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What Is a Cognitive Bias?
When we are making judgments and decisions about the world around us, we like to think that we are objective, logical, and capable of taking in and evaluating all the information that is available to us. The reality is, however, that our judgments and decisions are often riddled with errors and influenced by a wide variety of biases. The human brain is both remarkable and powerful, but certainly subject to limitations. One type of fundamental limitation on human thinking is known as a cognitive bias. A cognitive bias is a type of error in thinking that occurs when people are processing and interpreting information in the world around them. Cognitive biases can be caused by a number of different things. These biases are not necessarily all bad, however. Cognitive Bias vs. People sometimes confuse cognitive biases with logical fallacies, but the two are not the same. A Few Types of Cognitive Biases More Psychology Definitions: The Psychology Dictionary Browse the Psychology Dictionary
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List of cognitive biases
Systematic patterns of deviation from norm or rationality in judgment Cognitive biases are systematic patterns of deviation from norm and/or rationality in judgment. They are often studied in psychology, sociology and behavioral economics.[1] Although the reality of most of these biases is confirmed by reproducible research,[2][3] there are often controversies about how to classify these biases or how to explain them.[4] Several theoretical causes are known for some cognitive biases, which provides a classification of biases by their common generative mechanism (such as noisy information-processing[5]). Gerd Gigerenzer has criticized the framing of cognitive biases as errors in judgment, and favors interpreting them as arising from rational deviations from logical thought.[6] Explanations include information-processing rules (i.e., mental shortcuts), called heuristics, that the brain uses to produce decisions or judgments. Belief, decision-making and behavioral[edit] Anchoring bias[edit]
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Top Stories How to research enterprise tech purchases Conquering the tech buying landscape can be challenging. Learn how to navigate each stage of the buying cycle, identify business goals and integrate insightful research. Pros and cons of facial recognition While facial recognition can offer many security and authentication benefits, flawed or misused facial recognition systems can put consumers at risk. 18 companies on stock exchange innovating in AI Keep an eye on the AI innovators as the turbulent AI industry evolves. 34 AI content generators to explore in 2024 Artificially generated media continues to progress. View All Learning Content Browse Definitions By Topic In-Depth Guides What is data governance and why does it matter? New & Updated Definitions Tech News Getty Images/iStockphoto Microsoft allies with OpenAI rival Mistral AI Broadcom to sell VMware EUC division to KKR for $3.8B New merger guidelines, crackdown affect business strategies Octopus Deploy reels in Codefresh for GitOps expertise
Being Really, Really, Ridiculously Good Looking
“I’m pretty sure there’s a lot more to life than being really, really, ridiculously good looking. And I plan on finding out what that is.”~Derek Zoolander, Zoolander Humans like attractive people. Those blessed with the leading man looks of Brad Pitt or the curves of Beyonce can expect to make, on average, 10% to 15% more money over the course of their life than their more homely friends. This insight is not lost on Madison Avenue or Hollywood. Abercrombie & Fitch might be able to sell more clothes by having good-looking sales associates, but is that legal? The surprising answer is none. Is that a problem? The Science of Beauty Beauty is often considered subjective and “in the eye of the beholder.” To some extent this is true. However, academic work on beauty finds that much of what we find attractive is consistent over time and across cultures. More evidence of a universal, objective basis for beauty comes from studies of babies presented with pictures of different faces. The Halo Effect
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Over 1 billion CC-licensed works exist across millions of websites. The majority are hosted on content platforms that provide CC license options for their users. CC platforms make it easy for users to discover and collaborate on images, video, music, research and educational texts. This page highlights some of the best known platforms for sharing CC content. Enabling the CC license suite for your users We work to transform content platforms into vibrant, creative spaces powered by users. Learn More Content collaborations: light up the Commons For Creative Commons, the global commons is a platform for cooperation.
Why You’re Biased About Being Biased
In a classic experiment in 1953, students spent an hour doing repetitive, monotonous tasks, such as rotating square pegs a quarter turn, again and again. Then the experimenters asked the students to persuade someone else that this mind-numbing experience was in fact interesting. Some students got $1 ($9 today) to tell this fib while others got $20 ($176 today). According to the researchers, psychologists Merrill Carlsmith and Leon Festinger, this attitude shift was caused by “cognitive dissonance,” the discomfort we feel when we try to hold two contradictory ideas or beliefs at the same time. Scientists have uncovered more than 50 biases that, like this one, can mess with our thinking. Such biases can still affect you even if you know all about them because they operate unconsciously. As much as we may want to believe that thinking positively will lead to positive outcomes, the opposite might be true.
