Before & After: 11 Exceptional Website Redesigns. The list of reasons for a website redesign includes different concerns and objectives for every enterprise, but designers and developers certainly know that outdated and clunky websites that are not search engine, user and mobile friendly should top the list. Companies also turn to their in-house design teams or outside agencies to take advantage of third-party integrations and emerging trends and best practices, as you'll read below. Here are 11 exceptional website redesigns for your inspiration. Vienna Beef Agency: Orbit Media. Finding Images for your Blog. When I started blogging way back when, my biggest challenge was finding images for my posts.
All the blogs that I read would have these beautiful pictures to punctuate their words, or they would curate features by wonderful photographers. I didn’t get it. Where were these pictures coming from? It wasn’t like all of these blogs were taking the pictures themselves, and many of them just seemed to collect them from across the internet. I had no clue how that worked. The images on my blog have gone through many phases over the course of my blog’s little lifetime. Don’t get me wrong, I think images curated from other places can add a lot of value to blogs and they are a great opportunity to show off your style.
A quick note about an exception to this: when you are writing about a product, you generally don’t have to worry about getting their permission. True Colors: What Your Brand Colors Say About Your Business [Infographic] The most prominent brands in the world are defined by their colors.
Think of McDonald’s golden arches, the name Jet Blue, and UPS’ slogan, “What can Brown do for you?” These companies, and many others, strategically use colors in their logo, website, and product to appeal to customers. As a B2B marketer, it’s important to think about how you utilize colors and what the colors you choose say about your business. Research has found that different colors provoke very different reactions in people. Marketo choose to use the color Purple for branding because at the time Marketo was founded, purple was relatively un-used.
Visual Design. Some foundational ideas are so thoroughly ingrained in modern life that we hardly see them for their ubiquity and familiarity.
The concept of “module and program”—regular building blocks of repeating patterns that when joined together produce an organized whole—permeates our information-age lives even more thoroughly than it did the lives of our ancestors in the industrial revolution launched by manufacturing innovators like Eli Whitney. As the industrial world grew more complex, document designers in the mid-1800s began to adapt modular programs to newspaper, catalog, financial, and other publications, and modern page layout was born. In the early twentieth century the Bauhaus designers adopted the elements of visual logic discovered by the Gestalt perceptual psychologists, and those German and Swiss designers created modern graphic design (see Visual Design Principles sidebar, below).
The primary purposes of graphic design are to: Consistency Contrast Color and contrast in typography Style. Website Design Tips from Marketcircle’s Graphic Designer. No one likes spending thousands of dollars on Adwords or spending countless hours in SEO efforts without seeing results.
Traffic, considered a key ingredient to a website’s success, is only effective if the website they land on is well designed. The combination of high traffic and great design are essential in converting visitors into paying customers. What you want to avoid is spending a ton of effort to drive traffic to your website only to have visitors arrive and instantly bounce because your website is unattractive or they have no idea what action to take (usually because there’s too much clutter or too many options to choose from). All your hard work spent driving traffic to your website will be wasted if you don’t keep in mind a single key design philosophy: Simplicity. Our graphic designer, Alvina Fung has put together a few website tricks that you should consider when designing your company’s website.
“Our website was heavily influenced by Apple. 1. 2. 3. 4. 5. 6. How to Explain Why Typography Matters. "What do you do?
" "I’m a typographer. " "Oh, you’re a topographer. So does that mean you have a geology background, or you mostly work with maps? " "Erm, not exactly. I’m a typographer, I work with fonts. " "Funds? In the past decade, awareness of fonts and typography has become a bigger part of mainstream culture than it once was, thanks to such things as Gary Hustwit’s documentary film Helvetica, frequent news coverage of people who hate Comic Sans and type designer Matthew Carter winning a MacArthur “genius” grant. Even subtle differences in typography, such as appropriate small caps, old style figures, kerning and ligatures can measurably affect how people react to a document, as shown in this experiment by Larson et al.
Why care about typography and fonts at all? But wait, your client says, “I already have a logo. OK, so being consistent is good, but why not just be consistent with Times or Courier? Typography is like fashion, or furniture.