California Institute of Technology Imperial College London Imperial College London is a public research university located in London, United Kingdom.[5] Its royal patron and founder, Prince Albert, envisioned an educational area in South Kensington, that included museums and scientific and arts institutions.[6][7] The Imperial Institute was opened by his wife, Queen Victoria, who laid the first brick.[8] Imperial College was granted a royal charter by their son King Edward VII in 1907, as a specialist college in science and engineering of the federal University of London. The college expanded its specialisation to medicine through mergers with medical schools like the St Mary's Hospital Medical School (in 1988). In 2005 Queen Elizabeth II and the Duke of York opened the Imperial College Business School.[9] Imperial became an independent university specialising in science, engineering, medicine and business in 2007 during its centennial celebration.[10] History[edit] The Great Exhibition[edit] Royal College of Chemistry[edit] 1907 to 2000[edit]
Portada | Naciones Unidas Royal College of Science History[edit] The Royal College of Science has its earliest origins in the Royal College of Chemistry founded under the auspices of Prince Albert in 1845, located first in Hanover Square and then from 1848 in somewhat cheaper premises in Oxford Street. Cash-strapped from the start as a private institution, in 1853 it was merged in with the School of Mines, founded in 1851 in Jermyn Street, and placed under the newly created British government Science and Art Department, although it continued to retain its own premises and substantially its own identity. The Science and Art Department was keen to improve the quality of technical education, in particular the systematic training of school teachers, and so new classes in mathematics, astronomy, botany and agriculture were added, alongside the departments of mechanics, metallurgy and geology which soon also moved from Jermyn Street. (Mineralogy and mining remained behind at the Museum of Practical Geology until the 1890s). The building[edit]
ALMA - la red social social RCSU | Royal College of Science Union Welcome! Welcome to the website for the Royal College of Science Union (RCSU). Within these pages you can find details of what we have done, what we will do and what we are here for. We decided it was about time to replace the outdated website, so here it is! Science Challenge The RCSU’s annual science communication competition — involving serious prizes. RCSU Shop Find all the wavey-est garms and accessories on our union shop page. Broadsheet This way to your magazine from the RCSU! RCS Motor Club Looking after our mascot Jezebel since 1955. Videos We’ll be uploading some interesting science videos for you guys from now on, here’s a couple to give you a taster of what’s to come.
Mediolanum Aproxima, la mirada cercana y solidaria de Banco Mediolanum UE Studio Este contenido ha sido desarrollado por UE Studio, firma creativa de branded content y marketing de contenidos de Unidad Editorial para Banco Mediolanum. La entidad bancaria apoya a organizaciones sin ánimo de lucro a través de la implicación directa de sus clientes en proyectos que inciden directamente sobre su entorno más cercano, con la figura de sus Family Bankers, los asesores financieros de Banco Mediolanum, como padrinos ¿Cuántas veces has pensado que quieres aportar tu granito de arena a quien lo necesita? ¿Dónde? Mediolanum ha desarrollado un sencillo procedimiento a través de su web para realizar aportaciones de manera altruista: seleccionar una zona, escoger una causa solidaria y elegir la forma de colaborar A veces, no vemos lo que tenemos más cerca y nos empeñamos en mirar lejos: allí donde no podemos ir, a algún lugar desconocido que no podemos ver ni vivir. En tu barrio, en tu pueblo, en tu ciudad, siempre hay alguien que, lamentablemente, necesita de ti.
University College London University College London (UCL) is a public research university in London, England and a constituent college of the federal University of London. Established in 1826 as London University by founders inspired by the radical ideas of Jeremy Bentham, UCL was the first university institution established in London and the earliest in England to be entirely secular, to admit students regardless of their religion and to admit women on equal terms with men.[5] UCL became one of the two founding colleges of the University of London in 1836 and has grown through mergers, including with the Institute of Neurology (in 1997), the Royal Free Hospital Medical School (in 1998), the Eastman Dental Institute (in 1999), the School of Slavonic and East European Studies (in 1999), the School of Pharmacy (in 2012) and the Institute of Education (in 2014). History[edit] 1826 to 1836 (London University)[edit] 1836 to 2005[edit] The Wilkins Building in 1956 A contemporary view of the same 2005 to 2010[edit]
A Giant Leap for Content Marketing: The Evolution of Brand Journalism When Coca-Cola’s Singapore team wanted the world to know about its double can that allows customers to share happiness with a friend, it didn’t push out a news release and hope journalists would pick it up. The team covered the story themselves. That approach seems like a no-brainer now for the multinational company that has promised to kill the press release by 2015, but it’s a revolutionary way of doing marketing. Brand journalism isn’t brand new, but it’s quickly becoming standard operating procedure for companies large and small. During the hectic early years of the space race, as NASA scrambled to outdo the Soviet Union in the quest to put a man on the moon, one of the largest marketing initiatives in all of history was just beginning. By Oct. 14, 1968, millions were glued to their television sets watching something they’d never seen before: Three astronauts moving weightlessly within a cramped cabin during the first live transmission from an American spacecraft orbiting the Earth.
History of University College London University College's main building in the late 1820s, with its classical portico and dome University College London (UCL) was founded on 11 February 1826,[1] under the name London University, as a secular alternative to the strictly religious universities of Oxford and Cambridge. It was founded from the beginning as a university, not a college or institute. However its founders encountered strong opposition from the Church of England, among others, which prevented them from securing the Royal Charter under the title of "university" that was necessary for the award of degrees, and it was not until 1836, when the latter-day University of London was established, that the college was legally recognised and granted the authority to submit students for the degree examinations of the University of London.[2] Early years[edit] Priority[edit] Foundation[edit] However, the attempt to win a charter was blocked by Oxford and Cambridge Universities. Jeremy Bentham and UCL[edit] Milestones[edit] Notes
Were NASA the first ever content marketers? We’ve all seen the famous, grainy images of man’s first tentative steps onto the moon’s surface. ‘It’s one small step for a man, one giant leap for mankind.’ That one small step came with one giant price tag. Without that investment, the space program would have been dead in the water. There are, of course, many reasons. That engagement fuelled public imagination and created a fervent, insatiable appetite for space exploration that was crucial to its eventual success. It’s clear that stories from our bygone space age still, nearly half a century later, carry a number of insights and learnings for today’s content marketers. Redefining what’s possible The primary goal of the space program was laid out by President Kennedy in 1961 – that, before the end of the decade, the United States would send a man to the moon, and return him safely to earth. This, of course, was an unimaginably massive feat in itself. Take one significant example. Journalism, not advertising Closing Thoughts
Mad Men in space: the ads that sold NASA's golden age In their recent book, Marketing the Moon (MIT Press, 2014), Scott and Jurek trace the Apollo-era collaboration between private industy and NASA’s internal public affairs office. They contend that the massive campaigns launched then were some of the first deployments of what we’d call brand journalism and "real-time marketing" today. In fact, what Mars One is doing, with reality TV, brand partnerships, and an upcoming book called Mars One: The Human Factor, says Scott, is largely "the same as Apollo — but updated for today." Pete Conrad poses for Revo sunglasses in 1988. Lansdorp would be lucky to recreate that success: in July of 1969, 94 percent of American televisions were tuned to the Apollo 11’s moon landing. And such widespread enthusiasm for the event was the culmination of a decade-long campaign to educate the public. NASA’s PR staff were broadcast- and print-media veterans, and they served up copy like a newsroom. NASA did, however, enforce some restrictions.
No me llames sala de prensa, ya soy periodismo de marca Tiempo de lectura: 5 minutos No estaba muerto, que estaba de parranda…Nunca había pasado casi un mes sin publicar en el blog :(. Vosotros lectores, sois lo único importante en mi vida, pero a veces hay alguna otra cosilla que se interpone. Siento el despiste. Ya estoy aquí, no os vengáis abajo ;). Me quito el vértigo que me da volver a empezar y me pongo a tono otra vez dale que te pego a las teclas… Me saca del aletargamiento Cristina Fernández, por cierto, porque me cuenta que en Repsol -en cuyo departamento de comunicación trabaja con tino- estrenan estos días un site de periodismo de marca. Esto del brand journalism, branded content, o como queráis llamarlo, es una moda en algunas organizaciones y a la vez una tendencia, depende de con qué espíritu se aborde internamente; de cuánto se lo crean los de arriba, vaya. ¿De qué van estas dos nuevas páginas de comunicación de dos marcas tan potentes? ¿Cómo son estas webs y qué tienen dentro? ¿Y de diseño, cómo van…? La de Repsol pinta así: