Social Media Monitoring and Analysis with Alterian SM2 (Formerly Techrigy) Do you know the process your customers take to buy and connect with you? Their journey is often filled with many steps, stops and starts. What you do to help them along the way makes all the difference in gaining a competitive foothold. Taking action to improve the experiences your customers have within that journey can convert them from shoppers to customers, and then to advocates. Too often customers don’t ask for what they want, and rarely do they behave in the way you expect them to; however, they are telling others directly in social media. Taking a walk in your customer’s shoes isn’t necessarily a walk in the park, but it can provide a rich and contextual view into exactly where the customer is in their journey. Taking this view of your customer’s world lets you make better informed and faster decisions about value propositions, brand strategies, and, more importantly, how to engage customers.
Companies warily eye new consumer complaint sites Google Buys Twitter Sentiment Analyzer fflick To Support “Contextual Discovery” Google has acquired fflick, according to TechCrunch. The price is reportedly $10 million. Is it a talent acquisition, a tool acquisition or both? It’s both. Using Twitter, the fflick service analyzes and organizes comments about movies: overall, most recent, positive, what your friends have said and so on. This is a very interesting service and it’s easy to see why Google might want it. Google developed recommendations service HotPot to help improve Local (after the failed attempt to acquire Yelp). However fflick can be extended across domains and verticals potentially. Stepping back one should probably see this acquisition supporting Google’s effort to develop “contextual discovery” or “search with searching.” While Bing and Blekko incorporate Facebook Likes from my network into search to make it more personal and social, Google is trying to do something equally social but with a different expression or user experience. Related posts:
Topsy - Real-time search for the social web With iOS 9, Search lets you look for content from the web, your contacts, apps, nearby places, and more. Powered by Siri, Search offers suggestions and updates results as you type. There are two ways to use Search on your iOS device. Quick Search Drag down from the middle of the Home screen and type what you're looking for. Siri Suggestions Drag right from the Home screen to show Search and get Siri Suggestions. Get Siri Suggestions Siri Suggestions include apps and contacts that you might be interested in. You can use Siri Suggestions with iPhone 5 and later, iPad Pro, iPad (4th generation) and later, iPad mini (2nd generation) and later, and iPod touch (6th generation). Change search settings Go to Settings > General > Spotlight Search. From here, you can turn Siri Suggestions on or off and choose which apps to include in your searches. If you don’t want Siri or Spotlight to suggest nearby locations, go to Settings > Privacy > Location Services. Last Modified:
Digital Conflict -- Defense Systems Modern tradecraft moves in parallel with cyber operations The demands on today’s clandestine assets require unique training, education, and skill sets that must be continuously refreshed in order to stay up-to-date with the latest tradecraft, especially when it comes to cyber operations. A common misunderstanding is that the skill set and operational domain of today’s spy resides in the physical world. Another misconception is that the operational environment of today’s cyber spies is confined to an office cubicle seated in front of a computer. Nothing could be further from the truth. The reality is the cyber side and the traditional operational environment of the spy intersect. It is difficult to think of a situation where tradecraft practices do not interact with a cyber component. Today, most if not all field assets operating on the clandestine side routinely leverage digital tradecraft. Posted on Aug 15, 2013 at 3:11 PM0 comments Posted on Aug 08, 2013 at 6:08 AM0 comments
Twitalyzer: Serious Analytics for Social Relationships Armies of Expensive Lawyers, Replaced by Cheaper Software Ramin Rahimian for The New York Times “People get bored, people get headaches. Computers don’t,” said Bill Herr, a lawyer who used to work for a chemical company. Articles in this series, appearing in The New York Times in the coming months, will examine the recent advances in artificial intelligence and robotics and their potential impact on society. Béatrice de Géa for The New York Times “It’s a means of showing who leaked information, who’s influential,” said Elizabeth Charnock, founder of Cataphora, an information-sifting company. But that was in 1978. Some programs go beyond just finding documents with relevant terms at computer speeds. “From a legal staffing viewpoint, it means that a lot of people who used to be allocated to conduct document review are no longer able to be billed out,” said Bill Herr, who as a lawyer at a major chemical company used to muster auditoriums of lawyers to read documents for weeks on end. David H.
Web Analytics Solution Profiler (WASP) Leading EDiscovery, Electronic Discovery, E-Discovery — Clearwell CEM4Mobile - CEM4Mobile Analytics Customer Experience Management for Mobile Operators and Service Providers CEM4Mobile Analytics is the Customer Experience Management solution for companies providing Mobile Content and Value Added Services for individual or business users. CEM4Mobile Analytics offers business critical information for decision-makers who are eager to excel in the crucial area of customer experience. CEM4Mobile Analytics concentrates on end-users and their behaviour with wireless devices. The statistical data can be collected and normalised from number of sources namely: from mobile services by using mobile optimised taglines, mobile networks via Deep Packet Inspection (DPI), server-to-server integrations via the Transaction Interface and customer opinions and values through the Voice-of-Customer channel. CEM4Mobile is offered both Cloud (SaaS) basis, with fast and straight forward integration, and as a local deployment. Behaviour - understand your end-users' behaviour patterns Cross-analysis over categories