Marketing Appointment Setting | Just another WordPress site Is your Lead Generation Effective? Answer these 5 questions to find o… Improve your Lead Generation by Improving your Networks B2B marketing is really more about resources. At present, many companies including smaller corporations are flexing their financial muscle. Their content marketing experts are busy translating hefty investments into websites and online gimmicks that promise heftier conversions. But even if we contend on making a good deal out of our campaign budgets, one fact should always have a solid place within marketing sentiments. A company’s existing network is as important as gaining a new one; expect difficulties with the latter. With company mergers and acquisitions being almost incessant, there is clearly a need to forge strategic partnerships in order to survive. Network nurturing is essential. Stay active. Interact. Innovate. To sum it all up, your present network strives to be a part of your campaign.
Appeal To Your Prospects Emotions For Effective Appointment Setting | Marketing Appointment Setting As marketers, we tend to focus our efforts in promoting the best features of whatever product or service that we offer, including everything else that comes along in managing our business. From pricing to product claims to timetables, we all want to get results in our appointment setting campaigns. While these are very important, these are not the things that make you stand out. Having doubts? That is the nice thing about emotions. Sure, this is something hard to apply in the field of telemarketing, but this is just one part of your overall marketing campaign.
Leads and Appointments | B2B Sales Leads , B2B Appointments, Business Sales Leads B2B Lead Generation Techniques: How Much Information do you really need? How do you gather data from your target market? Do you ask them to fill out forms? Do you send out email subscriptions? Do you conduct phone surveys? Do you draw together prospects in social media pages? Whatever approach you have in lead generation, it’s important to understand the subtle art of collection information from your audience. There can be several repercussions to forcing people to divulge so many bits of information before they could appreciate your marketing message. But how? Consider these several factors: The basic data requirements for a good lead are: name, job title, company, and contact info (which could be in the form of phone numbers, email addresses, and/or social media profiles).
Leads Generation Marketing Callbox Set to Employ 1,000 New Hires in 2012 Los Angeles, CA –December 2011 – Callbox, the largest business-to-business lead generation company in the world, is set to hire an additional 1,000 people next year, according to the company’s 2012 action plan released today. All additional manpower will join the operation centers in the Philippines and Malaysia. As a major player in the global outsourcing industry, plans also include the acquisition or building of additional facilities to support its growing operations. The move to expand is an important strategic development for the company as its customer base continues to spread across North America, Europe, and the Asia-Pacific markets. Since its establishment in 2004, Callbox has grown over 50% annually on average, now employing 700 full-time staff worldwide, and this expansion initiative continues to increase its workforce to keep in line with its expanding market share worldwide.
Online Marketing Lead Generation and Appointment Setting So you have a website, what now? Your site is one among hundreds of millions out there – 644,275,754 active as of March 2012 according to Netcraft.com. I think it won’t be a stretch to say that you need to put in some more work to get that site noticed. You can drop all your other business functions for the next six months at least and focus on marketing your website or you can let us do it for you. More and more people are getting wired on the Internet today whether they’re on a Mac or PC, tablets or smartphones. Dial 888.810.7464 to speak with a Callbox representative or fill out that form on the left to know more how we can help you with your online marketing campaign needs.
This Survey says Email is 40x More Effective than Facebook, Twitter It’s not as if we need more proof that email is still a commanding force when it comes to B2B lead generation, especially when compared to social media marketing. We get it – social media delivers us the type of exposure and brand awareness that we could only dream of before the dawn of Facebook and Twitter. They’re a massive force; it’s what every marketer wants, especially small businesses. But lead generation is a scientific, mathematical endeavor. It needs tangible results that can be measured and gauged for success. This excerpt adds fuel to that fire; it further affirms the effectiveness of email over social media – 40 times at that. From Entrepreneur.com: A McKinsey & Co. survey stating that email is a far more effective way to acquire customers than all that tweeting and posting and “liking” you’re doing on social media–nearly 40 times more than Facebook and Twitter combined. “If you’re wondering why marketers seem intent on e-mailing you more and more,” McKinsey states,
Marketing Research & Survey Telemarketing is considered by many as the most effective market research tool for gathering feedback and market information. Unlike other market survey methods, telephone survey allows you to speak directly with your clients and prospects and find out how they feel about your brand. For example, if you are losing sales, you may conduct a phone survey to find out why people might not be buying your products or take a step further by listening to your competitors clients. With such flexibility and efficiency, the effectiveness of telemarketing as a method of gathering market information is beyond question. Do you have the time and other resources to do phone interviews? Callbox offers market research survey services to help sales and marketing organizations gather customer feedback and other useful market information through outbound telemarketing. How easy is that? Let us talk. Dial 888.810.7464 to speak with a Callbox representative or fill out that form on the left.
B2B Telemarketing: Learning the Art of ‘Sales Talk’ Some people are gifted with communication skills, not only in terms of being able to engage people in a smooth conversation, but also in terms of being able to articulate words and phrases that every unique person will most likely understand. However, skills can be taught, too. Even professional B2B telemarketers would benefit from constant training, especially in the midst of today’s evolving business landscape. Remember, it’s not just about what you say; it’s also about how you say it. They don’t need to know everything Educating prospects is a good thing, but pieces of information that aren’t necessarily relevant can only do more harm than good. Break your entire presentation into small pieces and choose only what’s pertinent. Impart knowledge, not statistics Numbers and figures may sound very impressive over the phone, but business people are looking for insight and knowledge. Talk like their welfare is your bottom line Talk about their situation. Put things in perspective