The Future of Social Media Monitoring - ReadWriteWeb Ten years ago the ClueTrain manifesto said that "markets are conversations" but today a more pertinent statement could be that conversations are becoming markets - or that there's a market for monitoring conversations. A whole class of technologies are emerging to help companies keep track of the conversations exploding online. The web moves fast enough that we may as well start looking at what comes next. Easy to use and affordable tools like Radian6 and ScoutLabs that track blog and twitter mentions are a given - but what kinds of crazy innovations can we hope for in the future? To be sure some of the future will be frighteningly intrusive and creepy; we've argued that the present state of the art in social media monitoring already is.
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Social Analytics Extend Your Brand Engaging Followers means sharing great content -- even if it isn’t your own. The Engagement Bar shows your brand above each linked page to keep you top-of-mind. Get Started The Educational Use of Fakebook Fakebook is a cool tool for generating fictitious Facebook profiles about popular personalities in history. This tool is very easy to use and has several educational advantages in education as we will see below. To start using Fakebook, you simply need to enter a name at the top of the page, then proceed to add friends, posts, comments and profile information. You can also save your work and edit it later. In a recent update, Fakebook Animated was introduced to allow users to watch the timeline of their fake Facebook profiles unfold over time.
Why publish science in peer-reviewed journals? The recent announcement of a new journal sponsored by the Howard Hughes Medical Institute, the Max Planck Society, and the Wellcome Trust generated a bit of discussion about the issues in the scientific publishing process it is designed to address—arbitrary editorial decisions, slow and unhelpful peer review, and so on. Left unanswered, however, is a more fundamental question: why do we publish scientific articles in peer-reviewed journals to begin with? What value does the existence of these journals add? In this post, I will argue that cutting journals out of scientific publishing to a large extent would be unconditionally a good thing, and that the only thing keeping this from happening is the absence of a “killer app”. Google Scholar in 2015? The publishing process as it stands currently
Social Media Policies Database Here is my collection social media policies. I initially gathered a big collection while trying to formulate my own policy. That collection grew over the years to include a variety of industries, types of companies (public or private), industry and approach to social media (proactive, prohibitive or neutral). Resonancers International Network for Social Network Analysis 6 ways to persuade your boss to say 'yes' to social media One of the most difficult problems in the social media world is getting the boss to understand and support an initial effort. If you hope to pressure your boss into supporting your nascent social media initiative through a "grassroots" effort, it's not going to work. Not in the long run. For effective, lasting organizational change to occur, it must be supported from the top. How do you gain that support when your boss doesn't get it? Who is the "sponsor" of your social media effort?
NewsMastering that Works! The Case For Social Media in Schools A year after seventh grade teacher Elizabeth Delmatoff started a pilot social media program in her Portland, Oregon classroom, 20% of students school-wide were completing extra assignments for no credit, grades had gone up more than 50%, and chronic absenteeism was reduced by more than a third. For the first time in its history, the school met its adequate yearly progress goal for absenteeism. At a time when many teachers are made wary by reports of predators and bullies online, social media in the classroom is not the most popular proposition. Teachers like Delmatoff, however, are embracing it rather than banning it. They argue that the educational benefits of social media far outweigh the risks, and they worry that schools are missing out on an opportunity to incorporate learning tools the students already know how to use. What started as a Facebook-like forum where Delmatoff posted assignments has grown into a social media component for almost every subject.
Social media in education ~ classrooms, schools & the organisation Exploring the role of Social Media in Education The aim of this workshop is to demonstrate the importance and relevance of social media in twenty-first century education as demonstrated by the publications of organisations such as Educause, the PEW Internet and American Life Project, the Chronicle of Higher Education and the research of individuals such as Danah Boyd, George Siemens, Mark Pesce (blog), Bryan Alexander, Kevin Lim and other researchers across the globe. This practical workshop has educators in mind and is designed to enlighten the individual regarding the appropriate application of social media in an education setting. Positive exemplars will be shared with the participants and they will have the opportunity to explore a range of education sites that deploy social media.
30+ New & Free Web Tools You Should Know – 2009 Edition Roughly a year ago I published a list of not yet popular web tools you should know here on SEOptimise. It’s the most popular post on this blog ever since. While I considered updating the list I decided to compile a new one with a new generation of tools instead of just fixing broken links: 25 new & free Web tools you should know – 2009 edition This is of course a biased list of Web tools (both web based tools or tools for the Web), my own one, but it is fueled by my business blogging, social media optimization and SEO practice so you’ll probably like it as well. Some of these tools are not really new but they are probably new for you as they are not widely known yet. All of the tools below either offer free versions or are entirely free.
17 Alternatives to Klout As we wrote about earlier this week, Klout has reworked its algorithms, and your scores have changed. Some have gone up, some down. Despite claiming more transparency with their algorithms, they are still mostly opaque and mysterious. As one of our readers commented, "Klout just pulled a Netflix, taking trust off the table." So while they tinker with their code, you might want to explore other alternatives that can help you measure your social media effectiveness. We have come up with 17 different services, some free, some fairly expensive.