Tradishen How To Secure Your Facebook Fan Page | Fanpage Connect There’s been a little buzz, and frankly some people freaking out over Facebook’s plan to force all fan pages to be secured by October 1, 2011. As of this writing, that leaves us fan page owners about a month to prepare. According to Facebook: As the web evolves, expectations around security change. Just a quick look at the comments shows that this sweeping – and unstoppable – change is not being taken well by a lot of developers and fan page owners. The effects of this is that every single fan page on Facebook – whether they use free tab apps, custom code, Fanpage Connect Free or Pro – all of them have to be secured. What is SSL? SSL stands for Secure Socket Layer. To secure your site, your server needs to have a secure certificate installed, either shared by your host (works for a lot of domains), or a single certificate for your site/domain only. If you’re going to be using a single site certificate, then you’ll also need a dedicated IP address for your site. Shared SSL vs. So, to Recap…
5 Things you can do to make your Facebook fans want to see your content Guest post by Jim Belosic, CEO of ShortStack in response to my earlier Fast Company post I recently read Ekaterina’s interesting Fast Company piece about the number of people who hide or block Facebook content even if they “Like” the brand or business. As the CEO of a software company that makes apps for Facebook Pages, websites and mobile web browsing, one of my missions is to help businesses create content — including promotions and surveys — that increases the number of fans who engage and interact with a brand on Facebook. Ekaterina noted that many marketers focus on maximizing fan count instead of increasing fan engagement — a strategy that is a huge mistake. Finally, she offered five things that brands should do if they want to increase loyal fans: Focus on quality rather than quantity; stay on topic; meet posting frequency expectations; make the content consistent with your brand’s voice and, finally, experiment. 1. 2. 3. 4. Ask yourself and/or your stakeholders questions such as:
Wholesale Pricing | eScential Remedies If you’re anything like our family lately, many of you may be feeling a little too thin in the wallet. Let me help you prepare for the unexpected or stock your natural medicine cabinet with quality, safe, natural and effective remedies for less! I will personally only use Young Living oils. You can read why here. With Young Living you can pay retail price by just becoming my customer. You would click this link and choose the “Customer” option when filling out the page, but why pay any given amount for a 15ml bottle of lavender essential oil at retail when you can pay 24% less and receive the same bottle? Becoming a wholesale customer makes great fiscal sense and it’s easy! To become a wholesale customer you would click the previous link and choose “Independent Distributor.” If you purchase the premium kit as a limited time offer, I will send you a copy of “Quick Reference Guide to Using Essential Oils.” Young Living doesn’t stop there in helping people to save money on their oils.
7 Killer Facebook Applications to Create Impressive Custom Tabs Have you ever felt troubled when trying to add a stunning custom tab to your page but don’t know how? Since last year, I had found several that works great in providing sub-tabs and some with fan gate options. Today, it’s all about templates and widgets! Wouldn’t it be great if you can add one of these facebook applications together with some from 23+ Facebook Page applications to improve fans engagement? After all, it’s all about trial and error. Let’s head right to the facebook apps: 7 Killer Tab Customizers for Facebook Pages #1 GroSocial Requirement of Coding Knowledge: No Fans-Gating Content Settings: Available I love GroSocial for the fact that it makes Facebook customization a breeze with its drag and drop interface, along with slick, sophisticated templates and widgets for all packages. #2 Lujure Requirement of Coding Knowledge: No (except email/button embed) Lujure provides templates (limited layout for free plan) and 35 social suites you can choose to add to your tab. #4 FaceItPages
Facebook Now Includes Business Pages in Local Mobile Search Results For local businesses, there's now all the more reason to create a Facebook Page. Yesterday, Facebook announced updates to the 'Nearby' tab within its mobile app, giving local businesses an even better opportunity to get discovered by Facebook mobile users. And considering there are more than 600 million of them, this isn't really a benefit brick-and-mortar businesses should overlook. In fact, with Facebook's latest update, it seems like Google might have some new competition when it comes to local search. Let's take a quick look at what Facebook's updates actually entail, and how local businesses can win their piece of the Facebook local search pie. What Exactly Did Facebook Do to Its Nearby Tab? Before yesterday's update, the Nearby tab was dedicated to showing users where their Facebook friends had checked in. Furthermore, Facebook mobile users will now be able to search for places by category -- such as restaurants, coffee, nightlife, outdoors, arts, hotels, and shopping.
How I Really Feel About Advertising Last week I featured 6 blogs about simplicity and minimalism I thought might interest you. One of the criteria in choosing was that the blog was ad-free. This ruffled a few feathers and I got some feedback via comments and email that I thought deserved a response. Not all ruffled feathers deserve a response, but these were smart, thoughtful and provided great feedback. This is not a defense of my decision not to feature blogs with advertising, or not to feature advertising on my site, but I thought you might be interested in how I really feel about advertising. Advertising is a disservice to people who write blogs. Advertising is a disservice to people who read blogs. Advertising is a disservice to most businesses that purchase advertising. Advertising is a conflict of interest for simple living blogs. Advertising is not the best way to earn money with a blog. Advertising on your site doesn’t make me mad. The future of advertising is up to us. What do you think? Thanks for reading!
How to Use Facebook Apps to Improve Fan Engagement Are you looking for easy ways to engage new Facebook fans using Timeline? Keep reading to learn how free apps can provide enormous opportunities for your business. Why Facebook Timeline Apps? Now that the new Timeline layout is mandatory for all page owners, we’re all beginning to find our way around the new layout. For many, especially those who just started seeing traction with the old layout, Timeline presents brand-new challenges (and opportunities!) Sure, the layout is beautiful, with lots of room for high-res video and photo. Since page admins can no longer designate a default landing tab (also referred to as the “default welcome tab”), businesses need to get more creative and use custom apps to direct Facebook page visitors to take action. One way to make up for the loss of engagement with a default landing tab is to drive visitors to your custom apps instead. To get the most out of this real estate, you need to create a custom app strategy for your page. Here are a few examples:
The Facebook & YouTube Love Affair: 7 Simple Facebook Hacks to Get Massive Views & Exposure on YouTube As an avid fan for sharing your message with video, I always recommend YouTube as ideal platform-or virtual stage for distributing your video content and building your community online. But there’s nothing worse than creating a fantastic video, uploading it to YouTube and seeing only seven views. To breathe life into our videos, we need to bring our content to the platforms where our audience is already hanging out. Fortunately for us, YouTube seems to play well with all the other social networking sites. And Facebook is no exception. When it comes to marketing your business on Facebook, Amy is the expert! Let’s begin… 1. To integrate your YouTube Channel and your Facebook account more easily, you can “connect” your Facebook profile to your YouTube Channel. To enable your “Social Sharing,” log in to your YouTube Channel, head on over to “Account Setting” and select the “Sharing” option. Note: If you are looking for even more automated sharing tools, check out IFFT.com 2. 3. 4. 5. 6. 7.
How to Increase Your Income by Letting People Have it Their Way Remember the successful hamburger campaign that promised you could “have it your way”? If you want no mustard, extra ketchup and two lettuce leaves, just voice your desires. Photo Courtesy of ©iStockphoto.com/alex-mit Consumers today are used to getting it “their way.” For example, a coach requires a client to drive to his office. When I started offering my weekly radio show via iTunes, our listening audience exploded to over one hundred times my previous numbers. Here are some ideas for expanding your income. Product Sales: $52,000 What if you wrote a small eBook on your message? If you had an ebook that sold for $17 and you sold only one thousand in the course of a year, you would add $17,000 to your income. Could you record a thirty-minute overview of your unique approach to solving a problem? I love instructional manuale—those clunky three-ring binders that have some content and perhaps two audio CDs. Live Events: $12,000 Could you invite people to an informative and fun live event?
The Ultimate Guide To Facebook Login In its infancy, Facebook login was restricted to those with a Harvard email address. Later, membership was extended to other Ivy League schools, and eventually colleges and high schools around the world. It wasn’t until 2006 that Facebook login was available to anyone over the age of 13 — a limitation that also may change in the near future. Today, Facebook login has extended beyond the walls of even Facebook itself. Here’s an ultimate guide to Facebook login to showcase the past, present, and future of Facebook login. Facebook Login Over Time To refresh your memory, or for those of you newer to Facebook, take a look at how Facebook login has changed over the years. As you can see, Facebook hasn’t changed much over the years — on the surface, at least. It wasn’t until Facebook unveiled the social graph that logging in to Facebook became tricky — at least in terms of understanding where your information is going. Your Facebook Info On Other Sites The Facepile Instant Personalization
10 Ways to Grow Your Facebook Following Has your Facebook Page growth stalled? Now is a good time to examine your Facebook activities, cutting out what isn’t working and expanding what works. Here are ten tips to help grow your Facebook community. #1: Connect With Other Page Managers This is a powerful tactic to a make a live connection with other Page admins who have a similar demographic to yours and cross-promote each other. So if you are an ice cream store with a Facebook Page, make a live connection with the pizza parlor in your neighborhood that draws the same clientele (you may already know the owner of the pizza parlor). Joint ventures also help forge these meaningful connections. When you make a meaningful connection, you can cross-promote to each others' audiences. #2: Share Original Content Content is still king and when people share your content, your Page name travels with it. Maybe it’s a screenshot from a hot tip. Just make sure you are following photo copyright laws. #3: Tag Your Page From Your Personal Profile
Ideal Visitor Optimization Is the New Website Design I am going through the process of reconfiguring my website. Note that I did not say redesign. While there will be an incredible design element provided by the fine folks at Studio Press and Copyblogger Media, my real focus is on configuration around something I’m going to call “Ideal Visitor Optimized Goals.” Before I explain what it is I think I mean by that, let me talk about the past. qf8 via Flickr CC Like many marketers over the last decade or so, a great deal of my web strategy has revolved around producing content that draws links and eventually eyeballs. The website of today and moving forward must begin with conversion in mind. A conversion mindset makes it obvious at every turn what you want me the visitor to do next. To be the most effective, web content must start with that goal rather than measure and track from an existing predefined framework. The framework isn’t a revolutionary idea; it simply needs to be used in a way that informs every element.