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"Technology is going to turn the entire fashion industry inside out"

"Technology is going to turn the entire fashion industry inside out"
Fashion and technology: the digital revolution presents the "biggest challenge for fashion brands" according to digital fashion pioneer Francis Bitonti who asks: "How will an industry where value is communicated by exclusivity and craft cope with this new space?" (+ interview) The fashion industry has been slow to adapt to new technologies, says Bitonti, who warned: "Fashion brands are going to have to adapt to this, which is going to mean a shift in core values for many brands." The New York-based designer initially trained as an architect but has recently focussed on applying advanced manufacturing techniques to fashion, jewellery and accessories, including a 3D-printed dress for Dita von Teese and a pair of 3D-printed shoes. "We want to redevelop everything from design methodology to material and form, to distribution and production," he said. Bitonti berated the mainstream fashion industry for not being quicker to embrace technology. We don't live in a time for concepts and drawings.

5 Technology Trends Transforming the Fashion Industry | Fashion GPS By Anish Singh, CTO, Fashion GPS The innovations taking place at the intersection of fashion and technology are profoundly amazing and transformative. In many respects, the fashion industry today bears little resemblance to that of a decade ago—and will change even more in the decade ahead. Legendary businessman Peter Drucker famously said, ”Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window.” I am, however, going to energize your imagination with five trends that will help create that unpredictable future—trends that are taking shape right now, that Fashion GPS is tracking closely, and with which all of us in the fashion industry will need to grapple in the years ahead. 1. What it’s about: The most obvious examples of wearable technology today are Google Glass and a variety of smartwatches—but these are rudimentary first steps into the realm of wearable tech. 2. 4. 5.

Fashion meets the future as garments go hi-tech Social media users curate the runway at Fyodor Golan's London Fashion Week show An interactive garment created by Nokia Lumias became the world's first interactive smart skirt Celebrities including Alexa Chung and Pixie Geldof whip out their smartphones on the front row at London Fashion Week Apple launched its smart watch in September, allowing users to call and message friends with a click on the device Ralph Lauren's biometric shirt tracks your body's data before sending it to your smartphone Google Glass is often credited as the trailblazer of wearable tech, and the product has since been adopted by designer Diane von Furstenberg Jawbone Up tracks weight and fitness through its wristband and smartphone app, helping to integrate health management into your daily routine Fitbit has proved to be one of the most popular wearable creations, helping to fuse the gap between fashion and technology. Futuristic fashion "We have become better online than in stores.

Smartphones Make Catwalks Instantly Shoppable - BoF - The Business of Fashion NEW YORK, United States — Fashionistas who want the latest looks from New York’s Fashion Week no longer need an invite to the exclusive event. A group of tech savvy women are making designs from the catwalk instantly shoppable for deep-pocketed consumers thousands of miles away. Only the invitees used to be privy to the runway collections before they graced the pages of Vogue or Harper’s Bazaar weeks later. Even then, those designs wouldn’t reach the hands of well-heeled consumers for half a year, through the highest-end department stores or the fashion houses themselves. A crowd of chic geeks at start ups including RewardStyle and Refinery29 have now infiltrated the $250 billion luxury clothing and accessories market, armed with little more than smartphones. What customers want is to get their hands on Azria’s designs as soon as their Instagram feeds are inundated with photos from the week’s shows, she said. Fashion Accessibility Here’s how LikeToKnow:It works. Advance Production

Apple's iOS 10 Arrives on September 13 Apple keeps rolling out news after its unveiling of the new iPhone 7, first with the arrival of MacOS Sierra on September 20 and now the news of iOS 10 being released on September 13. iOS 10 will be the biggest update to Apple’s mobile operating system to date and it will include a significant update to Apple’s favorite assistant Siri. Siri will now be able to improve image searchers, handle transcribing voicemails, and even write text messages. The lock screen will also include a number of changes as users will be able to interact with notifications and widgets using 3D Touch.

DIY Magazines This article was originally published in Domus 961 / September 2012 What decades of magazine design have put together, it has taken only a few years of apps to rent asunder. As mainstream print publications awkwardly rework themselves for Web and tablet, a set of websites and apps has created an alternative model for consuming, saving and sharing media. Given the opportunity to take just the parts of the magazine we like, we may reveal (even to ourselves) that we only ever wanted to read the pull-quotes, look at the fashion disasters or skim the infographics. As social media platforms specialise, I observe two strands of development, one towards an image-driven experience, and one towards a word-driven experience. A social media timeline. What they have in common is a pared-down, even minimal architecture, one which re-emphasises the text or photograph (if not necessarily its producer) instead of the designed ecosystem of a particular magazine. Examining today's editorial apps.

London fashion week: why technology is in fashion | Media Network At London fashion week the multibillion dollar worlds of tech and fashion are colliding like never before. For many, the launch of Apple’s new watch, announced this week with impeccable timing to coincide with the global fashion weeks, will mark an important turning point for fashion tech, a new sector with huge potential for growth. While Apple’s entry into the market is almost guaranteed to boost the industry’s profile, in reality the fashion industry has been driving fashion tech for years. Fashion tech is much more than just tech inside a timepiece, and nowhere is this more apparent than in London. In 2010, London Fashion Week was the first in the world to grant access to the masses by live streaming the runways. Now, everyone has their smartphone camera primed, ready to make their contribution to the zeitgeist. The next generation of high tech fashionistas are already emerging. Two rising stars from this growing trend are Kate Unsworth and Roberta Lucca.

Mulu Launches Mobile Commerce App ‘The Latest,’ Which Is Like BuzzFeed For Shopping Over the past several years, e-commerce startup Mulu has built a backend technology that allows publishers to instantly embed shoppable items in their web pages. But now the company is introducing a new mobile app called “The Latest,” which targets consumers by connecting them with products mentioned by their favorite publications and tastemakers. When you sign up, the app asks you to select a few topics, allowing you to choose between categories like Style, Gadgets, Body, and Home. Doing so subscribes you to a feed of content from publications in each of those verticals: If you follow Gadgets, for instance, you’ll see content from Wired and Mashable; at Home you’ll see stuff from Apartment Therapy. What the app enables you to do is shop items that have been shared by those publications. In addition to making purchases, users can also favorite items in the app to save for later, or share them with friends. The latest app works with the help of Mulu’s existing backend technology.

Vogue BBC Two Documentary Screening Air Date Picture credit: Linda Brownlee 24 August 2016 Scarlett Conlon FILMING has wrapped, production has finished, and the air date for the BBC Two documentary series depicting life at British Vogue, Absolutely Fashion: Inside British Vogue, has been confirmed. The first of two episodes will air on Thursday, September 8 at 9pm. Documentary filmmaker Richard Macer was given unprecedented access to life at Vogue for nine months as it prepared for - and started celebrating - its centenary year. Related Gallery "At Vogue we are more used to being behind the lens than in front of it," said Shulman. Episode one picks up from the end of the spring/summer 2017 fashion shows in September 2015 and follows Shulman, fashion director Lucinda Chambers, creative director Jaime Perlman, fashion features director Sarah Harris, editor-at-large Fiona Golfar, and the wider Vogue team. Absolutely Fashion: Inside British Vogue, BBC Two, Thursday, September 8, 9pm.

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