http://techcrunch.com/2010/08/23/1-best-ways-customize-facebook/
Chart Your Growth With YC-Backed Chart.io YCombinator-funded database analytics company Chart.io launches today, giving businesses access to enterprise level analytics tools that they need to rock their databases in realtime. In the same space as Metricly and Stats Mix, a tool like Chart.io would have been unnecessary 10 or so years ago, but now co-founder Dan Levine says, “It’s easier than ever to have a database” so everyone and their mother seems to also need interpret one. Levine, who used to work as a Research Analyst for TechCrunch, got the idea for Chart.io while managing our very own Crunchbase. Currently most companies view and analyze data in a pretty clunky way, by exporting their database into a file and then looking at it in Excel, which aside from being an unwieldy pain, is also bereft of the benefits of realtime and automation. In terms of future plans, Co-founders Levine and Dave Fowler plan on building better visualizations with more charts connected to more data sources.
New Facebook Features Exposed in Accidental Update Facebook accidentally went live with a handful of prototype features earlier today, including a site-wide yet short-lived overhaul of Pages. Roughly 45 minutes after the mistaken update, Facebook disabled the site, reverted back to its previous state and then tweeted apologetically about the downtime. But that brief span of time was enough for Facebook members and Page admins to get a sneak peek at new features in the works. Facebook admitted to pushing features before their time. "Also, some internal prototypes were exposed to people and resulted in us disabling the site briefly.
5 Must-Know Metrics for Effective Facebook Wall Posts Contrary to the old adage, timing is not everything when it comes to Facebook wall posts. Important? Yes. Top 10 Facebook Pages Does your business have a Facebook page? Have you ever wondered what successful Facebook page owners are doing right? Well, look no further. The Average Facebook User: Stats Show How We Use The Site (INFOGRAPHIC) What's an average day like on Facebook? Using data from a 2011 study by the Pew Internet and American Life Project , Jess3, a creative agency, has created a new infographic that paints a portrait of who's using Facebook and how. The colorful visualization highlights the commenting, photo-uploading, "liking," and messaging that goes on on Facebook and presents some interesting stats about U.S. users on the social network.
Federated Media Buys Semantic Profiling Technology From TextDigger Ad network Federated Media is announcing an acquisition today, buying a semantic profiling technology platform from semantic search startup TextDigger today. Terms of the deal were not disclosed. TextDigger, which was incubated at CNET in 2005, spun out a platform for semantic search and related services. TextDigger’s technology allows owners of large content collections to add semantics indexing on top of an existing keyword search engine. Federated Media will use the new technology to add semantic technology to content tagging, filtering, topic extraction, and SEO. The technology will also be used for ad targeting, and semantic search engine optimization for a site or network of sites.
Inside the DNA of the Facebook Mafia A lot of things about Facebook have been impressive, even by the Silicon Valley standards. Almost no other Valley company has reached so many people around the world so quickly. Few Valley companies have been considered important forces in causes as disparate as planning a party or a political uprising. Most Brands’ Facebook Pages Get Lost On Google Nearly all major brands ‘ webpages incorporate search engine optimization tactics, but only 30 percent incorporate that same logic into their Facebook pages. So declares a press release put out by BrightEdge, which sells software for boosting SEO across the enterprise. The company reviewed the top 200 brands and found that almost all of their websites show up at or near the top of Google search results for their names, but 70 percent didn’t have Facebook or Twitter pages in the top 20 results.
5 ways marketers could use Facebook Places Image courtesy of David Armano Facebook Places launched in the US last week laying claim to three major features: 1. It will allow users to share where they are with their friends. 2. It will allow users to see who is near them. 3. Social networking: Failure to connect T he first time I joined Facebook, I had to quit again immediately. It was my first week of university. I was alone, along with thousands of other students, in a sea of club nights and quizzes and tedious conversations about other people's A-levels. This was back when the site was exclusively for students. Influence or data? How to spend a marketing budget (Editor’s note: David Goldenberg is co-founder of PigSpigot.com, a user-generated greeting card site. He submitted this column to VentureBeat.) My company recently faced a tough decision. Like most Internet startups, we wanted to get the word out about our product, but our marketing budget was tiny. We debated whether we should we hire a PR professional/social media guru to help us or if we should spend our money on an online ad campaign. Ultimately, it came down to this: Influence or data?
Oops, Facebook Advertiser Gets A Mysterious Bill For $8.8 Million Social ads on Facebook are supposed to be cheap. In fact, they are one of the cheapest ads on the Web in terms of cost per thousand impressions. So imagine Facebook advertiser Joshua Niamehr’s surprise when he logged into his Facebook ad campaign and saw the following notice: There is an outstanding balance of $8,804,978.14 USD on your account. Your ads will not be displayed until your account is settled. Please enter a valid funding source. How to get your own Facebook Send button right now - TNW Facebook If you’ve missed the news about Facebook’s new send button, make sure to drop by our coverage of it here. No worries, this piece will still be around when you get back. Done? Good. 3 reasons your brand doesn't have more Facebook fans The value of Facebook as a marketing communications channel is now indisputable. Brands are beginning to increase their advertising investment in the platform, some as much as 10 times last year's spend. Additionally, companies are focusing more effort on engaging with their Facebook fan base through constant communication and highly interactive content.