background preloader

13 Brands Using LinkedIn Company Page Features the Right Way

13 Brands Using LinkedIn Company Page Features the Right Way
Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Needless to say, I couldn't find enough examples to create a compelling post, so in my dismay, what I actually ended up writing was, "11 Reasons Your LinkedIn Company Page Sucks." What can I say? I was a little bitter and, frankly, slightly disappointed in the social media marketers of the world. We recently reported that, in a study of the over 5,000 inbound marketers where we pitted LinkedIn against Facebook and Twitter, LinkedIn proved to be the most effective social media channel for lead generation -- 277% more effective, in fact. As a marketer, particularly if you're in the B2B game, how could you not leverage that awesome lead generation potential? Well, it's been several months now, and I wanted to give you LinkedIn marketers out there another chance. Blog RSS Feed Let's get a few low-hanging fruit features out of the way first. News Module Careers Tab

http://blog.hubspot.com/blog/tabid/6307/bid/31889/13-Brands-Using-LinkedIn-Company-Page-Features-the-Right-Way.aspx

11 Reasons Your LinkedIn Company Page Sucks Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. Upon investigation of various LinkedIn Company Pages, though, it turns out that very few companies are actually leveraging this awesome new feature.

15 Tips To Optimize Your LinkedIn Initiative This is a guest post by Lior Levin. LinkedIn has enjoyed explosive growth since its debut in 2003. The real question is whether or not you’re making the most of your LinkedIn efforts and networking in general? LinkedIn is so much more than social networking for businesses and business people – it can totally change how you run your business as a whole. Here’s some of our favorite tips to get the most out of your LinkedIn experience:

5 Creative Ways to Use LinkedIn Company Pages Does your business have a LinkedIn company page? Have you noticed how other businesses are using LinkedIn lately? A number of larger brands are creatively using their LinkedIn company pages, and some of them are doing some cool things. Social Media Print Template Packages A contemporary Print template package. Very useful for social media print campaign. File Features: - Adobe illustrator CS3 or latest - Trifold Brochure A4 size - Advertisement A4 size Landscape - Two Sides Flyer 12×21 cm - Business Card 9×5.5 cm - Contemporary and professional style - Well Organized and Layered. - Editable Text and Layout. Files: Illustrator, Jpg, Pdf, Documentation. FONT INFORMATION : League Gothic Museo 100, 300, 500, 700, 900 : Enjoy!

FC - 5 tips Whether it's Mark Zuckerberg talking about killing pigs or a Hollywood blockbuster under its belt, Facebook has plenty of attention in our lives. Twitter falls into the same camp. From Justin Bieber's noisy 10 million followers to hordes of social media gurus tweeting the benefits of 140 characters or less, it's easy to discover how and what makes Twitter work. However, there is one social network that lacks drama but makes up for it with a devoted business community and plenty of compelling features. Here are five LinkedIn tips you should try today.

impactbnd With so many social media sites, it can be difficult to identify which sites you should focus more of your time and energy on. In a world where social media players like Facebook and Twitter dominate the marketing landscape, it’s quite easy to overlook LinkedIn and its importance to a businesses social media presence. If you’ve never paid any attention to LinkedIn and its potential benefits, you wouldn’t be alone. The fact of the matter is that both Facebook and Twitter have become woven into the fabric of modern culture while LinkedIn has flown under the radar.

Climb the staircase to self-transcendence: Jonathan Haidt at TED2012 Photo: James Duncan Davidason Author and UVA psychology professor Jonathan Haidt kicks off his TED2012 talk with a provocative question: “how many of you think of yourselves as religious?” Some people raise their hands, but not so many. Another question: “Do you think of yourselves as spiritual in any shape or form?” 21 Ways To Build Your Personal Brand on LinkedIn As a social media trainer, I get a few recurring LinkedIn questions in my workshops and seminars. I thought I would compile a little list with questions and answers here, hopefully they will be useful to you. Most questions are related to sales, marketing and recruitment which is basically the type of professionals I tend to train. Here goes the 21 LinkedIn questions and answers:

Related: