11 Headline Writing Tips to Drive Traffic & Clicks. Wondering how to write a headline that drives traffic and clicks?
The best headlines are: Extremely relevant to the contentContain a keywordGenerate interests There’s plenty of room to be creative and demonstrate value, right off the bat. While there’s no exact science to writing a headline, there are useful headline writing tips that will help you whip up brilliant headlines. Discover 11 ways to write good headlines. 1. If you’re writing a piece of evergreen content, always do keyword research to find out what people are actually searching for. A slight difference in wording can make a huge impact on traffic. Let’s take this content, for example. As with all content, I did keyword research beforehand to pinpoint what people are actually searching for. I narrowed it down to these keyword phrases, based on their monthly search volume:
The Elements of a Good Headline (Infographic) Clickbait is ruining the art of headline writing.
As a budding young web editor at the Chicago Sun-Times, one of my colleagues and I would compete to see who could get his clever headline printed in the paper version. All that SEO stuff was boring to us. The real challenge was whether we could best the paper’s ace headline writer, which we rarely did. When it happened, it was a triumph. For headline nerds like us, there was no better feeling than hitting that pinnacle of pith. But some point, we as content providers and journalists evolved from “Men walk on moon” to “Man Tries to Hug a Wild Lion, You Won’t Believe What Happens Next” (Don’t bother clicking—the lion hugs him back. Where was I? Of course headline writing has had to evolve as the days of readers staining their hands with ink is a thing of the past. [RELATED: Revive your writing chops, grab the attention of a distracted audience, and tell great stories across media channels.] The Most Viral Content of 2016: Thirty Examples of Insanely Shareable Content. How was your 2016?
Yes, it was a little crazy. The volume of social sharing reflected that. The act of social sharing became mainstream news itself in 2016. There were many stories about echo chambers, the sharing of false news and the impact of social sharing and news feeds on politics. We have analyzed the most socially shared content this year and set out below 30 examples of the most viral content from across the different social networks. Research Note We have excluded from our analysis games and forms, such as sign up forms to support the Clinton campaign. The Most Viral Content of 2016 The top viral posts are dominated by content shared on Facebook, which is by far the largest and most used social network (see latest data from Pew Research). 1. The majority of the top viral posts on Facebook are made up of reports on the latest research findings from scientific studies.
22 Headlines That Went Viral. Have These Marketers Cracked the Code? Headlines were the key tactic to make people buy newspapers, buy books and magazines.
Now they make people click and share on the web and your mobile phone. Bloggers, publishers and marketers are always on the lookout for attracting attention to drive traffic, engage with their readers and customers and make money. No clicks and you have no traffic. It’s that simple. So where do you start? Nothing has changed. But the art and science of headline writing is being challenged by innovators who have realised that a technology driven web dominated by social networks and smart phones is changing the game. Twitter with its 140 character limit makes the headline front and center. 10 Tips for Writing Viral Titles. Are you having trouble with traffic or clicks?
If so, it sounds like you need a little help with your title writing. The title of your video, article or other piece of content is by far the most important. Along with the image and introduction, the title of your piece will get noticed first in most cases. If it's really good, a title alone can entice a click (and thousands more, for that matter). How to Write a Catchy Headline in 1 Minute and 7 Seconds. Guest post from Nick Marquet If a tree falls in the forest and no one is around to hear it, does it make a sound?
If you are a writer, your goal is probably for your work to be consumed by an interested audience who will rave about it to their friends. Yet, if you write the most insightful, thought-provoking, earth-shattering blog post or newspaper article — and no one reads it – it’s not very likely that your writing will resonate with a wide audience. 100+ Attention-Grabbing Blog Post Title Templates That Work. You’ve probably heard this a lot of times.
But YES. Having a catchy title is the key to grabbing people’s attention. It's your golden ticket to increased traffic and wider audience. You need to elicit interest, emotion, and curiosity in your potential readers to make your blog post title as irresistible as possible. Plus, it plays a crucial role in improving your search ranking. For example, you're writing an article about starting a website, instead of using "Creating A Website" as a blog title, you'd want to write "How To Start A Website in 3 Easy Steps" or "How To Start A Website in Less Than 20 Minutes" instead. Not only it's more attractive, your post also get a higher chance of landing in the first pages in the search results since it's more specific and there's less competition for the latter phrase (a.k.a long tail keywords) than the former. Seven Easy Tricks to Write Catchy Headlines.
Last Updated on December 9th, 2019.
5 Easy Tricks to Write Catchy Headlines. 4 Ways Copywriting Can Boost Your E-commerce Conversion Rates.