has come to be synonymous with trademarking under a secondary meaning such as Donald Trump’s “You’re Fired!” Examples of commonly trademarked words are “shell” (the energy company), as well as “apple,” associated with the technology company. Los Angeles Immigration Attorneys & Lawyers for Work Visas Our Los Angeles immigration attorneys & lawyers can help you or your company secure a work visa for business-related matters, such as advising you on obtaining a short-term visa for business trip or a work visa that will allow an employee or executive work within the United States or abroad for an extended period of time. Some of the types of visas that the Los Angeles immigration attorneys on UpCounsel have helped clients obtain include: H-1B visas, which is for temporary employment in specialty occupations, O-1 visas, where an individual possesses extraordinary ability in the sciences, arts, education, business, or athletics, L-1, which is for employees of an international company with offices in both the United States and abroad, E-2 visa, which is for investors, along with several other popular work visas.

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